Big_Data_Analytics_Presentation
Big_Data_Analytics_Presentation
Analytics
With Special Reference to Google India Private Limited
Presented by: Dudekula Fazlur Rahman
Deccan School of Management (Osmania University)
Master of Business Administration (2023–2025)
About Google India Private Limited
• A subsidiary of Google LLC, headquartered in
Hyderabad, India.
• Specializes in internet-related services, cloud
computing, and Big Data technologies.
• Known for innovation in leveraging data for
decision-making and operations.
• Committed to adopting advanced analytics for
market and customer insights.
Objectives of the Study
• 1. Assess the adoption and growth of Big Data
Analytics at Google India.
• 2. Examine the impact of Big Data on decision-
making and investments.
• 3. Understand the perception of disruptive
technologies.
• 4. Explore the use and understanding of Big
Data tools.
Research Methodology
• Nature of Study: Exploratory and analytical.
• Data Collection Methods:
• Primary: Surveys, interviews, focus groups.
• Secondary: Literature reviews, company
records.
• Sample Size: ~100 employees at Google India.
• Tools: Likert scale, bar diagrams, pie charts.
Statement of the Problem
• Organizations struggle with adopting Big Data
technologies.
• High costs and rapid technological
advancements create barriers.
• Resistance to change and lack of skilled
professionals hinder adoption.
• Impact: Limits insights and data-driven
decision-making.