Digital Marketing Strategy + Technology + Manager + English Accent = Mark Sanders
Schools should focus on teaching two things: Leadership and the ability to seek out interesting problems. Everything else falls out of that. And nothing is more true in the world of integrated digital advertising. Leadership provides accountability and action. While interesting problems require constant learning and the hunger to find creative solutions.
My career has taken those principles and married these two disciplines:
• Strategic Insight
• Technical Execution
If you can only take one point away from my LinkedIn summary it's this: The key is not treat them as two separate departments.
Digital Marketing Strategy + Technology + Manager + English Accent = Mark Sanders
Schools should focus on teaching two things: Leadership and the ability to seek out interesting problems. Everything else falls out of that. And nothing is more true in the world of integrated digital advertising. Leadership provides accountability and action. While interesting problems require constant learning and the hunger to find creative solutions.
My career has taken those principles and married these two disciplines:
• Strategic Insight
• Technical Execution
If you can only take one point away from my LinkedIn summary it's this: The key is not treat them as two separate departments.
