Embracing Social Media - Handout
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This document provides resources and recommendations for effectively using social media. It lists useful blogs and websites for platforms like Twitter, Facebook, and LinkedIn. Recommended books on social media marketing and PR are also included. The document ends with rules for appropriate social media engagement, such as sharing knowledge, giving credit, being genuine, adding to conversations, and managing time wisely. Contact information is provided for Deirdre Reid LLC.
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Embracing Social Media - Handout
- 1. Embracing Social Media: Using it to Our Advantage Garner NC DEIRDRE REID LLC Social Media Basics • Chris Brogan - http://www.chrisbrogan.com/ • Amber Cadabra’s e-books - http://altitudebranding.com/ • John Haydon - http://johnhaydon.com/ (919) 803-6176 Twitter Blogs • http://www.twitip.com/ Facebook Blogs • http://www.allfacebook.com/ LinkedIn Blogs deir dre.r [email protected] ~ http:/ /deirdrereid.wordpre ss.com • http://imonlinkedinnowwhat.com/ Recommended Books • Trust Agents, Chris Brogan & Julien Smith • Crush It, Gary Vaynerchuk • The New Rules of Marketing & PR, David Meerman Scott The state of social media (video) - http://www.youtube.com/user/Socialnomics09 Instructional (and clever) videos on social media – http://www.commoncraft.com A collection of social media sites created by pharma or healthcare companies: http://www.doseofdigital.com/healthcare-pharma-social-media-wiki/ Twitter chat – Wed 8-9 p.m. - http://twebevent.com/SocPharm Presentation will be on Slideshare – http://www.slideshare.net/deirdrereid Rules for the Road: 1. Share what you know. 2. Share what you find, giving credit and thanks. 3. Be real – honest and genuine. 4. Be personable. Be yourself. 5. Add to conversations – comment and reply. 6. Social media karma – help others. 7. Don’t self-promote too much. 8. Manage your time wisely. Deirdre Reid LLC [email protected] (919) 803-6176 http://deirdrereid.wordpress.com http://twitter.com/deirdrereid