E learning project definition

E learning project definition

• 1.
  E-learning project definitionauthor: Eric Kluijfhout, [email protected]   This work is licensed under the Creative Commons Attribution-NonCommercial-ShareAlike License. To view a copy of this license, visit http://creativecommons.org/licenses or send a letter to Creative Commons, 559 Nathan Abbott Way, Stanford, California 94305, USA.  
• 2.
  E-learning project definitionRefresher Course for Senior Executives Program “ Entrepreneurship development and -training in a global perspective”: e-learning strand Uganda, 18-29 October 2004 by Dr Eric Kluijfhout
• 3.
  Outline Recap ofbusiness plan development outcomes (step 1-5) Step 6: Detail your e-learning project goals Step 7: Describe critical competencies Step 8: Outline your project Step 9: Validate with major stakeholders
• 4.
  Where are we?Level Dimension Macro National environment Mezzo Institutional environment Micro Learning environment Pedagogical Technological Organizational
• 5.
  SWOT analysis LevelDimension Macro National environment Mezzo Institutional environment Micro Learning environment Pedagogical Technological Organizational
• 6.
  Select your e-learningapproach Extended classroom Blended learning Distributed learning Substitution Innovation Transforma-tion
• 7.
  Determine your e-learningbusiness model Who adds value in the e-learning value chain? Who is the client? Who is paying for what? Develop content Develop education Deliver education Provide learning services Provide accreditation Provide ICT tools and services Provide telecommunications services
• 8.
  Recap of businessplan development outcomes Step 1: E-learning approach determined Step 2: E-learning business model determined Step 3-5: SWOT analysis and show stoppers determined
• 9.
  Project definition basedon business plan definition step 1-5 Step 6: Detail your e-learning project goals Step 7: Describe critical competencies Step 8: Outline your project Step 9: Validate with major stakeholders
• 10.
  Detail your e-learningproject goals Scope Size Complexity
• 11.
  Scope options Targetedat the individual lecturer (course), the Department (programme) or the whole institution (curriculum)? Domains, educational levels and types of learning outcomes covered Pedagogical, technological and organizational disparity with the present situation (‘gap to bridge’) E-learning services provider or e-learning resources services provider?
• 12.
  Size options Numberof courses Number of students Number of lecturers Number of ‘points of presence’
• 13.
  Complexity options Pedagogicalcomplexity: Cohort/individual, scheduled/free paced, fixed/ personalised route, individual/group assignments, ……. Technological complexity Media-mix, electronic services offered (server and client side), integratedness, security, ……….. Organizational complexity Hierarchical levels and units involved, project/programme structure, ……… The integratedness of the three
• 14.
  Validate your e-learningproject goals Level Dimension Macro National environment Mezzo Institutional environment Micro Learning environment Pedagogical Technological Organizational
• 15.
  Project definition step1 Take your e-learning strategy and business model in mind Describe your e-learning scope 3 years from now, in max. 20 words. Define the size: # courses, # of students, #lecturers, # points of presence Describe your strategy to reduce complexity in max. 20 words.
• 16.
  Detail required rolesand competencies Management Lecturers Students Educationalists ICT staff Multi-media experts Support staff …………………… Actual roles depend on the innovation phase!!
• 17.
  IS development phasesinitiation expansion consolidation integration transform. costs time
• 18.
  Role and competenciesfor e-learning: management Depending on the innovation phase: hands-off, observes, regulates, coordinates, initiates Does NOT have to be technical experts on ICT or e-learning Should understand the potential and pitfalls Should create an appropriate environment for the respective innovation phase Should display leadership in solving intra-departmental problems
• 19.
  Roles and competenciesfor e-learning: lecturers Depending on the scope, either self-develop courses or participate in a multi-disciplinary development team Computer and multi-media knowledge and skills Change from lecturer towards tutor/coach Manage heterogeneous and multi-paced groups Manage 7x24 asynchronous communication
• 20.
  Roles and competenciesfor e-learning: students The self-directed learner Study discipline Basic computer skills Skills and attitudes towards synchronous and asynchronous technology-mediated communication and cooperation
• 21.
  Other roles andcompetencies for e-learning Educationalists: Design course didactics and media Bridge the world of the lecturer and ICT specialist ICT staff Realise technical functionality Identify technological opportunities Multi-media specialists Realise multi-media products Identify multi-media opportunities Support staff Help-desk
• 22.
  Project definition step2 Take your e-learning strategy and business model in mind Describe the two management competencies that will require most attention Describe the two lecturer competencies that will require most attention Describe the two student competencies that will require most attention
• 23.
  Outlining your projectObjectives-outcomes-activities-inputs definition Implementation strategies Project roles and structure Phasing Costing Project management Organisational culture
• 24.
  Logical framework outcomesobjectives activities inputs planning Context analysis
• 25.
  Devise project implementationstrategy Depend on: Scope Size Complexity Required roles and competencies Options: Bottom up vs. top down planning Push vs. pull activities Phased vs. one-time Mix
• 26.
  Project roles andstructure Roles: Steering Committee Project Support Group Project Team Work Group Reference Group (End) User Group ……………… .. Structure: Coordination structure Matrix organisation Autonomous project organization
• 27.
  Phasing options Levelof complexity Level of uncertainty low linear parallel: - sub-projects - simultaneous high cyclic: - development - version low high
• 28.
  Cost categories ine-learning projects Staff, including development/training and consultancy Materials development/conversion/acquisition Production costs Distribution costs Tutoring services Help desk services ICT and multi-media infrastructure and services Housing, transport, consumables etc. Operational costs
• 29.
  Project management tasksInitiate Plan Coordinate Control/monitor Activities and outcomes: timing & milestones, quality, risks Inputs: staff, tools, facilities, funds Organisation: work methods, strategies, structure Team processes Information Environment
• 30.
  Project definition step3 Outline your project: Logical framework Implementation strategies Project roles and structure Phasing Costing Project management
• 31.
  Often neglected: organisationalculture Power-distance: communication mechanisms between students and lecturers; authority, status and role definition Academic culture: ‘not invented here’ syndrome; the ivory tower; experiment instead of produce; 80% is not enough Global ‘rivalry’ between the academic and administrative organisation Project organisation vs. operations management ……………………………… .
• 32.
  Major pitfalls Wantingtoo much: scope, size and complexity Wanting to little Invisible institutional and individual inhibitors (see also before): Lack of vision Misconceptions about e-learning Lack of management support Lack of implementation capacity Organizational culture ………………………… .
• 33.
  Project definition step4 Re-validate your project design with major stakeholders