VMware Cloud Provider

Platform
Unified Multi-Cloud Fabric for
Cloud Providers

Michael Haag
Director, Product Marketing
Cloud Provider Software Business Unit

November 2018

Confidential │ ©2018 VMware, Inc.

Disclaimer
This presentation may contain product features that are currently under development.
This overview of new technology represents no commitment from VMware to deliver
these features in any generally available product.
Features are subject to change, and must not be included in contracts, purchase
orders, or sales agreements of any kind.
Technical feasibility and market demand will affect final delivery.
Pricing and packaging for any new technologies or features discussed or presented
have not been determined.
This information is confidential.
This presentation may contain product features that are currently under
development.
This overview of new technology represents no commitment from VMware to deliver
these features in any generally available product.
Features are subject to change, and must not be included in contracts, purchase
orders, or sales agreements of any kind.
Technical feasibility and market demand will affect final delivery.
Pricing and packaging for any new technologies or features discussed or presented
have not been determined.
This information is confidential.
Confidential │ ©2018 VMware, Inc. 2
Innovation and Investment Focused on Cloud Provider
Success

Develop
Manage VMware
Products
Subscription Cloud
and
Business – Services
Solutions
Rental and and Market
for Cloud
MSP Place
Providers

Cloud Provider Software

Business Unit

Confidential │ ©2018 VMware, Inc. 3

 Succeeding as a Cloud Provider in
Agenda a Multi-Cloud World

• Unprecedented Opportunity
• Critical Success Factors
• Cloud Provider Platform as a Multi-Cloud Enabler

Cloud Provider Platform: Empowering Cloud

Providers to Capture the Multi-Cloud Opportunity

• Build a Comprehensive Digital Foundation

• Expand to Multi-Cloud Service Delivery
• Adopt Unified Multi-Cloud Fabric to Replace Custom Tooling

​Success Stories

Confidential │ ©2018 VMware, Inc. 4

Succeeding as a Cloud
Provider in a Multi-Cloud
World
• Unprecedented Opportunity

• Critical Success Factors

Confidential │ ©2018 VMware, Inc. 5

Digital Transformation Creating Unprecedented Cloud Provider
Opportunity
As Only 40% Enterprises are Capable of Broad Digital Transformation
TELCO/NFV TELCO/NFV

Azure
EDGE/IOT

BRANCH

TELCO/NFV Azure
BRANCH

BRANCH

EDGE/IOT
BRANCH
EDGE/IOT

Multi-Cloud
Cloud Migration Beyond Cloud
Adoption

“Multi-Cloud IT Management is a $500B Opportunity" – Keynote, IDC Directions 2018

Confidential │ ©2018 VMware, Inc. 6

Multi-Cloud Adoption

​81 percent
of enterprises
employ a multi-
cloud strategy

Confidential │ ©2018 VMware, Inc. 7

Digital Transformation is Complex and Siloed
As Enterprises get more Apps-oriented, Cloud endpoints start to spread

Enterprise Customers

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Security Control Support Cloud VMware Amazon Simple Functions Dev Platforms Analytics Machine Branch Telco/NFV Monitoring Control
& Service Management Services Services Storage Learning

Confidential │ ©2018 VMware, Inc. 8

Perception of VMware Cloud Providers Today
VMware Cloud Professionals

Enterprise Customers

VMware
Cloud
Provider
Partner

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Security Control Support Cloud VMware Amazon Simple Functions Dev Platforms Analytics Machine Branch Telco/NFV Monitoring Control
& Service Management Services Services Storage Learning

Confidential │ ©2018 VMware, Inc. 9

VMware Envisions Cloud Providers as Multi-Cloud Specialists

Enterprise Customers

VMware Cloud Provider Partner

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Security Control Support Cloud VMware Amazon Simple Functions Dev Platforms Analytics Machine Branch Telco/NFV Monitoring Control
& Service Management Services Services Storage Learning

Confidential │ ©2018 VMware, Inc. 10

Critical Success Factors to Make this Transition

1 Create a Comprehensive
Digital Foundation

2 Expand Service Portfolio

to Multi-Cloud and Beyond

3 Adopt a Unified Cloud Platform

to Replace Custom Tooling

Confidential │ ©2018 VMware, Inc. 11

1. Create a Comprehensive Digital Foundation

Industry-leading Cloud Deep Visibility and Control Ubiquitous Security

Building Blocks
• Provider-focused Platform • Security-first Hypervisor
• Software-Defined Foundation Architecture • Encrypted Storage
• Cross-Cloud Underpinning • Analytics-driven Multi-Cloud • Ubiquitous Network Security
• Resilient and Highly Operations • Protected Endpoints
Available Virtual Cloud • Seamless Interop between • Secure Apps
Network Components

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Industry-leading Technology Building Blocks

Deep Visibility and Control

Pervasive Security

Confidential │ ©2018 VMware, Inc. 12

2. Expand Service Portfolio to Multi-Cloud and Further

IaaS  Hosting  Cloud 

Turnkey Managed Cloud Asset-Light Cross-cloud Edge, IoT, Devices

Services on VMware SDDC Services

Modern Services on VMware Asset-Light and Cross-Cloud Services Beyond Cloud

Clouds

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Industry-leading Technology Building Blocks

Deep Visibility and Control

Pervasive Security

Confidential │ ©2018 VMware, Inc. 13

3. Adopt a Unified Cloud Platform to Replace Custom Tooling

From Cloud Silos 

Unified, Extensible Platform

With Service Readiness and Supreme Operational
Efficiency
Managed Services

VMware Cloud Provider Platform

Modern Services on VMware Cloud Asset-Light and Cross-Cloud Services Beyond Cloud

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Industry-leading Technology Building Blocks

Deep Visibility and Control

Pervasive Security

Confidential │ ©2018 VMware, Inc. 14

Adopt a Unified Cloud Platform to Replace Custom Tooling

Agile Multi-Cloud Expansion Capability Streamlined, Automated underlying Processes

Managed Services

Security Compliance Connectivity Storage DR Backup Migration Extension Operations Visibility

VMware Cloud Provider Platform

On-prem Data Center

VMware Cloud
EDGE DEVICES
on AWS

Industry-leading Technology Building Blocks

Deep Visibility and Control

Pervasive Security

Confidential │ ©2018 VMware, Inc. 15

Key Capabilities in VMware
Cloud Provider Platform
Empowering Cloud Providers to Capture
the Multi-Cloud Opportunity

Confidential │ ©2018 VMware, Inc. 16

Create your Foundation with Industry-Leading Building-Blocks
Gartner MQ,
WAN Edge Infrastructure, 2018

Gartner MQ,
Endpoint Management, 2018
Gartner MQ,
Data Center Networking, 2016
Gartner MQ,
HCI, 2017

Gartner MQ,
Virtualization, 2016

VeloCloud
Top-rated Vendor in
Workspace ONE emerging network segment
NSX Runaway Leader in
endpoint management
Undisputed in software-
vSAN defined networking

Leaders in software-
vSphere defined storage
Industry-leading
virtualization

Confidential │ ©2018 VMware, Inc. 17

Obtain Deep Visibility and Insights
Global Visibility Cross-Cloud Insights

Full Visibility
Cost of VMC Cost of
on AWS AWS

Optimal Details for

Placement native AWS

Details for
VMC on AWS

Confidential │ ©2018 VMware, Inc. 18

Obtain Deep Visibility and Insights
Global Analytics Global Compliance

Assessment
vCD

Breakdown

Recommendation

Confidential │ ©2018 VMware, Inc. 19

Deliver Ubiquitous Security

Security-first Encrypted Ubiquitous Protected Secure Apps

Hypervisor Storage Network Security Endpoints

NSX

Confidential │ ©2018 VMware, Inc. 20

Granular Control, 1-Click Deployment, and Seamless
Operations

Granularity in
Choice of
• Metering
• Sizing
• Service-building
• Vendors
• Billing and
• Components
Chargeback

Agility in Guidance for

• Infrastructure • Cloud Design
Setup • Operations
• Deployment • Service-building
time (weeks  • Monetization
hours)

Confidential │ ©2018 VMware, Inc. 21

Expand Service Portfolio to
Multi-Cloud and Beyond
• Modern Cloud Services on VMware Endpoints

• Asset-Light and Cross-Cloud Services

• Edge and Device Management

Confidential │ ©2018 VMware, Inc. 22

Deliver Modern Cloud Services on VMware Endpoints

Service Portfolio BlueMedora,

vCD Extender
vROps plugins

vCloud Availability vCD CSE

DC Extension Cloud Data Protection Operational Containers
DR and Hybridity Cloud Migration Marketplace & Availability visibility & insights as-a-Service
Avamar,
vCD Marketplace
Cohesity Integrations
Cloud Provider Platform

Core Capabilities

Pod Usage Meter

One-Click Multi- Cross SDDC
Multi-site Metering
Deployment Tenancy Elasticity
vCloud Director

VVD for Cloud Provider vRO Plugin

Monitoring and Workflow
Seamless Interop Open Extensible
Chargeback Automation

vCD Extensibility vROps Tenant App

VMware
On-prem Data Center Cloud
on AWS
Confidential │ ©2018 VMware, Inc. 23
 Offer Asset-Light and Cross-Cloud Services

Cross-Cloud Services Portfolio

CloudHealth Log Intelligence

VMC-AWS HCX
Asset-Light Log ISV Hybrid
Costing Monitoring
IaaS Managemen Marketplace Extension
t VMware Cloud
Log Intelligence
Marketplace

Cloud Provider Platform

Core Capabilities

Cloud Provider Hub

Customer Lifecycle Billing and Support
Multi-tenancy
Management Chargeback Automation

Others

Confidential │ ©2018 VMware, Inc. 24

 Go Beyond Cloud to Edge and Device Management

Edge and Device Management

Services

VeloCloud Pulse IoT

Mobility Endpoint IoT Platform
SD-WAN
Management Security Management

Workspace ONE

Cloud Provider Platform

Core Capabilities

Cloud Provider Hub

Customer Lifecycle Billing and Support
Multi-tenancy
Management Chargeback Automation

