Tableau #DATA14 Presentation: How to Make a Viz that Stops Traffic
Download as PPTX, PDF3 likes3,795 views
This document discusses best practices for creating effective data visualizations. It recommends: 1. Carefully considering layout and composition. 2. Ensuring the visualization matches the goal and context, avoiding generic dashboard designs. 3. Drawing inspiration from other works and combining elements creatively.
Tableau #DATA14 Presentation: How to Make a Viz that Stops Traffic
- 1. Making a Viz that Stops Traffic @datablick #DATA14 #WomenInData
- 2. I really like playing with data
- 3. What a monster looks like
- 4. No…it’s a monster, silly
- 5. What a does a dashboard look like?
- 6. 1. Play with layout. Consider the composition of the piece as a whole.
- 7. Why not like this? why not tweet for @datablick while we are talking tweets?
- 8. 2. What is the goal and context of your viz “product”? If it is not to “make a dashboard”, don’t make it look like one.
- 9. What are you doing with that box? Why are you sitting in that box? It’s not a box. “Not a Box” by Antoinette Portis
- 10. It’s a “Not a box”
- 11. It’s a “Not a dashboard”. It’s an editorial
- 12. It’s a shopping cart checkout experience
- 13. It’s an artistic statement on drought
- 14. 3. Steal like an artist “It’s not where you take things from—it’s where you take them to.” - Jean-Luc Godard Book by Austin Kleon
- 15. Nothing is original “Nothing is original Steal from anywhere that resonates with inspiration or fuels your imagination. Devour old films, new films, music, books, paintings, photographs, poems, dreams, random conversations, architecture, bridges, street signs, trees, clouds, bodies of water, light and shadows. Select only things to steal from that speak directly to your soul. If you do this, your work (and theft) will be authentic. Authenticity is invaluable; originality is nonexistent. And don’t bother concealing your thievery—celebrate it if you feel like it.” - Jim Jarmusch
- 16. Stairs of SF inspiration
- 17. SF Stories - Dave Eggers
- 18. Stair stories
- 20. Combining (stealing) the inspiration…
- 21. Stories while on the stairs
- 22. 4. If it doesn’t add to it, don’t add it.
- 23. Who doesn’t love comedic gore?
- 24. but it only got in the way of the story the data was telling.
- 25. 5. Be ridiculous. Push the boundaries and enjoy the ride.
- 26. I wanted a map that looked different.
- 27. Mapping Mayhem http://datablick.com/2014/04/14/mapping-mayhem-with- your-own-wms/
- 28. Style layers
- 30. Combine layers
- 31. Mashup high and low brow
- 32. all to get a Cartoon-ish map
- 33. 6. Collaborate
- 34. Allan Walker mapping and DataBlick design
- 35. if you want those maps tiles too http://theywalkedtogether.blogspot.com/2014/05/tableaumappi ng-new-world-order.html
- 36. or to lead to what’s next Tweet for @AllanWalkerIT for his mapping awesomeness!
- 37. Key takeaways 1. Play with layout. Consider the composition of the piece as a whole 2. What is the goal and context of your viz “product”? If it is not to “make a dashboard”, don’t make it look like one. 3. Steal like an artist. Re-mix data and inspiration 4. Be ridiculous. Push the boundaries and enjoy the ride. 5. Collaborate
- 38. Get off the Computer... “I have stared long enough at the glowing flat rectangles of computer screens. Let us give more time for doing thing in the real world…plant a plant, walk the dogs, read a real book, go to the opera.” - Edward Tufte
Editor's Notes
- #3: Consultant via DataBlick Tableau 2014 Zen Master 2012 Tableau Iron Viz Champion
- #4: Background in Econ and Product Design Treat Data Viz as a product Monster Ball - created for children to deal with excessive energy while sitting - fun toy “Mr. Potato Head” meets an exercise ball chair - Interchangeable face pieces for face using velcro
- #5: When doing user testing with kids, I discovered that they wanted to put face parts all over. It’s a monster of course! Monsters can have 3 eyes, ears all over their head, 3 mouths, etc….
- #6: We tend to treat dashboards in the same way as a grownup looks at the monster face.
- #8: Consider the composition of each piece to support your product goal. Use each of the elements, text boxes, images, worksheets, as paint on your canvas, to create a product as a whole. 1. Play with layout. Consider the composition of the piece as a whole
- #10: But a dashboard is just a canvas for painting on information and creating a data product that both delights and provides insight.
- #11: Different creative uses for the box….
- #14: 2. What is the goal and context of your viz “product”? If it is not to “make a dashboard”, don’t make it look like one.
- #16: —Jim Jarmisch
- #18: Dave Eggers poster
- #21: 3. Steal like an artist Colors from Tales of the City Hand drawn look of Dave Eggers Giants poster Help Hover is from Sister betty (SF story) and Parrots of Telegraph Hill. A bar chart become a staircase Tiny text boxes make up the border and 3D bevel on the stairs
- #25: 4. If it doesn’t add to it, don’t add it.
- #27: I wanted it to look hand drawn and cartoon like but also wanted it to be like a real map with all the zooming and panning capabilities. You can read my delightful blog post…. Mapquest Open Street Map Google Maps Gallery Maxbox and TileMill Just experiment!
- #33: 5. Be ridiculous. Push the boundaries and enjoy the ride.
- #35: Find others to work with that compliment your skill set Design Math/Calculations Geospatial Subject Matter Expert Data ETL
- #39: Make it about what the data represents, not just the data and fancy tableau tricks.