Bridgei2i Analytics Solutions Introduction
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Bridgei2i Analytics Solutions is an analytics company that helps businesses harness big data to drive data-driven decisions and sustainable outcomes. With a focus on advanced analytics techniques, the company addresses various business needs including customer intelligence, risk management, and operational efficiency through scalable technology and customized solutions. Their expertise spans across industries, providing actionable insights and enabling the institutionalization of analytics in organizations.
Bridgei2i Analytics Solutions Introduction
- 1. @ 2013 BRIDGEi2i Analytics Solutions Pvt. Ltd. All rights reserved BRIDGEi2i ANALYTICS SOLUTIONS Prithvijit Roy CEO & Co-founder [email protected]
- 2. About Us 2 To be a trusted partner for businesses, helping them achieve accelerated outcomes by simplifying analytics and embedding it in their DNA. BRIDGEi2i is an Analytics Solutions company focused at helping you BRIDGE VISION Transform and visualize big data into meaningful business metrics INFORMATION Identify underlying patterns, understand behavior and predict outcome INSIGHTS Operationalize data driven decisions to realize sustainable business value IMPACT Delivering Sustainable Business Value by Institutionalizing Data Driven Decisions
- 3. Information Insights Impact 3 What happened? When? How much? Why it happened? What will happen next? How to operationalize? How to sustain? Capture relevant data Identify key metrics Design & generate reports Identify drivers & trends Understand behavior Predict outcomes Build & implement strategies Enterprise-wide adoption Metrics & reporting Descriptive statistics Visualization Underlying trends Predictive models Optimization Real time decisions tools Change management Institutionalization INFORMATION INSIGHTS IMPACT INPUT Internal and External Data, Structured and Unstructured OUTCOME Accelerated Growth, Risk Mitigation, Cost Reduction BRIDGEi2i helps bridging the gap between Information, Insights and Impact BRIDGEi2i DELIVERABLES CLIENT PROBLEMS ADDRESSED BRIDGEi2i CAPABILITIES PHASES ACTIVITIES
- 4. Our Solution Offerings 4 • Targeted acquisition • Lifecycle value enhancement • Customer experience management • Enhance retention CUSTOMER INTELLIGENCE • Market intelligence • Maximize return on marketing investment • Digital media effectiveness MARKETING EFFECTIVENESS • Price setting • Discount optimization • Price realization PRICE OPTIMIZATION • Increase leads & sales coverage • Increase Sales Conversion • Increase share of wallet SALES EFFECTIVENESS • Customer risk management • Fraud detection • Portfolio risk assessment RISK MANAGEMENT • Procurement spend optimization • Supply Chain planning • Human resource effectiveness • Customer service planning OPERATIONS PLANNING Solutions across the key business functions
- 5. Our Approach 5 Understand Business Problem Consulting Services • Construct Analytical framework for the business problem • Understand focus areas and interrelated processes • Identify key metrics for improvement • Understand expected outcome Design Approach Advanced Analytics Services • To Segment, Predict & Optimize • Translate analysis into business insights • Prioritize business process improvement opportunities based on feasibility & impact • Plan and track impact & sustainability of change Construct Analytics SolutionsAugment and Manage Data Data Services • Identification of required sources and data gaps • Mapping of data to business definition • Data-mart creations Technology Solutions • Data access, cleaning and augmentation to improve accuracy Enhance Access to Insights Portals designed to provide anytime and anywhere access to insights Integration with existing platforms to enable single pane of glass for insights Collection of best in class Frameworks Expertise in leading Analytics tools Traditional Sources Social Media Analytics Apps to enable self service analytics for business managers • Survey analysis • Automated recommendation • Forecasting and scenario planning Unique approach to drive outcome focused solutions
- 6. Value Proposition 6 Delivering improved ability to predict changing business dynamics and enhanced agility to drive fast and informed actionable decisions Pan enterprise institutionalization of analytics based decisions to deliver sustainable impact Scalable analytics capability and modular technology assets enable identification and execution of high impact analytics opportunities and operationalization of data driven decision making SUSTAIN Cutting edge analytics and business domain expertize enable us to solve complex and unstructured business problems and deliver measurable business impact Solve unstructured business problems based on data and analytics SOLVE Easy to use and cost effective DIY apps to enable business managers leverage advanced analytics to drive better and faster business decisions Simplify the process of deriving actionable insights SIMPLIFY
- 7. • Advanced analytics techniques coupled with business domain expertize • Proven experience in building large analytics capability and deploying enterprise-wide solutions • Modular and customizable advanced analytics algorithms embedded enterprise tools • Cloud based, easy to use apps leveraging the power of advanced analytics Our Value Enablers 7 Partnering with businesses to derive measurable and sustainable business impact based on data and analytics leveraging our … CORE CAPABILITIES TECHNOLOGY ASSETS
