Martha van Berkel — Structured Data: Schema Changes and Updates
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The document discusses recent updates to structured data related to schema changes announced by Martha Van Berkel, CEO of Schema App. It highlights the introduction of new rich results, including image licenses and fitness-related content, available on Google search in specific regions and conditions. Additional product enhancements include shipping details for more efficient user interaction.
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Martha van Berkel — Structured Data: Schema Changes and Updates
- 1. Structured Data: Schema Changes and Updates Martha van Berkel CEO, Schema App
- 3. Opportunity Expanding: New Rich Results
- 4. ● No longer in Beta ● Displays a licensable badge ● Tells people that license information is available for the image ● Available on mobile and desktop, and in all regions and languages that Google Search is available Image License
- 5. ● When people search for activities to do at home, videos and online events appear in a rich result ● People can click a video or class, and see more details ● Currently only available in English, in the US and on mobile devices ● Only for fitness-related searches Home Activities
- 6. ● Shipping costs and estimated delivery timeframes based on their location and your company’s shipping policies ● Overview and Stores tabs for a specific product result ● Available in the US, in English, and on mobile devices Product Enhancements: Shipping Details
- 9. Martha van Berkel CEO, Schema App Email: [email protected] Twitter: @marthavanberkel www.schemaapp.com