Sequoia Pitch Deck Template
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This document provides an outline for a pitch deck template from Sequoia Capital. It includes 12 sections that should be covered: 1) Company Purpose, 2) Problem, 3) Solution, 4) Why Now, 5) Market Size, 6) Competition, 7) Product, 8) Business Model, 9) Team, 10) Financials, and 11) The deal. The outline describes the key information that should be presented in each section to clearly convey the company's value proposition and case for investment.
Sequoia Pitch Deck Template
- 1. 1 Sequoia Capital Pitch Deck Template Reproduced by PitchDeckCoach from info presented at http://www.sequoiacap.com/grove/posts/6bzx/writing-a-business-plan
- 2. Flow FYI Only – NOT a slide for your deck Company Purpose Problem Solution Why Now Market Size Competition Product Business Model Team Financials 2
- 3. Company Purpose Define the company/business in a single declarative sentence 3
- 4. Problem Describe the pain of the customer (or the customer’s customer) Outline how the customer addresses the issue today 4
- 5. Solution Demonstrate your company’s value proposition to make the customer’s life better Show where your product physically sits Provide use cases 5
- 6. Why Now Set-up the historical evolution of your category Define recent trends that make your solution possible 6
- 7. Market Size Identify/profile the customer you cater to Calculate the TAM (top down), SAM (bottoms up) and SOM 7
- 8. Competition List competitors List competitive advantages 8
- 9. Product Product line-up (form factor, functionality, features, architecture, intellectual property) Development roadmap 9
- 10. Business Model Revenue model Pricing Average account size and/or lifetime value Sales & distribution model Customer/pipeline list 10
- 11. Team Founders & Management Board of Directors/Board of Advisors 11
- 12. Financials P&L Balance sheet Cash flow Cap table The deal 12