Privacy Policy

DedCool Privacy Policy 

Last updated: January 29, 2026.

This “Privacy Policy” describes how DedCool Inc. ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from https://DedCool.com/ (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, Site visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

  1. Changes to This Privacy

  2. When We Collect Your Personal Information

  3. Categories of Personal Information We Collect

  4. Business Purposes For Use of Your Personal Information

  5. Use of Cookies and Tracking Technologies

  6. Categories of Personal Information Disclosed and Categories of Recipients

  7. User Generated Content

  8. Third-Party Websites and Links

  9. