How To Fail In Public (and not get fired)
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The document discusses the importance of experimenting and embracing failure in organizations to foster innovation and creativity. It highlights strategies for creating a culture of experimentation, such as allowing for risk-taking and learning from failures, while providing examples of practical experiments and prototypes. The overall message emphasizes that prioritizing fast failures can lead to significant improvements and breakthroughs.
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How To Fail In Public (and not get fired)
- 1. Failing faster and better: how TO experiment in public (and not get fired) #CommsHero Manchester
- 2. Hello! I’m Paul Taylor I’m Innovation Coach at @BromfordLab You can find me at @PaulBromford
- 3. The Twitter Test Where Do You get your best ideas?
- 4. It wasn’t lack of ideas or poor leadership that killed Blockbuster - it was resistance to change
- 5. 1. Some Context A bit about Bromford, Bromford Lab and failure
- 6. Blast from the past: 2003 sunday times best employers Microsoft 1st 😃 Bromford 5th 😳 Asda 7th 😤
- 7. Doors were opened - we went outside our sector
- 8. Our DNA
- 9. The social media policy
- 11. Whatever the benchmark is: do the opposite
- 12. Daring to be different means you need to make friends with: × Sarcasm × “Constructive criticism” (Inc. Idiots) × Failure
- 14. 1: Test and research 2:Pilots demonstrate customer value/performance 3: Evaluation shows scaling could reduce repairs by 3million and improve cashflows by 1million 4: Scale up 130 roles.
- 15. 2. Fear of failure Why we say failure is an opportunity to learn - but don’t really mean it
- 16. how to kill creativity Hierarchy Restrictive Job Profiles Over complication Silo working Lack of resources Reports and approvals
- 18. Lab 2014 - a safe space where bromford doesn’t exist
- 19. PERMISSION TO FAIL IS PERMISSION TO THINK BIG WE HAVE AN ALLOWABLE FAILURE RATE OF 70%
- 20. Moonshot It’s often easier to make something 10 times better than it is to make it 10% better. And we need 10x gains to solve some of the biggest problems facing humankind Astro Teller
- 21. Try to be wrong as fast as you can
- 22. A PROTOTYPE IS WORTH 1000 MEETINGS
- 23. All life is an experiment - the more you make the better Problem Definition Design Test Learn and move on Good to go
- 24. Think big but start small Avoid solutions in search of a problem Every problem is an opportunity Don’t keep talking about it - try it! A quick fail beats a slow steady death Innovation is about impact not ideas Creativity is intelligence having fun Go to the centre of the network Fast failure is good risk management Be ruthless pulling the plug Lab Lessons
- 25. 3. FAiling better and faster Creating space for experiments
- 26. Experiment How do you solve a problem like Asif Choudry ?
- 28. Building to fail Chindogu: The Art Of Intentionally Making A Useless Invention
- 34. Design an Un-Useless Solution to help asif’s family by Keeping him off Twitter You must feature: Asif A smartphone A Household Object/pet of your choosing
- 35. Problem definition 12 weeks max Coaching Think 10x bigger prototype Test Evaluate Fail? Prepare exit resource for scale
- 37. A Simple Experiment Could we make people more likely to talk to the Lonely?
- 38. Frugal Innovation You stick Amazon Alexa in the office? You put Google Glass on customers for home viewings? You give people access to 3D Printing? You install home sensors that can track the occupancy of homes? You make video gaming available at work? You get kids to redesign communities with Minecraft? You use Whatsapp in place of email? You let your development team use drones to photograph land?
- 39. Share your problems, ideas and experiments with others
- 40. 4. Daring to fail Building trust and eliminating the wrong type of failure
- 41. Yellow Is the color of gold, butter and ripe lemons. In the spectrum of visible light, yellow is found between green and orange. Blue Is the colour of the clear sky and the deep sea. It is located between violet and green on the optical spectrum. Red Is the color of blood, and because of this it has historically been associated with sacrifice, danger and courage.
- 42. Your challenge: Find The Problem Test Something Disprove the Fear
- 43. Get someone to write you a business case why you shouldn’t do something
- 44. Or.. Just Do It and Don’t Tell anyone
- 45. Or even... …Just Do It and Say someone else told you to do it
- 48. EACH MORNING REMIND YOURSELF THAT A YEAR OF YOUR LIFE WILL BE SPENT IN MEETINGS THEN DO SOMETHING ABOUT THAT
- 49. Mediocrity isn’t an accident Let’s declare war on it
- 50. thanks You can message me at @PaulBromford Or email [email protected]
- 51. Special thanks to all the people who made and released these awesome resources for free: × Presentation template by SlidesCarnival × Photographs by Startupstockphotos
Editor's Notes
- #14: At Bromford - the origin of our Lab began with just four people in a room about creating a new ‘deal’. We took three colleagues out of the organisation and gave them a special remit calling it The Deal Den. They operated in complete isolation for 12 weeks.
- #15: Following this we conducted tests, pilots, evaluation and then scaled. Think big, start small.
- #39: Benefit of tests. We know the answer to all of these things.