2013 Real Estate Technology Trends
0 likes1,192 views
This document discusses technology trends for 2013, including how consumers are increasingly using mobile devices and apps. It notes that the average U.S. consumer now spends over 2 hours and 38 minutes per day on smartphones and tablets. It provides tips for making websites, emails, and content more mobile-friendly. It also looks at trends in apps, such as visual identification, combining features, and learning from user preferences. The document suggests that mobile usage, video, and smarter apps will continue growing in the future and influence areas like home buying research. It encourages ensuring marketing efforts reach consumers through these emerging technologies.
2013 Real Estate Technology Trends
- 2. 1,000,000 EACH AND EVERY DAY! Vs. 350,000
- 4. Today, the U.S. consumer spends an average of 2 hours and 38 minutes per day on smartphones and tablets.
- 7. Formatting your website for mobile!
- 10. How do you typically check your email? Mobile device or computer?
- 11. NOTE: 49% of all email opened is with an Apple Device or a Mobile Device!
- 13. • Your “sent from” should be clear • Short subject lines • Short messages • mobile friendly Graphics • Mobile friendly LINKS Formatting email for mobile!
- 14. Video
- 22. Apps: where are they going
- 24. Working smarter
- 26. Learning what we like
- 27. Learning what we like
- 28. Future: Things to watch for
- 33. How homebuyers are using mobile
- 34. How homebuyers are using video
- 35. Homebuyer research to action timing
- 36. What the Future holds… •Mobile, mobile, mobile •Consumer engagement increases with video •Apps are getting smarter
- 37. Homebuyers and sellers are using these technologies… Are our you?
- 38. Thank you! Would you like a copy of this presentation? Just Email [email protected] Subject: Tech Trends