RESEARCH DESIGN
MEANING
Research design is a procedural plan that is adopted
by the researcher to answer questions validly,
objectively, accurately & economically.
DEFINTION
A research design is the program that guides the
investigator in the process of collecting, analyzing
and interpreting observations”
FACTORS OF RESEARCH DESGIN/ ESSENTIAL
OF A GOOD RESEARCH
It is plan that specifies the objectives of the study &
the hypothesis to be tested
It is an outline that specifies the sources & types of
information relevant to the research questions
It is a blue print specifying the methods to be adopted
for gathering & analyzing the data
The design which minimizes bias & maximizes the
reliability of the data collected & analyzed is
considered a good design
A design should be such that which yields maximum
information and provides an opportunity for
considering many different aspects of a problem
A good design is one which is flexible, appropriate,
efficient, & economical and so on
STEPS IN RESEARCH DESIGN
1. The topic of the study must be chosen appropriately
2. Verify other research designs prepared by different scholars
3. The judgment & rationality in deciding the topic must have the
priority as the cost & time are very important aspects
4. A design is subject to alteration
5. As the sample is an important aspect of empirical research,
once a method is decided, the researcher should stick on to it
throughout the research
ADVANTAGES OF RESEARCH DESGIN
1.Enables the researcher to Save time, energy, and money
2.Helps to prepare & execute various activity systematically
3.Helps for better documentation of the research activities
4.Ensures proper time schedule for the project
5.Provides confidence for the researcher to complete the
work
6.Presents a series of guide post to progress in the right
direction
7.Tell us what has to be done & how and when it is to be
done
Preparation of research design
What the study is about
Why is the study made
What is the scope
Objectives of the study?
Propositions to be tested?
Operational definitions
Place of the study
Reference period
Kinds and sources of data
Universe /population
Sample size
Sampling technique
Method adopted for collecting data
Tools for collecting data
Tools for analysing
Significance of the study
Type of report
Time period
Cost ?
ESSENCE OF RESEARCH DESIGN
1)Selection of research approach:
Type of study to be conducted
Modeling research should be used to find the best result &
constraints if any
Algorithm research should be used to find the optimal or
near optimal solution
2) Design of sampling plan:
Right sample has to be selected from the population
Selection of sampling plan in turn affects the cost & time to conduct
the study & reliability of inferences of the study
Utmost care to be taken while selecting the sampling plan
Method: probability or non probability sampling
3) Designing the experiment:
(a) Identify the response variable of the study.
(b)Identify the factors affecting the response variable.
(c)Write the model of the experiment
4) Designing questionnaire
Identification of research issues and finalization of the set of
hypotheses.
formulation of a set of questions and then deciding about
the content and format of each question.
Deciding question wording depending upon the types of
the questions.
Arrangement of questions in the questionnaire in
appropriate sequence and also deciding the format of the
questionnaire.
Pre-testing questionnaire
Review of questionnaire for improvement
Study designs based on the number of contacts
Cross-sectional studies
Before – and-after studies
Longitudinal studies
THE CROSS-SECTIONAL STUDY
DESIGN
one-shot or status studies
most used design in social sciences
best suited to studies aimed at finding out the
prevalence (widespread) of a phenomenon, situation,
problem, attitude or issue, by taking cross-sections of
the population
useful in obtaining an overall” picture” as it stands at
the time of study.
extremely simple in design.
Appropriate for a study of the following
topics:
Extent of unemployment in a city
Consumer satisfaction with a product.
The attitudes of students towards the facilities in their library.
THE BEFORE-AND-AFTER STUDY
DESIGN
pre testpost-test design
can measure change in a situation, phenomenon, issue,
problem or attitude.
appropriate for measuring the impact or effectiveness of a
program.
may be either an experiment or non-experiment.
most commonly used designs in evaluation studies
Examples of topics that can be studied
using this design.
The effect of an advertisement on the sale of the
product.
The impact of incentives on the productivity of
employees in an organisation
THE LONGITUDINAL STUDY
DESIGN
How does longitudinal study design differ?
