Question 2- How effective is the combination of your media product and ancillary tasks.
- 1. + How effective is the combination of you main tasks and ancillary tasks? Jenni Smyth
- 2. + My main product is a music video that falls within the Pop/Rap genre. This was my guideline whilst I was creating all of my products. I had to create pieces of work that were not only eye catching but that appealed to my target audience as well. As the digipak and the poster are what originally draw the consumers in. Whilst creating my work I had to make sure that all my work related to each other in some way. I done this through similar costumes and location shoots. Also all my pieces contain a Logo so my target audience can recognize my brand and production company, by adding a logo it promotes the company and the brand which provides my pieces with Synergy.
- 3. + As at times in my music video it can be hard to distinguish who my artist is as I don’t feature my artist in the middle of group dance work at times. I was sure to add my artist in to every panel of my digipak and my poster.
- 4. + I decided for my Poster I would add in a social media platform and a website. This caters to my audience because they are able to access the artist on different platforms, which makes it easier and more accessible.
- 5. + This is my magazine advertisement for my digipak. As you can see from the image I decided to go with a really strong and empowering image. I have used quite a bright background. I feel like the image and the background complement each other really well. The sub-genre of my video is Pop/Rap, which is an impure genre as there is a crossover. When I was Researching Pop and Rap video’s I realized that it wasn’t really about the story it was more about the performance. I used added square’s in the background to break up all of the blue so it wasn’t an empty space. I also looked at different magazines and how they advertised their adverts and took a similar approach. I haven’t used a massive amount of text I have kept it quite simple in terms on the information I am providing, I have told them when it is in stores, some of the songs that feature so my audience can spot songs that they know and the platforms it’s available on.
- 6. + This is my digipak, as you can see I have kept the same kind of camera angles and costume and location to make the separate products more recognizable. The front cover has a separate image than the poster but I have kept the same font and I have kept the empowering angles as well as my logo being on both pieces. For the back page of my digipak I have kept the same image as the front cover but in a different kind of pose. I feel that the image fits extremely well. I have included the song track lists as well as all of the copyright information, the barcode and once again the logo. The inside on the left panel I have used another image in the same style of the front cover and added ‘A message from Megan.’ and the inside to the right is just a normal image of the artist.