1.
What is the primary purpose of
a business plan?
A. To secure funding
B. To outline business goals and
strategies
C. To provide a roadmap for the
business
2. Which section of the business
plan typically includes an
analysis of the target market and
competitors?
A. Executive Summary
B. Marketing Plan
C. Financial Projections
3. What is a SWOT analysis used
for in a business plan?
A. Identifying Strengths,
Weaknesses, Opportunities, and
Threats
B. Estimating financial
projections
4. Which financial statements
provides an overview of a
company’s revenues and
expenses over a specific period?
A. Balance Sheet
B. Income Statement
C. Cash Flow Statement
D. Statement of Retained Earnings
5.What section of business plan
provides a brief overview of the
entire document?
A. Executive Summary
B. Company Description
C. Market Analysis
D. Financial Plan
6. What section of business plan
outlines the company’s
marketing approach and sales
strategies?
A. Executive Summary
B. Company Description
C. Market Analysis
7. Which section of the business
plan typically outlines the target
market and strategies for
reaching customers?
A. Executive Summary
B. Operations Plan
C. Marketing Plan
D. Company Description
8. Which of the following is
NOT a typical section of a
business plan?
A. Marketing plan
B. Financial projections
C. Employee handbook
D. Executive summary
9. What is the primary
purpose of an executive
summary in a business plan?
A. To provide detailed financial projections
B. To outline the company's organizational
structure
C. To summarize the key points of the entire
plan
10. Which section of a business
plan typically includes information
about target customers,
competitors, and market trends?
A. Operations plan
B. Financial projections
C. Marketing plan
D. Executive summary
11. What is the purpose of
including a SWOT analysis in
a business plan?
A. To identify strengths, weaknesses,
opportunities, and threats
B. To showcase the company's financial
performance
C. To outline the manufacturing process
D. To provide a timeline for project completion
12. Which section of a business
plan typically includes details about
the company's management team
and organizational structure?
A. Marketing plan
B. Operations plan
C. Executive summary
D. Company overview
13. Which section of a business
plan typically includes information
about the company's legal
structure, location, and history?
A. Marketing plan
B. Financial projections
C. Company overview
14. What is the purpose of a
market analysis in a business plan?
A. To describe the manufacturing
process
B. To outline the company's financial
goals
C. To evaluate the industry and target
market
15. What is the purpose of
including a risk management plan
in a business plan?
A. To guarantee the success of the business
B. To outline strategies for minimizing potential
risks
C. To attract investors with high-risk tolerance
D. To provide a detailed timeline for project
completion
