Digitizing reading the fun way
Reading book industry trend
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Literacy trend
Literacy rate
12% (1947)
74% (2012)
Age 7 & above (2011)
Male - 82.1%
Female – 65.5%
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Urban
19% (1947)
86% (2011)
Rural
10% (1947)
71% (2011)
Literacy trend
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Environmental trends in India
India fastest growingIndia fastest growing
GDP countryGDP country
Large awareness ofLarge awareness of
quality educationquality education
20% of India’s20% of India’s
population is in K-12population is in K-12
SchoolsSchools
Internet reach acrossInternet reach across
all geographiesall geographies
Technology reach atTechnology reach at
“Taluka” level“Taluka” level
Private Schools reachPrivate Schools reach
at village levelat village level
Technology leadTechnology lead
education gainingeducation gaining
shareshare
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Book reading trends in India (Millions)
• 29.4% of total book readers will be from K-12 schools
• Implies an average annual incremental market size of 5 Million K-
12 children
Findings
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Survey – Geography split
• Feedback from children aged between 6 years to 10 years
• 9 states – MP, Rajasthan, Orissa, UP, Uttrakhand, Haryana, Bihar, Gujarat and
Maharashtra
• 69 urban cities
43%
39%
10%
7%
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Survey – 1200 children
16%
19%
23%
18%
24%
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Survey – Questions
• Do you read story books? If “Yes” which type?
• If “No”, why?
• What do you like doing?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Survey – Like reading story books?
93% children said “No” to reading story books
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Why are children loosing interest in reading?
Monatomic
Syllabus lead
Fixed place
Not playful
Comprehension
difficulty
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Survey – What do you like doing?
41%
28%
21%
13%
Why all this?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Science has proved that
children who read, perform
37% better in academics v/s
non-readers
a story book library can do all
this……
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Reasons for a child to go away from book reading
What they love doing
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Talking Digital LibraryTalking Digital Library
Which can do so muchWhich can do so much
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
What if?
Why should a student use this?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
 Reading improves comprehension and vocabulary
 All subjects of a child, except Hindi and Sanskrit are in English language
 Science has proved that children who read, perform 37% better in academics v/s non-
readers
 If reading is boring, then the voice over will make it interesting for the child
 Even if the child listens, they will learn correct pronunciation and also several elements
of grammar and vocabulary, thus, possibly impacting their academic performance
 The child can read as per convenience and without adult supervision
 The child can access this on mobiles, laptops or tablets, using internet
Financial model for schools
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
 School charges Rs 699 per student for a 6 months subscription or increases monthly fee by Rs
120 per month
 Income to school = Rs 699 X 2 (twice a year) X 400 students X 25% school share
 School earns
Schools are free to decide their internal package rates for
monthly or bi-annual, but company rates will remain fixed
WIN – WIN for all
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Improved grammar
Improved
comprehension
Improved
academics
Improved results
Unique facility
Parent engagement
Financial gain
Subscription packages - India
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
Rs 299
Rs 499
Rs 799 Rs 1299
tax extra
Debit & credit cards
How does it work?
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
To experience, visit our GUEST SECTION on:-
www.digital.dreamzzeducation.com
© DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx
https://www.youtube.com/watch?v=mnRQvLibj24
THANK YOU
© DREAMZZ TRADEWING LLP
Gaurav Tandon
Dreamzz Tradewing LLP
Ph: +91 70600 98535
E-mail :- elibrary@dreamzzeducation.com
Website :- www.dreamzzeducation.com
www.dreamzzeducation.com

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World's 1st e-Library

  • 3. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Literacy trend Literacy rate 12% (1947) 74% (2012) Age 7 & above (2011) Male - 82.1% Female – 65.5%
  • 4. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Urban 19% (1947) 86% (2011) Rural 10% (1947) 71% (2011) Literacy trend
  • 5. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Environmental trends in India India fastest growingIndia fastest growing GDP countryGDP country Large awareness ofLarge awareness of quality educationquality education 20% of India’s20% of India’s population is in K-12population is in K-12 SchoolsSchools Internet reach acrossInternet reach across all geographiesall geographies Technology reach atTechnology reach at “Taluka” level“Taluka” level Private Schools reachPrivate Schools reach at village levelat village level Technology leadTechnology lead education gainingeducation gaining shareshare
  • 6. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Book reading trends in India (Millions) • 29.4% of total book readers will be from K-12 schools • Implies an average annual incremental market size of 5 Million K- 12 children
  • 8. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Survey – Geography split • Feedback from children aged between 6 years to 10 years • 9 states – MP, Rajasthan, Orissa, UP, Uttrakhand, Haryana, Bihar, Gujarat and Maharashtra • 69 urban cities 43% 39% 10% 7%
  • 9. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Survey – 1200 children 16% 19% 23% 18% 24%
  • 10. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Survey – Questions • Do you read story books? If “Yes” which type? • If “No”, why? • What do you like doing?
  • 11. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Survey – Like reading story books? 93% children said “No” to reading story books
  • 12. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Why are children loosing interest in reading? Monatomic Syllabus lead Fixed place Not playful Comprehension difficulty
  • 13. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Survey – What do you like doing? 41% 28% 21% 13%
  • 15. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Science has proved that children who read, perform 37% better in academics v/s non-readers
  • 16. a story book library can do all this……
  • 17. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Reasons for a child to go away from book reading What they love doing
  • 18. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Talking Digital LibraryTalking Digital Library Which can do so muchWhich can do so much
  • 19. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 20. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 21. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 22. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 23. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 24. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 25. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 26. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 27. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx What if?
  • 28. Why should a student use this?
  • 29. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx  Reading improves comprehension and vocabulary  All subjects of a child, except Hindi and Sanskrit are in English language  Science has proved that children who read, perform 37% better in academics v/s non- readers  If reading is boring, then the voice over will make it interesting for the child  Even if the child listens, they will learn correct pronunciation and also several elements of grammar and vocabulary, thus, possibly impacting their academic performance  The child can read as per convenience and without adult supervision  The child can access this on mobiles, laptops or tablets, using internet
  • 31. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx  School charges Rs 699 per student for a 6 months subscription or increases monthly fee by Rs 120 per month  Income to school = Rs 699 X 2 (twice a year) X 400 students X 25% school share  School earns Schools are free to decide their internal package rates for monthly or bi-annual, but company rates will remain fixed
  • 32. WIN – WIN for all
  • 33. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Improved grammar Improved comprehension Improved academics Improved results Unique facility Parent engagement Financial gain
  • 35. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx Rs 299 Rs 499 Rs 799 Rs 1299 tax extra
  • 36. Debit & credit cards
  • 37. How does it work?
  • 38. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx To experience, visit our GUEST SECTION on:- www.digital.dreamzzeducation.com
  • 39. © DREAMZZ TRADEWING LLP www. digital.dreamzzeducation.com/login.aspx https://www.youtube.com/watch?v=mnRQvLibj24
  • 40. THANK YOU © DREAMZZ TRADEWING LLP Gaurav Tandon Dreamzz Tradewing LLP Ph: +91 70600 98535 E-mail :- [email protected] Website :- www.dreamzzeducation.com www.dreamzzeducation.com