DEVICES EDGE IoT TELCO

Confidential │ ©2018 VMware, Inc. 25

VMware Cloud Provider Partner: One-stop shop for Multi-
Cloud
vCD

Best-in-class VMware Cloud with

Pod

powered by the Cloud Provider Platform

Supreme Efficiency and Service-
VMware Cloud Provider
Readiness
VMware
VVD for Cloud Providers
Cloud

VMC-AWS
Asset-Light Expansion and Cross-
Cloud Services, starting with
Logging and Monitoring on Public Log Intelligence
Cloud
Public Cloud
CloudHealth
Custome
r Workspace One
Edge and Endpoint Management
to create a comprehensive
digital transformation offering NSX
Beyond SD-WAN
Cloud

26
Adopt a Unified Cloud
Platform to Replace Custom
Tooling
• Supreme Operational Efficiency

• Service-Ready on Day 1

• Open, Extensible, Automated Platform

• Agile Multi-Cloud Expansion

Confidential │ ©2018 VMware, Inc. 27

One Platform that is Open, Extensible, and Automated

CLI CMDB Process Ticket Monitoring

Automation System Alerting

​Open ​Extensible ​Automated

• Comprehensive REST • Extensible User ​ • Deep Integration with

API Interface vRealize Orchestrator

• Python SDK • Ansible and Terraform • Automated Deployment

Integration with Pod
• Command Line • Container Services
Interface

Developer-focused Integration with Ecosystem Improved Service Quality

Cloud Provider Platform

Confidential │ ©2018 VMware, Inc. 28

Service-Ready on Day 1

Datacenter
Turnkey Private Security and
Extension and
and Multi-tenant Compliance
Hybridity
Cloud services Services
Services

Multi-Cloud Cloud
Operations and Management & Backup, Availability
Monitoring Migration and Data Protection
services Services Services

Automated Deployment and Operations

29
Supreme Operational Efficiency

Consistent Infrastructure and Performance and

Operations Efficiency-tested
with VMware Validated Designs for for Cloud Provider-scale
Cloud Providers

Deployment Time Reduced >$1M in Savings over 4

from 4 Weeks to 4 Hours years
• Expand to New Geographies • Improved Staff Productivity (3X
• Establish New Practices more VM’s managed per admin)
• Deploy Test/Dev environments • 30% fewer support resources
• Acquire New Customers • 45% growth without adding
headcount

30
Success Stories

Confidential │ ©2018 VMware, Inc. 31

Expedient: 24% CAGR powered by the VMware Cloud Provider Platform

Highlights
“Expedient adopted a
MQ for DRaaS 2018, new paradigm with it's
powered by CPP
next-generation cloud
1500+ customers with vCloud Director. In
Manage any VMware
endpoint: on-prem, off- addition to NSX and
7 cities (US) vSAN, we’re (now) able
prem, CoLo
to provide scalability [by]
11 Datacenters linking all of our 11 data
Managed AWS Services
on VMware Cloud on AWS centers. Now [customers]
~20,000 VMs go to a single interface
through vCD from which
we can control the
Cloud Provider Platform Footprint Business Impact network plane and the
• vCloud Director storage plane and really
• NSX 24% 100% all other aspects of the
• vSAN customer's environment
CAGR SLAs ”
• vRealize Suite
Jon Rosenson, Senior Vice
• vSphere
• VMware Cloud on AWS 10X 16X President, Strategic Initiatives

Config
Deal-Size Efficiency
NxtGen: >$100M biz projection, powered by the VMware Cloud Provider Platform

Highlights
“VMware is more cloud
Cool Vendor, Cloud provider–friendly than
Infrastructure
other options we
300+ customers considered, and there's
Manage any VMware
endpoint: on-prem, off- huge enterprise
14 Datacenters acceptance of VMware
prem, CoLo
technologies. With
>10,000 VMs VMware technologies, we
Granular, Elastic VMware
Cloud powered by vCloud have doubled our
>10 PB HCI storage Director infrastructure in the last
year without [having to
add] a single team
Cloud Provider Platform Footprint Business Impact member”
• vCloud Director
• NSX
ROI of >2:1 72% more AS Rajgopal, Managing
• vSAN in < 5 yrs efficiency Director, NxtGen
• vRealize Suite
• vSphere
44% more
50% more
SLAs
productivity
delivered
Summary

Confidential │ ©2018 VMware, Inc. 34

Revolutionize Multi-Cloud with VMware Cloud Provider
Platform

1 Create a Comprehensive
Digital Foundation
• Build with the Best

2 Expand Service Portfolio to

Multi-Cloud and Beyond
• Expand Revenue
Opportunities in a Multi-Cloud
World

3 Adopt a Unified Cloud Platform

to Replace Custom Tooling
• Lower TCO and Lower Risk

Confidential │ ©2018 VMware, Inc. 35

Thank You

Confidential │ ©2018 VMware, Inc.