WEEK-2-Models-of-CommunicationCommunication-Ethics.pdf
- 1. GEC 003 Purposive Communication Communication Models Different Ways Communication Works Between People
- 2. What Are Models of Communication? A communication model is a conceptual diagram that helps explain how people exchange messages.
- 3. What Are Models of Communication? Example: A television news broadcast Linear Model One-way communication from sender to receiver. There’s no feedback and no interchanging of roles.
- 5. What Are Models of Communication? Example: Mass media using the internet/Messenger Interactive Model Two-way communication with feedback. The sender and receiver take turns. It is interactive but not simultaneous.
- 7. What Are Models of Communication? Example: Placing an order in a fast food Transactional Model Simultaneous communication with ongoing feedback, including nonverbal cues. It presents context of environment and noise.
- 12. Eugene White's model of communication outlines an 8-stage process that emphasizes the interactive and cyclical nature of communication
- 13. The term ethics comes from the Greek word “ethos”, which means custom, habit, character or outlook. Regardless of an individual’s moral principle (relativistic), ethics in communication can take a universal approach, which can be displayed in several ways COMMUNICATION ETHICS
- 14. 1. It advocates truthfulness, accuracy, honesty, and reason as essential to the integrity of communication. Four Ethical Principles of Communication (NCA, 1999):
- 15. 2. It endorses freedom of expression, diversity of perspective, and tolerance of dissent to achieve the informed and responsible decision-making fundamental to a civil society. Four Ethical Principles of Communication (NCA, 1999):
- 16. 3. It condemns communication that degrades individuals and humanity through distortion, intimidation, coercion, and violence, and through the expression of intolerance and hatred. Four Ethical Principles of Communication (NCA, 1999):
- 17. 4. Communicators should accept responsibility for the short and long- term consequences of our own communication and expect the same of others. Four Ethical Principles of Communication (NCA, 1999):