It measures or determine the change in pattern in relation
to time
It shows trend OR pattern of change
Example: you may want to ascertain the trends in demand
for a product
Trend in the effectiveness of an employment programme

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Chap 4 part 2

  • 2. MEANING Research design is a procedural plan that is adopted by the researcher to answer questions validly, objectively, accurately & economically. DEFINTION A research design is the program that guides the investigator in the process of collecting, analyzing and interpreting observations”
  • 3. FACTORS OF RESEARCH DESGIN/ ESSENTIAL OF A GOOD RESEARCH It is plan that specifies the objectives of the study & the hypothesis to be tested It is an outline that specifies the sources & types of information relevant to the research questions It is a blue print specifying the methods to be adopted for gathering & analyzing the data
  • 4. The design which minimizes bias & maximizes the reliability of the data collected & analyzed is considered a good design A design should be such that which yields maximum information and provides an opportunity for considering many different aspects of a problem A good design is one which is flexible, appropriate, efficient, & economical and so on
  • 5. STEPS IN RESEARCH DESIGN 1. The topic of the study must be chosen appropriately 2. Verify other research designs prepared by different scholars 3. The judgment & rationality in deciding the topic must have the priority as the cost & time are very important aspects 4. A design is subject to alteration 5. As the sample is an important aspect of empirical research, once a method is decided, the researcher should stick on to it throughout the research
  • 6. ADVANTAGES OF RESEARCH DESGIN 1.Enables the researcher to Save time, energy, and money 2.Helps to prepare & execute various activity systematically 3.Helps for better documentation of the research activities 4.Ensures proper time schedule for the project 5.Provides confidence for the researcher to complete the work 6.Presents a series of guide post to progress in the right direction 7.Tell us what has to be done & how and when it is to be done
  • 7. Preparation of research design What the study is about Why is the study made What is the scope Objectives of the study? Propositions to be tested? Operational definitions Place of the study Reference period Kinds and sources of data Universe /population Sample size
  • 8. Sampling technique Method adopted for collecting data Tools for collecting data Tools for analysing Significance of the study Type of report Time period Cost ?
  • 9. ESSENCE OF RESEARCH DESIGN 1)Selection of research approach: Type of study to be conducted Modeling research should be used to find the best result & constraints if any Algorithm research should be used to find the optimal or near optimal solution
  • 10. 2) Design of sampling plan: Right sample has to be selected from the population Selection of sampling plan in turn affects the cost & time to conduct the study & reliability of inferences of the study Utmost care to be taken while selecting the sampling plan Method: probability or non probability sampling
  • 11. 3) Designing the experiment: (a) Identify the response variable of the study. (b)Identify the factors affecting the response variable. (c)Write the model of the experiment
  • 12. 4) Designing questionnaire Identification of research issues and finalization of the set of hypotheses. formulation of a set of questions and then deciding about the content and format of each question. Deciding question wording depending upon the types of the questions. Arrangement of questions in the questionnaire in appropriate sequence and also deciding the format of the questionnaire. Pre-testing questionnaire Review of questionnaire for improvement
  • 13. Study designs based on the number of contacts Cross-sectional studies Before – and-after studies Longitudinal studies
  • 14. THE CROSS-SECTIONAL STUDY DESIGN one-shot or status studies most used design in social sciences best suited to studies aimed at finding out the prevalence (widespread) of a phenomenon, situation, problem, attitude or issue, by taking cross-sections of the population useful in obtaining an overall” picture” as it stands at the time of study. extremely simple in design.
  • 15. Appropriate for a study of the following topics: Extent of unemployment in a city Consumer satisfaction with a product. The attitudes of students towards the facilities in their library.
  • 16. THE BEFORE-AND-AFTER STUDY DESIGN pre testpost-test design can measure change in a situation, phenomenon, issue, problem or attitude. appropriate for measuring the impact or effectiveness of a program. may be either an experiment or non-experiment. most commonly used designs in evaluation studies
  • 17. Examples of topics that can be studied using this design. The effect of an advertisement on the sale of the product. The impact of incentives on the productivity of employees in an organisation
  • 18. THE LONGITUDINAL STUDY DESIGN How does longitudinal study design differ? It measures or determine the change in pattern in relation to time It shows trend OR pattern of change Example: you may want to ascertain the trends in demand for a product Trend in the effectiveness of an employment programme