1
Vivek Kumar
Mobile: 91 7080656406 E-Mail: wuerth.vivek@gmail.com
BUSINESS MANAGEMENT PROFESSIONAL
11 + years of experience in overall management of the Business Operations
Business Development  Strategy Planning  Product Promotion  Key Account
Management  Distributor Network Management  Warehouse & Logistics  Techno-
commercial Operations Customer Relationship Management  Team Management
PROFESSIONAL PROFILE
 A tenacious result driven professional with over 11+ years of rich experience in Sales & Marketing,
Business Development, Channel Management & Team Management, Warehouse Management.
 Served as an Branch Sales Manager with Marion Wuerth India Ltd at Uttaranchal, Delhi,
Rajasthan (Automotive After Market Div.)
 Heading the Sales team of 12 people including 2 Territory Manager and operation staff of 8 people.
 Significant experience in generating leads and consistently increasing revenues, market share an d
favorably impacting profitability by exceeding all the set goals & corporate objectives.
 Outstanding success in building and managing relations with key clients and establishing large volume,
high profit accounts with excellent levels of retention and loyalty.
 Motivated by standards of excellence to overachieve expectations & sail through targeted goals.
 Excellent interpersonal, analytical & negotiation skills with proven track record of developing new
markets & developing business
PROFICIENCY FORTE
Strategy Planning
 Overseeing complete business operations with accountability of profitability, forecasting monthly/ annual
sales targets, & executing them in a given time frame.
 Strategizing the long term as well as short term business directions to ensure maximum profitability in
line with designated objectives.
Sales & Marketing
 Supervising profitable sales operations in the territory, involving market research, effectuating
strategies, applying sales tools, venturing into unexplored areas, and impleme nting cost cutting
mechanisms.
 Evaluating marketing budgets periodically including manpower-planning initiatives and ensuring
adherence to planned expenses. Monitoring and keeping collections under control, with timely recovery
of outstanding.
 Conducting competitor/market analysis by keeping abreast of market trends and competitor moves to
achieve market share metrics.
2
Product Management/Branding
 Conducting and organizing sales promotional activities as a part of brand building and market
development effort and to increase footfalls in the retail set up.
 Building brand focus in conjunction with operational requirements and ensuring maximum brand
visibility and capturing optimum market shares.
Team Management
 Recruiting team members, grooming them and monitoring their performance to ensure efficiency in
operations and meeting of individual & group targets.
 Identifying and implementing strategies for building team effectiveness by promoting a spirit of
cooperation.
 Providing a growth-driven environment to the team and sustaining well-planned initiatives for their all
round growth and career advancement.
ORGANISATIONAL EXPERIENCE
Feb’ 16 – till date Sales Manager SLB Enterprises
Sales & Business Development
 Identifying new streams for revenue growth in Uttar Pradesh Territory, and maintaining relationships
with customers.
 Implementing sales & business development plans for achieving the set goals.
 Monitoring credit limits and interacting with clients for obtaining receivables.
 Generation of business from weak potential areas.
Dealer Management
 Networking with reliable distributors for automotive products, resulting in deeper market penetration and
wider market reach.
 Marketing along with distributors to achieve the targets.
 Organize the training program time to time about the products and selling skills for the distributors.
Service Support/ CRM
 Synchronize service operations for rendering and achieving quality services.
 Monitor the post service activities like follow up with the customers for feedback on quality, technical
flaws and address all issues for ensuring quality deliverables.
ORGANISATIONAL EXPERIENCE
Jan’ 06 – Dec, 2015 Branch Sales Manager Marion Wuerth India Pvt. Limited
Sales & Business Development
 Identifying new streams for revenue growth in and around Rajasthan, Delhi, Uttaranchal and
maintaining relationships with customers to achieve repeat/ referral business.
 Implementing sales & business development plans for achieving the set goals.
 Conducting competitor analysis by keeping abreast of market trends and competitor moves to ach ieve
market share metrics.
 Monitoring credit limits and interacting with clients for obtaining receivables.
 Generation of business from weak potential areas.
3
 Responsible for proper maintaining of stock inventory and dispatch.
Marketing/ Promotions/ Product Launches
 Implementing pre-post marketing activities like meets exhibitions and conferences with dealers,
retailers and stockiest for successful launching of new products & escalating sales.
 Conducting market surveys for the new product planning in terms of acceptability, performance &
pricings.
