The document discusses how adopting containerization and microservices technologies like Docker, Kubernetes, and OpenShift can help organizations achieve cost savings, resource efficiency, reduced complexity, accelerated time to market, and greater portability when deploying solutions on OpenStack. Currently, deploying applications on OpenStack using virtual machines is costly due to high resource usage from large VM sizes, installed operating systems, overprovisioned resources, and maintaining active standby instances. The presentation explores how a container-based approach addresses these issues and improves business outcomes.