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05 - Business Intelligence (BI) and Data Analytics - Working - File

The document provides an overview of Business Intelligence (BI) and Data Analytics, highlighting their definitions, differences, and applications in decision-making. BI focuses on historical data for reporting and dashboards, while Data Analytics offers deeper insights through predictive and prescriptive analysis. It also discusses various types of data analytics, popular BI tools, the BI process, and the importance of ethics and privacy in handling data.

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Farhan Khan
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14 views11 pages

05 - Business Intelligence (BI) and Data Analytics - Working - File

The document provides an overview of Business Intelligence (BI) and Data Analytics, highlighting their definitions, differences, and applications in decision-making. BI focuses on historical data for reporting and dashboards, while Data Analytics offers deeper insights through predictive and prescriptive analysis. It also discusses various types of data analytics, popular BI tools, the BI process, and the importance of ethics and privacy in handling data.

Uploaded by

Farhan Khan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
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Business Intelligence (BI)

and Data Analytics

An introduction to understanding and playing with


data.
By Asif
Introduction to Business
Intelligence (BI)
 BI refers to technologies and strategies used to
analyze business information.
 Focuses on historical and current data to help in
decision-making.
 Involves reporting, dashboards, and querying
tools.
Introduction to Data
Analytics
 Data analytics includes examining datasets to
draw conclusions.
 Goes beyond BI by providing diagnostic,
predictive, and prescriptive insights.
 Uses statistical models, machine learning, and
data mining.
BI vs. Data Analytics

 BI: Understand past & present, Descriptive,


Dashboards & Reports
 Analytics: Predict & optimize, Predictive &
Prescriptive, ML & Data Mining
 Similarities: Both support decisions, often use
similar tools
Types of Data Analytics

 Descriptive Analytics: What happened?


 Diagnostic Analytics: Why did it happen?
 Predictive Analytics: What is likely to happen?
 Prescriptive Analytics: What should we do?
BI Tools and Technologies

 Popular Tools: Power BI, Tableau, QlikView,


Google Data Studio, SAP BO
 Core Features: Visual dashboards, Real-time
reporting, Multi-source integration
BI Process (stages)

 1. Data Collection
 2. Data Cleaning and Integration
 3. Data Storage (e.g., Data Warehouse)
 4. Data Analysis
 5. Data Visualization and Reporting (Information
Presentation & Decision Support)
BI in Business Functions

 Marketing: Campaign analysis, customer


segmentation
 Finance: Budgeting, risk analysis
 HR: Performance metrics, hiring trends
 Operations: Inventory, supply chain visibility
Role of KPIs and
Dashboards
 KPIs are key business metrics
 Dashboards visualize real-time KPIs
 Support fast, data-driven decisions
Ethics and Privacy in BI

 Ensure data confidentiality and security


 Avoid bias in algorithms
 Comply with regulations like GDPR
 Use data responsibly
Class & Home Activity
 Create a simple dashboard using Excel
 Use Pivot Table
 Use Pivot Charts
 Play with Pivots
 Analyze the behavior of Pivot wrt the source changes
 Your focus should be to identify areas where maximum
automation could be done, i.e. minimu human intervention
in data and reports/charts/dashboards.
 For myself (ASIF):
 Keep example of Cricket matches and their reports during the match.
They give excellent picture of the match status.

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