WHO WOULD BE THE
                    Final
AUDIENCE FOR YOUR   Evaluation 4

  MEDIA PRODUCT?
AGE RANGE

 My target audience for my magazine are enthusiasts of indie
  music, the age range of my audience would be between 18 –
  28.
 This is because it is this age group who are most keen on
  finding out about new and upcoming artists as the may be
  students wishing to learn more or be keen gig and festival
  goers.
 . This is reflected in my product as my article is an interview
  of an artist who is within this age range and also is new to the
  industry.
 . They would buy my product as it gives the audience a
  dif ferent more revealing scope on this genre that magazines
  such as NME and Q do not of fer.
T YPICAL READER

 During my research and planning work I put together a profile
  of a typical reader of my magazine, this is an extract that
  shows what sort of person may be targeting.

“Aside from his studying he has a great
love of music and especially enjoys going
to live gigs and reading up about upcoming
artists of the future. Jay lives in the
fashionable Camden Town near to his university;
he is a confident and sociable character who
spends much of his weekends out with friends
who share the same love for music. They go to
see their favourite, more mainstream, artists as
well as going to see unsigned acts all across
London and nationwide. His preferred way of
discovering new music is through magazine media.”
USE OF MODELS

 To reflect these choices I have used images of models that
  are of a similar age to my intended audience this will help to
  build a relationship for the reader enhancing the attraction to
  my product.
 The outfits that my models are wearing are appropriate to the
  age range however does not fit the original design that I put
  together in my planning stage. The genre of music that I have
  chosen is not accurately matched by the casual type of
  „trainer and jeans‟ fashion shown on my product. A change
  that I would make is to have models dressed in a slightly
  more formal way, not exactly black tie but a shirt with
  trousers worn with an open jacket.
HOW DOES MY PRODUCT APPEAL TO THE
            AUDIENCE

 On my contents page I have included features that are all
  appropriate to my genre. This shows that my product could be
  enjoyed by this target audience as it gives a full impression of
  what the magazine would be covering.
 The audience that I am targeting could be seen as quite a small
  range and fairly specific in terms of type of reader, however I
  feel that this is useful as it has given me the opportunity to
  focus on specific contextual requirements, such as language
  used in the article.
 This in reflection may have been a good decision for my first
  product as it allowed me to produce a product that closely fitted
  what I had planned for however now I have greater knowledge of
  how audiences are targeted in other magazines I may be able to
  widen the intended market for greater success.
WHO MAY THE PRODUCT BE UNSUITED

 The only audience that may be excluded from my product
  would be young children (below the age of 14) this is due to a
  small amount taboo language even though these words have
  been disguised using a „*‟. Moreover this is still appropriate
  as it adds humour and purpose for the older aged reader.
 The only other way that a younger person may be excluded is
  when features are about live gigs and festivals that they may
  not be able to attend due to age restrictions; however they
  may still want to learn about them so it would still have a
  purpose for that audience also .
 I would not take the decision to remove such articles for the
  fact that the younger audience are missing out as the result is
  much better by including them for the older audience.

Ev qestion 4

  • 1.
    WHO WOULD BETHE Final AUDIENCE FOR YOUR Evaluation 4 MEDIA PRODUCT?
  • 2.
    AGE RANGE  Mytarget audience for my magazine are enthusiasts of indie music, the age range of my audience would be between 18 – 28.  This is because it is this age group who are most keen on finding out about new and upcoming artists as the may be students wishing to learn more or be keen gig and festival goers.  . This is reflected in my product as my article is an interview of an artist who is within this age range and also is new to the industry.  . They would buy my product as it gives the audience a dif ferent more revealing scope on this genre that magazines such as NME and Q do not of fer.
  • 3.
    T YPICAL READER During my research and planning work I put together a profile of a typical reader of my magazine, this is an extract that shows what sort of person may be targeting. “Aside from his studying he has a great love of music and especially enjoys going to live gigs and reading up about upcoming artists of the future. Jay lives in the fashionable Camden Town near to his university; he is a confident and sociable character who spends much of his weekends out with friends who share the same love for music. They go to see their favourite, more mainstream, artists as well as going to see unsigned acts all across London and nationwide. His preferred way of discovering new music is through magazine media.”
  • 4.
    USE OF MODELS To reflect these choices I have used images of models that are of a similar age to my intended audience this will help to build a relationship for the reader enhancing the attraction to my product.  The outfits that my models are wearing are appropriate to the age range however does not fit the original design that I put together in my planning stage. The genre of music that I have chosen is not accurately matched by the casual type of „trainer and jeans‟ fashion shown on my product. A change that I would make is to have models dressed in a slightly more formal way, not exactly black tie but a shirt with trousers worn with an open jacket.
  • 5.
    HOW DOES MYPRODUCT APPEAL TO THE AUDIENCE  On my contents page I have included features that are all appropriate to my genre. This shows that my product could be enjoyed by this target audience as it gives a full impression of what the magazine would be covering.  The audience that I am targeting could be seen as quite a small range and fairly specific in terms of type of reader, however I feel that this is useful as it has given me the opportunity to focus on specific contextual requirements, such as language used in the article.  This in reflection may have been a good decision for my first product as it allowed me to produce a product that closely fitted what I had planned for however now I have greater knowledge of how audiences are targeted in other magazines I may be able to widen the intended market for greater success.
  • 6.
    WHO MAY THEPRODUCT BE UNSUITED  The only audience that may be excluded from my product would be young children (below the age of 14) this is due to a small amount taboo language even though these words have been disguised using a „*‟. Moreover this is still appropriate as it adds humour and purpose for the older aged reader.  The only other way that a younger person may be excluded is when features are about live gigs and festivals that they may not be able to attend due to age restrictions; however they may still want to learn about them so it would still have a purpose for that audience also .  I would not take the decision to remove such articles for the fact that the younger audience are missing out as the result is much better by including them for the older audience.