Kimind - Towards Enterprise 2.0
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Miguel Membrado discusses the need for organizations to evolve towards Enterprise 2.0. He argues that current information systems are overly complex and inefficient. Membrado outlines four necessary "mind shifts" including moving from files to pages, sending to sharing, secrecy to openness, and delayed to real-time information access. Enterprise social networks and collaborative work environments can help organizations transition by focusing on both information and people. Membrado concludes that organizations must informally evolve their information systems, management structures, and knowledge sharing to fully realize the benefits of Enterprise 2.0.
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Kimind - Towards Enterprise 2.0
- 1. Towards Enterprise 2.0Miguel MembradoSocial Media & Collaboration ExpertFounder & CEOKIMIND CONSULTINGEnterprise 2.0 strategic [email protected]
- 2. KIMIND CONSULTINGWeb 2.0 ServicesBrainstorming and conceptionFunctional specificationsTechnical team setupDevelopment / OffshoreHosting (cloud or dedicated)Feedback 2.0 environmentsViral marketing on the InternetMaintenance & constant evolutions…Main clientsExamGeneral (USA)Valeo Service (FR)Board Velocity (CH)…Enterprise 2.0 ConsultingStrategic ConsultingPaybacks evaluationProduct benchmarkingPilots setup & managementUsage adoptionViral dissemination strategiesUsage transformationGoogle Apps deployments…Main clientsValeo Group (FR)eSangathan (EU-India)Lisi Aerospace (France)…(c) 2010 - Miguel Membrado - KimindGoogle Apps ServicesAuthorized Reseller
- 8. End User Trainings
- 11. …Main clientsLe ToitAngevin (FR)
- 12. Caltrop (USA)
- 13. RSF (FR)
- 14. …Kimind créée en 2007, basée à Paris (France) & Palo Alto (USA)Kimindemploie 10 personnes & est aussi un réseau de consultantsKimind est partenaire Google, Xwiki, SocialText , BlueKiwi et PersonAll2
- 15. A PARADIGM SHIFTTowards Enterprise 2.0(c) 2010 - Miguel Membrado - Kimind3
- 16. CURRENT INFORMATION SYSTEMS - FEEDBACKSSimplicityisrequestedOvercrowded email mailboxWant to use less softwares on the PCDifficult to manage and retrieve global information (dozen of thousand of files and emails…)Difficult to organize and manage personal informationDifficult to share and manage information with co-workersDifficult to structure information with outsiders (subcontractors/partners)Difficult to send and share large files…(c) 2010 - Miguel Membrado - Kimind4
- 17. A NO WAY PATHThere are no more possible gains of productivity using existing MS Office & traditional email/file-based collaborative paradigmMore than this, there is a risk of disorganization and loss of informationToo large volume of information to manageToo large number of data stored in personal storagesToo much information to share and work in collaboration(c) 2010 - Miguel Membrado - Kimind5A disruption is necessary to reach a new level of individual & collectiveproductivity
- 18. 6TOWARDS ENTERPRISE 2.0(c) 2010 - Miguel Membrado - Kimind
- 19. SCREENSHOTS(c) 2010 - Miguel Membrado - Kimind7
- 20. 4 MIND SHIFTS IN USAGE(c) 2010 - Miguel Membrado - Kimind8
- 21. 1. FROM “FILES" TO “PAGES"(c) 2010 - Miguel Membrado - KimindNew wayThe information is produced, shared, and retrieved online using search engine and navigational linksOld wayThe information is produced, shared and classified using files and folders9
- 22. 2. FROM "SEND" TO "SHARE"(c) 2010 - Miguel Membrado - Kimind10New wayThe information is stored in a single repository and accessed by the co-workersOld wayPeople are sending e-mails to each co-worker which receives it in his mailbox
- 23. 3. FROM « SECRECY » TO « OPENNESS »Old wayInformation locked by default and access rights are granted little by littleInformation is not really accessible when necessaryNo fluent communicationHierarchy is controlling informationStrong hierarchy with no autonomy of the peopleNew way Information opened by default and accessrights are lockedonly if necessaryInformation isalways accessibleComments are always possibleOnlyreallyconfidential information isprotectedOrganization management must bechangedPeople are responsible and autonomous(c) 2010 - Miguel Membrado - Kimind11
- 24. 4. FROM « DELAYED » TO « REAL » - TIMEOld wayDelayed information accessLong process cyclesStrong hierarchiesNegative feedbacks from delaysErrors are not acceptedProblems are more hidden than solvedNew way Real-time information accessShort decision cyclesFlat hierarchiesTransparencyHierarchies help and not punishErroris possible and correctedBottom up real-time collaboration(c) 2010 - Miguel Membrado - Kimind12
- 25. Enterprise Social Networks versus Collaborative Working Environments
- 26. INFORMATION-CENTRIC VERSUS PEOPLE CENTRIC(c) 2010 - Miguel Membrado - Kimind14Social NetworksCollaborative Working Environments
- 27. INFORMATION & PEOPLE ARE BOTH NEEDED(c) 2010 - Miguel Membrado - Kimind15Enterprise Social Networks
- 28. Intranets 2.0
- 38. Project Management© 2010Miguel Membrado
- 39. Engage in Collaboration & Sharing!
- 40. (c) 2010 - Miguel Membrado - Kimind17HOW TO EVOLVEInformational DimensionHeterarchical(Participatory)Your organizationtomorrowManagement EvolutionOrganizational DimensionIS EvolutionHierarchicalStructuredUnstructured(knowledge)© 2006-2008, Miguel Membrado – KimindKimindQuadrantYour organization today
- 41. CONCLUSION – TOWARDS ENTERPRISE 2.0(c) 2010 - Miguel Membrado - Kimind18
- 42. THANK YOU!Miguel MembradoKIMIND CONSULTINGEnterprise 2.0 strategic [email protected](c) 2010 - Miguel Membrado - Kimind19