David Yeend
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Personal Information
Organization / Workplace
Greater Atlanta Area, GA United States
Occupation
VP, Strategy Director at 22squared
Industry
Advertising / Marketing / PR
About
12/13 - present: VP, Planning Director 6/11 - 12/13: VP, senior brand planner (22squared) 4/10 - 6/11: senior brand planner (22squared) 3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne) 2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others) 1999 – 2002: copywriter, McCann Erickson 1997 – 1999: copywriter, DDB Seattle Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
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22squared advertising brand strategy brand planning advertising social media marketing millennials genz trends vcu brandcenter technology account planning planning tools trend commandments quantitative anna lipmann planning movements planejamento socialmedia big data david yeend propagation planning brandon murphy planner opportunities media planning account planning communication word of mouth branding wom social media
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