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A Rhetorical Analysis of The Incredibles

The document is a rhetorical analysis of the film 'The Incredibles' by John Smith, focusing on the director Brad Bird's purpose of conveying that everyone is special. It discusses various rhetorical choices made in the film, such as the use of pathos, tone, and character dynamics, to engage a diverse audience. The analysis highlights how these choices enhance the film's themes and emotional impact.

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0% found this document useful (0 votes)
118 views8 pages

A Rhetorical Analysis of The Incredibles

The document is a rhetorical analysis of the film 'The Incredibles' by John Smith, focusing on the director Brad Bird's purpose of conveying that everyone is special. It discusses various rhetorical choices made in the film, such as the use of pathos, tone, and character dynamics, to engage a diverse audience. The analysis highlights how these choices enhance the film's themes and emotional impact.

Uploaded by

aadityavats28
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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A Rhetorical Analysis of

The Incredibles

By John Smith
The Rhetorical Situation

The speaker of this film would be Disney,


Pixar, and the director of the movie, Brad Bird.
Bird’s central purpose in this film is to
emphasize the idea that everyone is special in
their own way. The literal audience would be
viewers of the film, who would most likely be
young viewers and families. The target
audience may be those who feel they are not
special and/or fans of action movies. The
movie premiered in 2004, directly following
the box office hit Finding Nemo. While we
don’t know the exigence, it’s likely that the
rise of superhero movies (Marvel, DC, etc.)
inspired Bird.
Examples of choices…
● Use of logos
● Use of pathos
● Use of ethos
● Use of certain words or phrases

Choices ●
(diction)
Use of a certain tone
● Use of a certain color
● Use of a certain reference or joke
Use this list to help you with
● Use of framing, panning, tracking,
slides 4-11 zoom, etc.
● Use of a certain plot point
● Use of a certain character or
character trait
Choice #1

CHOICE MADE (1 phrase) -- To have a


large age gap between the siblings

INTENDED EFFECT (2-3 sentences) -- Bird


made this choice in the writing process so
that a variety of audience members would
have the opportunity to relate to these
characters. Having a diverse age group
represented makes the movie appear
more credible to the audience, because
they are appealing to all ages of people.
Choice #2

CHOICE MADE (1 phrase) -- To include Put a relevant image here.


pathos in the line “I can’t lose her again”

INTENDED EFFECT (2-3 sentences) --


When Mr. Incredible says, “I can’t lose her
again” the director is appealing to the
audience’s emotions. This makes us more
invested in the scene and instills a desire
to see the family back together again.
Choice #3

CHOICE MADE (1 phrase) -- To have a tone Put a relevant image here.


similar to an action movie

INTENDED EFFECT (2-3 sentences) -- Bird


uses a lot of sound effects, plot points,
and music choices to mimic that of a live-
action action movie. This was likely done
to engage the target audience the same
way action movies do.
Choice #4

CHOICE MADE (1 phrase) -- To include the


phrase, “Because if everyone is special,
no one is.”

INTENDED EFFECT (2-3 sentences) -- This


line was said by the antagonist of the
story and it directly conflicts with the
central message. Having a unlikable
character say the antithesis (opposite) of
the purpose, ironically makes the theme
stronger.
Choice #5

CHOICE MADE (1 phrase) -- To have a Put a relevant image here.


recurring theme song

INTENDED EFFECT (2-3 sentences) -- Bird


uses the theme to control the audiences
emotions. During action scenes, the
theme was loud and fast. During stealth
scenes, the theme was quiet and slow.
The director used these varieties to
appeal to a variety of emotions in order to
better control the audience’s perception
of the plot and theme.

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