Personal Information
Organization / Workplace
New Brunswick, NJ United States
Industry
Advertising / Marketing / PR
Website
www.kellerfay.com
About
Keller Fay Group, an Engagement Labs company, specializes in word-of-mouth (WOM) and social media analytics. We are the industry leader in providing major brands, agencies, and media with unique insights that integrate both online + offline conversation metrics to create the only ongoing measure of “Total Social™” performance. We also help clients to activate consumer conversation. Want to know how? Let’s talk.
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Presentations
(32)Documents
(3)Personal Information
Organization / Workplace
New Brunswick, NJ United States
Industry
Advertising / Marketing / PR
Website
www.kellerfay.com
About
Keller Fay Group, an Engagement Labs company, specializes in word-of-mouth (WOM) and social media analytics. We are the industry leader in providing major brands, agencies, and media with unique insights that integrate both online + offline conversation metrics to create the only ongoing measure of “Total Social™” performance. We also help clients to activate consumer conversation. Want to know how? Let’s talk.
Tags
word of mouth
wom
keller fay
social media
marketing
research
keller fay group
word of mouth marketing research
talktrack
the keller fay group
arf
social tv
branding
advertising
ed keller
offline wom
social media chatter
influence
social tv research
advertising research foundation
at&t
re:think
brad fay
mediavest
facebook
womma
ipa
talktrack®
word
word of mouth marketing
mouth
influencers
fact-to-face book
wharton empirical generalizations conference
touchpoints
media behavior institute
mbi
keller fay group uk
turner
marketing research
greg liebman
conversation triggers
media
consumers
nbcu
twitter
esomar
espn
travel
keller
libai
ed
barak
tv/talktrack® data fusion
csd
soda brands
soft drinks
technology
walmart
pepsi
tech talk
pepsi cola
coke
word of mouth impressions
soft drink sales
fanta
face-to-face conversation
social-media conversation
coca-cola
dr pepper
online marketing
digital marketing
advocacy
communications
social sharing
influentials
super bowl
nfl
sports
holiday shopping season
wom marketing research
leading brands
consumer conversation
negative wom
positive wom
positive word of mouth
negative word of mouth
top tv shows
center for research excellence
roi
sales driver
quantify sales impact
advocacy levels
brand revenue growth
nielsen
universal mccann
word of mouth advocacy
See more