dt 2020-problem framing shm distr
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The document discusses several design thinking tools and techniques for framing problems, including statement starters, abstraction laddering, and stakeholder mapping. Statement starters involve reframing problem statements as questions to invite broader exploration. Abstraction laddering is a technique to reconsider problem statements by broadening or narrowing the focus through asking "why" or "how" questions. Stakeholder mapping diagrams the network of people with a stake in the system to guide research and build understanding.
dt 2020-problem framing shm distr
- 3. Innovation Journey “The important and difficult job is never to find the right answers, it is to find the right questions” Peter Drucker
- 6. Innovation Journey Statement Starters An approach to framing problem statements that invites broad exploration
- 7. Innovation Journey Statement Starters “We need a device to help people listen to music” Vs. “How might we help people listen to music?”
- 8. Innovation Journey Framing a question 5"+"5"="?" ?"+"?"="10"
- 9. Innovation Journey Statement Starters • Identify a set of problems or opportunities. • State each issue in the form of a short phrase • Add a “starter” to the beginning of each phrase. • Example 1: “How might we __________”? • Example 2: “In what ways might we ___________”? • Example 3: “How to ___________________”? • Example 4: “What if _________________”? • Pick the best statement starter for each problem. • Use the new phrasing as a basis for ideation.
- 10. Innovation Journey Statement Starters - helpful hints • Consider adding a “starter” to a research insight. • Don’t embed solutions into problem statements. • Use voting to pick the best problem statement. • Be provocative. Make it a moonshot.
- 12. Innovation Journey Statement Starters - benefits • Challenges your assumptions • Helps you see different perspectives • Provides a direction for problem solving • Invites divergent thinking
- 14. Innovation Journey Abstraction Laddering A way of reconsidering a problem statement by broadening or narrowing its focus
- 15. Innovation Journey Abstraction Laddering • Identify an initial problem statement. • Make a laddering worksheet (rungs as blank spaces). • Write your initial statement on the middle rung. • Explore various options for revising the statement. • Move up the ladder by asking Why? • Consider the options (broader than the initial one). • Move down the ladder by asking How? • Consider the options (narrower than the initial one). • Discuss and decide which option to use for ideation.
- 17. Innovation Journey Abstraction Laddering- Helpful Hints • Consider the use of Statement Starters to reframe. • Take a quick poll to help decide which option is best. • In the end, the initial statement might be the best.
- 18. Innovation Journey Abstraction Laddering - benefits • Challenges your preconceptions • Helps you refocus a problem statement • Builds a shared understanding • Provides a direction for problem-solving
- 19. Innovation Journey First Principles Thinking
- 20. Innovation Journey First Principles Thinking • Boil down to the fundamental truths
- 22. Innovation Journey Stakeholder Mapping A way of diagramming the network of people who have a stake in a given system
- 26. Innovation Journey Stakeholder Map - Quick Guide • Identify a subject area to focus on. • Convene a diverse team of collaborators. • Generate a very broad list of stakeholders. • Draw a symbol of a person for each different type. • Write a speech-bubble to summarise their mindset. • Write a label describing their role or title. • Draw arrows with lines connecting the stakeholders. • Write a label on the line to describe relationships. • Circle and label related groupings.
- 27. Innovation Journey Stakeholder Mapping - Helpful Hints • Try to include a broad range of stakeholders. • Strike a balance between breadth and relevance. • Don’t represent groups of people in one symbol.
- 28. Innovation Journey Stakeholder Mapping - Benefits • Focuses on people above other factors • Guides your plans for future research • Documents your research findings • Builds a shared understanding
- 29. Innovation Journey Design Thinking Projects • Learning (1, 4) • Assessment (2, 5) • Collaboration / group work (3) • Extra-curricular activities (6)
- 30. Innovation Journey Next class • Each team to make presentations: • Team name • Final problem statement • Stakeholder Map
- 31. Innovation Journey Sunil Sangra Creativity | Innovation | Design Thinking | Strategy Consulting | Training | Coaching Mob: +91-9650866566 [email protected] New Delhi, India