Milano Smart City Jesse Marsh, Atelier Studio Associato
Milano, IT Profile Economy powered by advanced tertiary sectors such as fashion, design, banking and finance, communication and publishing The “Greater Milan” area is the most developed territory of Italy, excelling in traditional industry as well as services to enterprises, encouraging the development of highly specialised research activities The Lombardy region is the main Italian biotech district, with approx. 50% of national companies, including top Research Centres and various leading University Departments and the “health capital” with about 2,000 companies and numerous centres of excellence in medical therapy and research. Milan will host the universal Expo 2015, bringing together the public and private sectors for infrastructural investments in the order of 13 billion Euro. Brussels, 15th Jan 2010
Local Innovation Partnership City of Milan Ms. Letizia Moratti, Mayor Fondazione ‘Milano per EXPO 2015’ Created by Assolombarda and the Chamber of Commerce of Milan with the support of Industrial partners Next Step International Networking Territorial Living Lab professional expertise University Planning Departments Milano, Molise, Palermo, etc. Brussels, 15th Jan 2010
Smart City concepts Territorial reading of urban spatial dynamics ESPON, EU Territorial Agenda and Leipzig Charter Italian Urban Planning tradition Sustainable Lifestyles EU SCP (Sustainable Consumption & Production) policy UN Marrakesh Process Design Commission Document “Design as a driver of user-centred innovation”  Milan Design Capital Impact Assessment Built-in to innovation processes through e.g. scenario modeling  Scaling-up methodologies from C@R eParticipation Starting platform based on tested systems Baseline: Lexipation, Tell-Me, Ideal-EU, PARTERRE Brussels, 15th Jan 2010
Technology components Mobile services Location-based services Network analysis Modelling and simulatino Multi-modal and multi-channel delivery Urban sensor networks RFID …
Territorial networks
Milan Expo 2015 “ Feeding the Planet, Energy for Life” Scientific Committee in advisory role Central hub of a network of SMART Cities Coordinated actions for national pavilions Long term dissemination platform for project Building links with INoLL (Italian LL Network) Common territorial approach to regional innovation Network potential  in novel thematic domains in reaching a critical (cross-regional) mass Brussels, 15th Jan 2010
Brussels, 15th Jan 2010 Thanks for your attention [email_address]

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Milano Smart City

  • 1. Milano Smart City Jesse Marsh, Atelier Studio Associato
  • 2. Milano, IT Profile Economy powered by advanced tertiary sectors such as fashion, design, banking and finance, communication and publishing The “Greater Milan” area is the most developed territory of Italy, excelling in traditional industry as well as services to enterprises, encouraging the development of highly specialised research activities The Lombardy region is the main Italian biotech district, with approx. 50% of national companies, including top Research Centres and various leading University Departments and the “health capital” with about 2,000 companies and numerous centres of excellence in medical therapy and research. Milan will host the universal Expo 2015, bringing together the public and private sectors for infrastructural investments in the order of 13 billion Euro. Brussels, 15th Jan 2010
  • 3. Local Innovation Partnership City of Milan Ms. Letizia Moratti, Mayor Fondazione ‘Milano per EXPO 2015’ Created by Assolombarda and the Chamber of Commerce of Milan with the support of Industrial partners Next Step International Networking Territorial Living Lab professional expertise University Planning Departments Milano, Molise, Palermo, etc. Brussels, 15th Jan 2010
  • 4. Smart City concepts Territorial reading of urban spatial dynamics ESPON, EU Territorial Agenda and Leipzig Charter Italian Urban Planning tradition Sustainable Lifestyles EU SCP (Sustainable Consumption & Production) policy UN Marrakesh Process Design Commission Document “Design as a driver of user-centred innovation” Milan Design Capital Impact Assessment Built-in to innovation processes through e.g. scenario modeling Scaling-up methodologies from C@R eParticipation Starting platform based on tested systems Baseline: Lexipation, Tell-Me, Ideal-EU, PARTERRE Brussels, 15th Jan 2010
  • 5. Technology components Mobile services Location-based services Network analysis Modelling and simulatino Multi-modal and multi-channel delivery Urban sensor networks RFID …
  • 7. Milan Expo 2015 “ Feeding the Planet, Energy for Life” Scientific Committee in advisory role Central hub of a network of SMART Cities Coordinated actions for national pavilions Long term dissemination platform for project Building links with INoLL (Italian LL Network) Common territorial approach to regional innovation Network potential in novel thematic domains in reaching a critical (cross-regional) mass Brussels, 15th Jan 2010
  • 8. Brussels, 15th Jan 2010 Thanks for your attention [email_address]