LinkedIn for College Grads
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The document discusses how LinkedIn can be used by college graduates for career opportunities. It lists the top 4 reasons to use LinkedIn as managing your professional identity, demonstrating expertise, networking and connections, and looking for opportunities. It provides tips on creating a professional profile, adding connections, getting recommendations, engaging with groups, increasing visibility, researching companies, and using LinkedIn apps. It also outlines the top 5 mistakes to avoid as not having a photo, incomplete profiles, not listing websites, not claiming a personal URL, and inappropriate connections. The document encourages connecting professionally and is willing to answer any questions.
LinkedIn for College Grads
- 1. For College Grads Chris Burdge bWEST Interactive Chris Burdge 250.508.7761 www.bwest.ca
- 2. Credentials Online marketing since 1994 Using LinkedIn since March 23, 2005 McCann Erikson, Publicis, Cove-Ito (Japan) Founded bWEST – July 2009 Co-founded Social Media Camp 2010
- 4. Top 4 reasons to use Linkedin 1. Manage your professional identity 2. Demonstrate expertise 3. Networking / Connections 4. Look for opportunities
- 11. Ways to use LinkedIn Chris Burdge 250.508.7761 www.bwest.ca
- 12. What can you do… 1. Create a professional Profile 2. Add Connections 3. Get / Give Recommendations 4. Groups – connect & engage
- 13. What can you do… 5. Increase your visibility 6. Scope out the competition 7. Apps: blog, slideshare… 8. Research prospective employers
- 19. Top 5 mistakes… 1. Not displaying a photo 2. Profile not completed 3. Not listing websites 4. Not claiming personal URL 5. Inappropriate connections
- 20. When connecting…
- 27. Questions ? Chris Burdge 250.508.7761 www.bwest.ca