 Formulating promotional activities as a part of brand building & market development effort.
Key Account Management
 Executing market segmentation & penetration strategies to achieve targets.
 Interfacing with prospective buyers and suggesting the most viable product range & cultivating relations
with them for securing repeat business.
 Handling activities pertaining to negotiating/ finalization of deals for smooth execution of sales & order
processing.
Dealer Management
 Networking with reliable distributors, resulting in deeper market penetration and wider market reach.
 Handle effective logistic operations & smooth distribution of products to different outlets.
Notable Contributions
 Played a pivotal role in formulating effective sales/ marketing strategies and exceeding the set sales
targets.
 Instrumental in raising the market share of WUERTH products in Whole Territory.
 Handled the successful delivery of promotional items for 90 Authorized OEM Dealers like Jaguar,
Porsche, BMW, Volvo, Mercedes, Toyota and others OEM’s
ORGANISATIONAL EXPERIENCE
Feb 2005 to Dec 2005 – Sales Executive Ganpati Service Station
Notable Contributions
 Planning and strategy making for achieving month-to-month target.
 Providing after sales services and maintaining healthy relationship with customers.
 Organizing seminars and sales promotion activities to deliver best result.
 Generation of business from weak potential areas.
 Successfully achieved targets of sales for the company and generated maximum revenues in
Terms of billing.
 Established rapport with clients and generated goodwill for the company.
 Handling various sales jobs such as collecting orders, client enquiries, promotion & advertising.
 And providing quotations to clients.
4
ORGANISATIONAL EXPERIENCE
Feb 2004 to Jan 2005 – Sales Executive Mittal treading Company
Notable Contributions
 Planning and strategy making for achieving month-to-month target.
 Handling Sales of Tata Tea and Tata Salt.
 Providing after sales services and maintaining healthy relationship with customers.
 Handling various sales jobs such as collecting orders, client enquiries, promotion & advertising.
ACADEMIA
 B.A from Dr. R.M.L.A University, Faizabad.
PERSONAL DETAILS
 Date of Birth : 7th
Oct , 1983
 Languages Known : Hindi, English.
 Marital Status : Married.
 Correspondence Address : 7/490 Rajni khand Lucknow 226002
 Permanent Address : Vill. Bhadhra, Rupapur, Sultanpur, U.P.
 Place: (Signature)
 Date:

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Vivek Kumar

  • 1. 1 Vivek Kumar Mobile: 91 7080656406 E-Mail: [email protected] BUSINESS MANAGEMENT PROFESSIONAL 11 + years of experience in overall management of the Business Operations Business Development  Strategy Planning  Product Promotion  Key Account Management  Distributor Network Management  Warehouse & Logistics  Techno- commercial Operations Customer Relationship Management  Team Management PROFESSIONAL PROFILE  A tenacious result driven professional with over 11+ years of rich experience in Sales & Marketing, Business Development, Channel Management & Team Management, Warehouse Management.  Served as an Branch Sales Manager with Marion Wuerth India Ltd at Uttaranchal, Delhi, Rajasthan (Automotive After Market Div.)  Heading the Sales team of 12 people including 2 Territory Manager and operation staff of 8 people.  Significant experience in generating leads and consistently increasing revenues, market share an d favorably impacting profitability by exceeding all the set goals & corporate objectives.  Outstanding success in building and managing relations with key clients and establishing large volume, high profit accounts with excellent levels of retention and loyalty.  Motivated by standards of excellence to overachieve expectations & sail through targeted goals.  Excellent interpersonal, analytical & negotiation skills with proven track record of developing new markets & developing business PROFICIENCY FORTE Strategy Planning  Overseeing complete business operations with accountability of profitability, forecasting monthly/ annual sales targets, & executing them in a given time frame.  Strategizing the long term as well as short term business directions to ensure maximum profitability in line with designated objectives. Sales & Marketing  Supervising profitable sales operations in the territory, involving market research, effectuating strategies, applying sales tools, venturing into unexplored areas, and impleme nting cost cutting mechanisms.  Evaluating marketing budgets periodically including manpower-planning initiatives and ensuring adherence to planned expenses. Monitoring and keeping collections under control, with timely recovery of outstanding.  Conducting competitor/market analysis by keeping abreast of market trends and competitor moves to achieve market share metrics.
