50 Crucial Content Facts 2025 Sample Slides
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Sample slides of facts based on Content Science's 2025 infographic 50 Crucial Content Facts
![20
05
Source: Email Fact Sheet
Across the board, concerns around security, response accuracy, and
costs have forced most businesses to slow down their planned [gen AI]
initiatives and be more strategic about the balance between cost and
benefit. Security worries have tripled, accuracy concerns have grown
fivefold, and transparency issues have quadrupled since 2023.
— CIO Magazine
Source: Artificial Intelligence Fact Sheet](https://image.slidesharecdn.com/cs-50contentfacts-2025-sample-250219230003-44d4975b/85/50-Crucial-Content-Facts-2025-Sample-Slides-20-320.jpg)
50 Crucial Content Facts 2025 Sample Slides
- 1. CRUCIAL CONTENT FACTS to Make Your Content Make a Difference Now A collection of content facts, statistics, + Quotes Curated by Content Science
- 3. 3 01 As of October 2024, 5.22 billion people worldwide have at least one social media account – representing 63.8% of the global population. Source: Social Media Fact Sheet — Digital 2024 October Global Statshot Report
- 4. 4 01 59% of people around the world express concern about what is real and what is fake on the internet when it comes to news. 52% of Americans are uncomfortable with news produced by AI with only some human oversight. Source: Artificial Intelligence Fact Sheet — Reuters Institute Digital News Report 2024
- 5. 5 01 93% of American adults now use the internet, with 32% reporting they are online “almost constantly.” Source: Content Omniverse Fact Sheet — Pew Research
- 6. CONTENT OPERATIONS + SYSTEMS 6 02
- 7. CMOs have devoted a quarter of their budget to marketing technology for the past seven years to build their capability to execute. Yet, only 24% of CMOs report they have sufficient budget to execute their strategies. 7 02 Source: 5 Signs Your Marketing Technology Problem Is a Content Problem — Gartner CMO Spend + Strategy Survey 2024
- 8. 8 02 100% of organizations that report being extremely successful report having a clear and documented content vision. Source: What Makes Content Operations Successful? Full Report 2023 — What Makes Content Operations Successful?
- 9. 9 02 Source: The Ultimate Guide to Modernizing Content Operations in Complex Organizations In 2024, 92% of content professionals in complex organizations reported using artificial intelligence in their content operations.
- 11. 11 03 Source: Artificial Intelligence Fact Sheet The primary obstacle to AI adoption, as reported by 49% of survey participants, is the difficulty in estimating and demonstrating the value of AI projects. — Gartner, Gen AI Survey
- 12. Source: 2025 Content Predictions and Plans 12 03 “More than ever, content has to be differentiated, opinionated, intentional, accessible, and measurable. And data/user research can tell you if you’re doing a good job here. It’s easy to get caught up in internal messaging strategy, politics, or org charts so much so that we’re not clear on content’s role. Set goals for your content, measure it, refine it, and repeat. That’s the way to get your team focused and to prove its value to the rest of the business.” —Laura Barnes, Red Hat
- 13. 13 03 Source: 5 Signs Your Customer Experience Problem Is Really a Content Problem 80% of companies expect to compete mainly on customer experience. — Gartner, Realizing the Benefits of Superior Customer Experience
- 15. 15 04 Source: 4 Ways Content Can Make or Break the Customer Experience “Content is the substance of customer experience across touchpoints such as websites, email, social media, mobile apps, SMS, IVR, chatbots and call centers. Far more of your customers will interact with your company’s content than with your company’s employees — and do so far more often.” — Colleen Jones in Entrepreneur
- 16. 16 04 The social networks Gen Z users report using the most are YouTube (93%), Instagram (76%), Facebook (68%), Snapchat (65%), and TikTok (59%). Source: Gen Z Content Consumption Fact Sheet — Pew Research
- 17. 17 04 Legislation and signal loss have had a material impact on media planning and buying: Almost 90% of ad buyers report that their personalization strategies, ad investment costs, and mix of data across first-, second-, and third-party sources are being redesigned. — IAB State of Data 2024 Source: Content Marketing Fact Sheet
- 18. 18 ARTIFICIAL INTELLIGENCE + DIGITAL TRANSFORMATION 05
- 19. 19 05 Source: The Content Advantage — IDC Worldwide spend on digital transformation will hit $2.9 trillion in 2027.
- 20. 20 05 Source: Email Fact Sheet Across the board, concerns around security, response accuracy, and costs have forced most businesses to slow down their planned [gen AI] initiatives and be more strategic about the balance between cost and benefit. Security worries have tripled, accuracy concerns have grown fivefold, and transparency issues have quadrupled since 2023. — CIO Magazine Source: Artificial Intelligence Fact Sheet
- 21. 21 05 Source: Artificial Intelligence Fact Sheet 57% of online content is machine translated. — A Shocking Amount of the Web is Machine Translated
- 22. 22 05 Source: The Content Advantage 40% of revenue for the Global 2000 will come from digital products, services, and experiences by 2026.
- 23. 23 05 — Accuracy Concerns Slow Manufacturers’ AI Adoption Source: Artificial Intelligence Fact Sheet 58% of manufacturing leaders planned to increase AI spending in 2024, down from 93% in 2023.
- 24. WHO WE ARE We’re an end-to-end content company that turns insight about your content into impact. SAMPLE AWARDS www.content-science.com Experience the delight of enabling worthy organizations to make content make a constructive difference in how people feel, decide, act, + live. OUR PURPOSE SAMPLE CLIENTS ABOUT US SAMPLE PARTNERS + ASSOCIATIONS
- 25. STRATEGY + CONSULTING With a sophisticated yet collaborative style, we advise, research, and train on end-to-end content strategy and operations. STUDIO Our diverse content creation capabilities serve the entire customer experience and enable the entire employee experience. INSIGHTS + EXPERIMENTS What content is working? What’s not? Our CS Lab analysts can help answer those questions and more. SAMPLE SOLUTIONS – See all at content-science.com/solutions PRODUCTS © CONTENT SCIENCE ALL RIGHT The leader in automating content effectiveness + maximizing first party data Devoted to a variety of on-demand + live training in modern content skills Online magazine with free + premium content STAFFING We bring together the right content talent at the right time to extend your capabilities. PAID MEDIA We align media buys with strategy to achieve and optimize results. www.content-science.com/contentwrx www.content-science.com/contentwrx www.contentscienceacademy.com www.contentscienceacademy.com review.content-science.com review.content-science.com WHAT WE OFFER HEED © CONTENT SCIENCE ALL RIGHTS RESERVED HEALTH VERTICAL SOLUTIONS We innovate by taking content insights from the most successful + applying them to other industries. content-science.com/about/contact-us PROPRIETARY Premiere membership community for content executives www.contentexecutivecouncil.com www.contentexecutivecouncil.com