Faculty of Agro-based Industry (FIAT)
Cheah Sung Enterprise
Name : LEONG WAI HONG
Matric no : B11A158
Course : SBS 2

Contents Page
Introduction to SIEP 1 3
Company Backgroud 4-5
Vision & Missions 6
Organizational Chart 7-8
Art & Craft Dirft Wood Products 9
Plant Nursery 10
Workshop 11
Experiences Gained 12-17
Strength & Weakness 18
Opinions & Solutions 19
Conclusion 20
Table of Contents

 Exposure through activites & experience outside of
lecture classes (Practical work)
 More towards entrepreneurship & nature of business
environment.
 Objectives to be achieved:
1) Discuss the role of main key-player of the enterprise
2) Analysis of the business operation
3) Communication skills
4) Correlate agro-based industry with
entrepreneurship.
Introduction to SIEP 1

 Company name : Cheah Sung Enterprise
 Commencement date : Year 2006
 Type of business : Partnership (Enterprise)
 Owners : Chai Enge Seng (55) & Aw Siew Kim (50)
 Nature of Business : Plant nursery, Landscaping, Art & craft
drift wood products.
 Address : 594, Lebuh 4, Kg. Simee, 31400 Ipoh, Perak &
634, Laluan Simee 5, Kg. Simee, 31400 Ipoh, Perak.
 Contact number : 05-5472655
 Email : sung3648@gmail.com
 Business hours : 10AM to 6PM
Company Background

Cheah Sung Enterprise

 Vision : To share nature themed arts and crafts to the
people or the public.
 Missions :
1) To provide excellent service and guidance in
landscaping to the customers.
2) To produce quality art and craft drift wood
products to the customers.
3) To promote nature arts to people.
Vision & Missions

Mr Chai
(Owner)
General
Labour
Driftwood
Workshop
Mrs Aw
(Finance)
Organizational Chart
Mrs Aw Siew Kim
• One of the 2 Owners
of Cheah Sung
Enterprise.
• Mainly deals with the
finance state of the
Enterprise.

Art & Craft Drift Wood
Products

Pant Nursery

Workshop

 Replant & Repacking the plants in multiple numbers.
a) Water lily plants
b) Frucacea plants
c) Morning Glory plants
 Managing plants (Weeding & Cutting
overgrown/wilted leaves, branches etc)
 Components in Insecticides
 Landscaping neccessities
 Direct communication with customers
Experiences Gained

Replant & Repack Plants
Siep 1 cheah sung ent.
Siep 1 cheah sung ent.

Insecticides

Managing plants

 Strength:
1. Art & craft drift wood products (Unique)
2. Strategic location (Intersection between areas)
3. Fair neighbourhood
 Weakness:
1. Manpower planning (general labour section)
2. Lack of publicity
3. Ample space
4. Not much variety of plants available
Strength & Weakness

 Better management of workers (manpower
planning)
 Recruit more workers
 Exhibitions (promote and publicize products)
 Bring up ideas and opportunities in plant nursery
(providing more variety of plants especially
decorative plants)
Opinions & Solutions

 10 days of working experience with Cheah Sung
Enterprise.
 Able to correlate my respective course (SBS) with the
particular nature of business and entrepreneurship.
 Communication skills
 Analyzing potential of such field of business & the
needs and wants of customers.
Conclusion
Thank you.

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Siep 1 cheah sung ent.

  • 1. Faculty of Agro-based Industry (FIAT) Cheah Sung Enterprise Name : LEONG WAI HONG Matric no : B11A158 Course : SBS 2
  • 2.  Contents Page Introduction to SIEP 1 3 Company Backgroud 4-5 Vision & Missions 6 Organizational Chart 7-8 Art & Craft Dirft Wood Products 9 Plant Nursery 10 Workshop 11 Experiences Gained 12-17 Strength & Weakness 18 Opinions & Solutions 19 Conclusion 20 Table of Contents
  • 3.   Exposure through activites & experience outside of lecture classes (Practical work)  More towards entrepreneurship & nature of business environment.  Objectives to be achieved: 1) Discuss the role of main key-player of the enterprise 2) Analysis of the business operation 3) Communication skills 4) Correlate agro-based industry with entrepreneurship. Introduction to SIEP 1
  • 4.   Company name : Cheah Sung Enterprise  Commencement date : Year 2006  Type of business : Partnership (Enterprise)  Owners : Chai Enge Seng (55) & Aw Siew Kim (50)  Nature of Business : Plant nursery, Landscaping, Art & craft drift wood products.  Address : 594, Lebuh 4, Kg. Simee, 31400 Ipoh, Perak & 634, Laluan Simee 5, Kg. Simee, 31400 Ipoh, Perak.  Contact number : 05-5472655  Email : [email protected]  Business hours : 10AM to 6PM Company Background
  • 6.   Vision : To share nature themed arts and crafts to the people or the public.  Missions : 1) To provide excellent service and guidance in landscaping to the customers. 2) To produce quality art and craft drift wood products to the customers. 3) To promote nature arts to people. Vision & Missions
  • 8. Mrs Aw Siew Kim • One of the 2 Owners of Cheah Sung Enterprise. • Mainly deals with the finance state of the Enterprise.
  • 9.  Art & Craft Drift Wood Products
  • 12.   Replant & Repacking the plants in multiple numbers. a) Water lily plants b) Frucacea plants c) Morning Glory plants  Managing plants (Weeding & Cutting overgrown/wilted leaves, branches etc)  Components in Insecticides  Landscaping neccessities  Direct communication with customers Experiences Gained
  • 18.   Strength: 1. Art & craft drift wood products (Unique) 2. Strategic location (Intersection between areas) 3. Fair neighbourhood  Weakness: 1. Manpower planning (general labour section) 2. Lack of publicity 3. Ample space 4. Not much variety of plants available Strength & Weakness
  • 19.   Better management of workers (manpower planning)  Recruit more workers  Exhibitions (promote and publicize products)  Bring up ideas and opportunities in plant nursery (providing more variety of plants especially decorative plants) Opinions & Solutions
  • 20.   10 days of working experience with Cheah Sung Enterprise.  Able to correlate my respective course (SBS) with the particular nature of business and entrepreneurship.  Communication skills  Analyzing potential of such field of business & the needs and wants of customers. Conclusion