  • 2. 2 Product Management/Branding  Conducting and organizing sales promotional activities as a part of brand building and market development effort and to increase footfalls in the retail set up.  Building brand focus in conjunction with operational requirements and ensuring maximum brand visibility and capturing optimum market shares. Team Management  Recruiting team members, grooming them and monitoring their performance to ensure efficiency in operations and meeting of individual & group targets.  Identifying and implementing strategies for building team effectiveness by promoting a spirit of cooperation.  Providing a growth-driven environment to the team and sustaining well-planned initiatives for their all round growth and career advancement. ORGANISATIONAL EXPERIENCE Feb’ 16 – till date Sales Manager SLB Enterprises Sales & Business Development  Identifying new streams for revenue growth in Uttar Pradesh Territory, and maintaining relationships with customers.  Implementing sales & business development plans for achieving the set goals.  Monitoring credit limits and interacting with clients for obtaining receivables.  Generation of business from weak potential areas. Dealer Management  Networking with reliable distributors for automotive products, resulting in deeper market penetration and wider market reach.  Marketing along with distributors to achieve the targets.  Organize the training program time to time about the products and selling skills for the distributors. Service Support/ CRM  Synchronize service operations for rendering and achieving quality services.  Monitor the post service activities like follow up with the customers for feedback on quality, technical flaws and address all issues for ensuring quality deliverables. ORGANISATIONAL EXPERIENCE Jan’ 06 – Dec, 2015 Branch Sales Manager Marion Wuerth India Pvt. Limited Sales & Business Development  Identifying new streams for revenue growth in and around Rajasthan, Delhi, Uttaranchal and maintaining relationships with customers to achieve repeat/ referral business.  Implementing sales & business development plans for achieving the set goals.  Conducting competitor analysis by keeping abreast of market trends and competitor moves to ach ieve market share metrics.  Monitoring credit limits and interacting with clients for obtaining receivables.  Generation of business from weak potential areas.
  • 3. 3  Responsible for proper maintaining of stock inventory and dispatch. Marketing/ Promotions/ Product Launches  Implementing pre-post marketing activities like meets exhibitions and conferences with dealers, retailers and stockiest for successful launching of new products & escalating sales.  Conducting market surveys for the new product planning in terms of acceptability, performance & pricings.  Formulating promotional activities as a part of brand building & market development effort. Key Account Management  Executing market segmentation & penetration strategies to achieve targets.  Interfacing with prospective buyers and suggesting the most viable product range & cultivating relations with them for securing repeat business.  Handling activities pertaining to negotiating/ finalization of deals for smooth execution of sales & order processing. Dealer Management  Networking with reliable distributors, resulting in deeper market penetration and wider market reach.  Handle effective logistic operations & smooth distribution of products to different outlets. Notable Contributions  Played a pivotal role in formulating effective sales/ marketing strategies and exceeding the set sales targets.  Instrumental in raising the market share of WUERTH products in Whole Territory.  Handled the successful delivery of promotional items for 90 Authorized OEM Dealers like Jaguar, Porsche, BMW, Volvo, Mercedes, Toyota and others OEM’s ORGANISATIONAL EXPERIENCE Feb 2005 to Dec 2005 – Sales Executive Ganpati Service Station Notable Contributions  Planning and strategy making for achieving month-to-month target.  Providing after sales services and maintaining healthy relationship with customers.  Organizing seminars and sales promotion activities to deliver best result.  Generation of business from weak potential areas.  Successfully achieved targets of sales for the company and generated maximum revenues in Terms of billing.  Established rapport with clients and generated goodwill for the company.  Handling various sales jobs such as collecting orders, client enquiries, promotion & advertising.  And providing quotations to clients.
  • 4. 4 ORGANISATIONAL EXPERIENCE Feb 2004 to Jan 2005 – Sales Executive Mittal treading Company Notable Contributions  Planning and strategy making for achieving month-to-month target.  Handling Sales of Tata Tea and Tata Salt.  Providing after sales services and maintaining healthy relationship with customers.  Handling various sales jobs such as collecting orders, client enquiries, promotion & advertising. ACADEMIA  B.A from Dr. R.M.L.A University, Faizabad. PERSONAL DETAILS  Date of Birth : 7th Oct , 1983  Languages Known : Hindi, English.  Marital Status : Married.  Correspondence Address : 7/490 Rajni khand Lucknow 226002  Permanent Address : Vill. Bhadhra, Rupapur, Sultanpur, U.P.  Place: (Signature)  Date: