Assessing the Business Environment (1)
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The document discusses assessing a business environment by scanning both the internal and external factors. It explains that conducting an environmental scan is important as it allows a business to identify strengths, weaknesses, opportunities, and threats in order to optimally use resources, survive and grow, develop long-term strategies, and make effective decisions. The document outlines several techniques for assessing the business environment, including PEST/PESTLE, SWOT, Porter's 5 Forces model, value chain analysis, and life cycle assessment.
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Assessing the Business Environment (1)
- 2. Introduction Assessing the business environment involves scanning the environment IPM-NDTHRD 2014 2
- 3. Environmental Scan External Environment Vs Internal Environment IPM-NDTHRD 2014 3
- 4. Importance of Environmental Scan • Identification of strength • Identification of weakness • Identification of opportunities • Identification of threat • Optimum use of resources • Survival and growth • To plan/Develop long-term business strategy • Effective decision-making IPM-NDTHRD 2014 4
- 5. Techniques of Assessing Business Environment • PEST/PESTEL • SWOT • Porter’s 5 Forces model • Value Chain Analysis • Life Cycle Assessment IPM-NDTHRD 2014 5
- 6. PEST / PESTLEC IPM-NDTHRD 2014 6
- 8. PORTER’S 5 FORCES IPM-NDTHRD 2014 8
- 9. VALUE CHAIN ANALYSIS IPM-NDTHRD 2014 9
- 10. LIFE CYCLE ASSESSMENT IPM-NDTHRD 2014 10
- 11. by Meditha Karunatillaka 11 Journey of Life…… Thoughts Words Actions Habits Character Destiny
- 12. by Meditha Karunatillaka04/11/2016 12 Questions Thank You !!!!!