THEORY OF
OPERANT
CONDITIONING
Burrhus Frederic
Skinner
OBJECTIVES
Click icon to add picture Click icon to add picture Click icon to add picture
APPLY THE PRINCIPLES IN UNDERSTAND HOW CRITICALLY EVALUATE THE
VARIOUS CONTEXTS REINFORCEMENT AND EFFECTIVENESS OF
PUNISHMENT AFFECT REINFORCEMENT AND
• To apply the BEHAVIOR BEHAVIOR
principle of
• Use of • Individuals can
operant
reinforcement critically evaluate the
conditioning in
and punishment effectiveness of these
real-life
to shape techniques and
situations. determine when and
behavior.
how they should be
use
Burrhus Frederic
Skinner
( 1904-1990 )
An American psychologist and
behaviorist who is known for his
research in operant conditioning ,
which is a method of learning that
involves reward and punishments to
shape behavior.
Theory of Operant
Conditioning
This is also known as Skinnerian
behaviorism. According to this
theory, behavior is shaped by its
consequences, means that
people learn to repeat behaviors
that are followed by positive
outcomes and avoid behaviors
that results in negative
outcomes.
Three Types of
Operant
Conditioning
Positive
Reinforceme
nt when a
• This occurs
behavior is followed
by a positive
consequences, such
as rewards, which
increases the
likelihood that the
behavior will be
Negative
Reinforceme
ntwhen the
• This occurs
behavior if followed by
the removal of a
negative consequences,
such as the end of an
unpleasant task, which
also increases the
likelihood that the
Punishment
• This occurs when a
behavior is followed by a
negative consequences,
such as a reprimand or a
loss of privileges, which
decreases the likelihood
that the behavior will be
repeated in the future.
Skinner’s theory of operant
conditioning has been applied in
many areas, including education,
parenting, and animal training. It
has also been used in behavior
therapy to treat a variety of
psychological disorders. However,
some critics of Skinner’s approach
have argued that it oversimplifies
human behavior by focusing only
on external factor and ignoring
internal mental processes.
THANK YOU
Prepared by: Arvie James
Balatayo
BEED 1