PRODUCED BY
SPONSO
RSHIP
PROPOSA
L
EVENT
OVERVIEW
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An exclusive comedy
adipiscing night
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Appurv Gupta,
incididunt utset in the
labore et serene, scenic aliqua.
dolore magna backdrop Ut of
Mussoorie – a ad
enim perfect
minim blend of laughter,
veniam, lifestyle, and
quis nostrud
leisure. This one-night-only
exercitation ullamco laborisevent will
nisi utbring together
aliquip ex ea an
eclectic crowd ofconsequat.
commodo tourists, young
Duis professionals,
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in locals
for a night of high-energy
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cillum F&B
experiences, and
dolore euimmersive brand
fugiat nulla engagement.
pariatur.
EVENT
DETAILS
“Laughs in the Hills”
Stand-Up Comedy Night
Date: 15th June 2025
Location: Mussoorie (Venue TBD)
TARGET
AUDIENCE
• Age group: 22 – 45 years
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• Urban elit, weekenders
travelers, sed do eiusmod
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Delhi,
incididunt
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Chandigarh
enim ad minim veniam, quis nostrud
exercitation ullamco
• Affluent locals andlaboris nisi ut
hospitality aliquip ex ea
crowd
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•reprehenderit
Comedy fans and culture seekers
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Expected Footfall: 400–500
attendees
ILU
PRESENTS
CO- ENGAGEME
POWERED NT:
BY:
ARTIST
OPTIONS
MADHUR VIRLI SWATI SACHDEVA APPURV GUPTa
MADHUR VIRLI
MADHUR VIRLI IS A DELHI-BASED STAND-UP
COMEDIAN WHO TURNS PERSONAL
TRAGEDIES INTO COMEDY GOLD.
HE WON THE STANDUP COMEDY GENRE
AWARD AT THE INTERIIT CULTURAL MEET IN
2018. HE HAS VENTURED ON NUMEROUS
STAND-UP COMEDY SOLO TOURS
THROUGHOUT THE ENTIRETY OF INDIA,
INCLUDING HIS SCHRÖDINGER'S SHOW AND
HYPOTHESIS TESTING SHOW.
SWATI SACHDEVA
SWATI SACHDEVA IS A POPULAR INDIAN
STAND-UP COMEDIAN, WRITER AND
CONTENT CREATOR KNOWN FOR HER BOLD
AND RELATABLE HUMOR. OVER THE YEARS,
SHE HAS BUILT A STRONG FAN BASE WITH
HER FUNNY TAKE ON LIFE, RELATIONSHIPS
AND LGBTQ+ TOPICS. SHE CAME INTO THE
LIMELIGHT DUE TO A CONTROVERSIAL JOKE
INVOLVING HER MOTHER, WHICH SPARKED A
DEBATE ON THE LIMITS OF COMEDY.
APPURV GUPTa
ENGINEER TURNED STAND-UP COMIC; THE
EXPERT HAS ONE OF THE MOST UNIQUE
VOICES IN THE STAND-UP COMEDY SCENE
IN INDIA. WITH OVER 1500+ SHOWS
WORLDWIDE, CNN-IBN HAS LISTED HIM IN
THE TOP 20 STAND-UP COMEDIANS TO
WATCH OUT FOR.
WHY
SPONSOR?
• Premium Brand Exposure in a vibrant, influencer-
friendly lifestyle event
• On-ground Sampling & Engagement with high-LTV
consumers
• Access to digital reach via influencer shoutouts,
pre-event reels, and branded content
• High-impact visibility across key touchpoints –
from stage backdrop to bar setups
SpONSORS
hip
Opportuniti
es
TITLE SPONSOR
–
ALL SEASONS
Benefits:
LIQUOR
• Event co-branding: “All Seasons presents
Laughs in the Hills”
• Product integration at bar counters and chill
zones
• Branded cocktail menus & custom drink
recipes
• Stage mentions by host and artist
• Logo on all creatives, social promotions,
invites
• 6 VIP passes + booth access
ASSOCIATE
SPONSOR
Benefits:
• Branded photo zone: “brand” wall
• LED installations with brand’s tagline
• sampling corner (as per local regulations)
• Co-branded digital stories & influencer tags
• 4 VIP passes
ENGAGEMENT
PARTNER
Benefits:
• game booth or photobooth
• Candy giveaway + branded packaging on
seats
• Co-branded shoutouts on reels & event stories
• Logo on select collaterals
• 2 VIP passes
MARKETING &
PROMOTION
2-week digital campaign: Reels, artist
announcements, teaser drops
Influencer invites (local + Delhi-based creators)
Posters & standees at key hospitality spots in
Mussoorie
Coverage via Instagram Live & post-show reel
edits
Branded hashtags and tagging of sponsors
MARKETING &
PROMOTION
• 2-week digital campaign: Reels, artist
announcements, teaser drops
• Influencer invites (local + Delhi-based creators)
• Posters & standees at key hospitality spots in
Mussoorie
• Coverage via Instagram Live & post-show reel
edits
• Branded hashtags and tagging of sponsors across
platforms
BRANDIND
ELEMENTS
LET’S BRING YOUR BRAND
CLOSER TO CULTURE, COMEDY,
AND COMMUNITY.
CUSTOMIZATIONS ARE
AVAILABLE TO SUIT YOUR
GOALS AND ACTIVATIONS. THANK
YOU