- 8. Core Capabilities 8 Advanced analytics techniques coupled with business domain expertize Predict customer and employee needs and drive personalized action through study of historical behavioural information • Targeted customer acquisition • Cross-sell & retention strategy • Targeted hiring • Social media influence • Price setting • Account management risk management • Sales forecasting, sizing & allocation • Optimize market mix • Discount planning • Procurement spend reduction • Portfolio Loss forecasting • Optimize Operational staffing Increase efficiency and effectiveness of available resources based on optimal allocation and utilization given the business constraints Resource Planning & Optimization Examples of Business Application Behaviour Modelling & Personalization Examples of Business Application Classify & Segment Identify Drivers Mine Sentiments Predict Future Needs & Reactions Forecast Based on Past Trends Optimize Performance & Utilization Simulate Future Scenarios What-if & Sensitivity
- 9. Technology Assets - Applications 9 Customer needs assessment Targeted product offer Optimization of support operations Forecasting business metrics Survey Analytics One-Stop platform for cross tabulation, visualization, key driver analysis, text mining and sentiment analytics from survey data Recommendation Engine Online and Offline product and action recommendation engine based on blend on behaviour of both “Own” as well as statistically “Similar Users” Capacity Planning Simulation of queue based business processes and capacity optimization applicable for hospital staffing, transaction processing, retail & bank counters Forecasting Engine Automated platform for forecasting time series with correlated internal & external factors with extensive “What-If” and driver analysis Big Data Processing Frameworks and libraries for extraction, summarization, visualization and data mining on Big Data from web, transaction systems , customer interactions Data Collection Engine An extensive crawler to extract unstructured data from websites and social media and classifying them into risk groups based on supervised learning Targeted Business Need Tools to Transform Business Insights Tools for Data Management and Collection Modular and customizable advanced analytics algorithms embedded enterprise tools
- 10. Engagement Model 10 Flexible engagement model based on business requirements Analytics DIY Apps Analytics Consulting Services Managed Analytics Services Effective and implementable solutions to unstructured business problems helping you achieve measureable business outcome Build a high calibre and scalable Analytics Centre of Excellence (COE) for an enterprise-wide identification and deployment of high impact analytics solutions Enabling business managers leverage power of advanced analytics through easily available and affordable pre-packaged or custom apps in premises or on cloud to drive data driven business decisions faster
- 11. Our Clients 11 Fortune 50 diversified technology company Fortune 100 B2B technology company Leading provider of hybrid data protection solution Global business communications solutions Global semi-conductor company in wireless telecommunications Fortune 500 European investment bank Fortune 500, direct banking and payment services company European Student Loan Provider Two Leading provider of insurance services and asset management in US One of India’s foremost consumer packaged goods company Supplier of high performance aerospace fasteners in USA One of the largest global consulting company Leading global business process outsourcing company One of the premier US universities US based online education company Video encyclopaedia of high-impact documentaries
- 12. Leadership Team Prithvijit Roy CEO 15+ years of experience in building and leading large scale Analytics Centers for HP and GE. Experience across Technology, Fin. Svcs., Retail and Insurance domains MS in Quantitative Economics from Indian Statistical Institute Ashish Sharma Director, Consulting & Services 13+ years in leading analytics practices across Consumer Finance, Insurance, Hospitality for Genpact (formerly GE) MS in Statistics from Indian Statistical Institute (Economics & Finance specialization) Pritam Kanti Paul Director, Product Development 13+ years in leading development of cutting edge analytics application across marketing, pricing, risk, procurement , fraud and operations. Regarded as an innovative thinker - have prestigious innovation and leadership awards and patents under his belt MS in Statistics from Indian Statistical Institute (Gold Medalist) Leadership Team Board of Advisors Gail Galuppo Advisor, Marketing Strategy Led marketing functions for Western Union, Discover, Standard Chartered Bank & Sears helping drive customer relationship strategy leveraging data and analytic solutions to identify “order of magnitude” impact and drive change. Prasanna Dhore Advisor, Big Data Solutions SVP, Chief Data Scientist for Equifax. Prior to which guided Fortune 500 companies like HP, Mellon Financials to unprecedented revenue growth by uncovering opportunities, transforming and reinvigorating brands, and putting ideas into motion. Anand Melige Advisor, Technology Solutions Developed and led Analytic Centre of Excellence in area of Risk Management and Analytics for American Express, Citibank and GE. Founded Decidyn, company focused on developing Analytics products. 12
- 13. Thank You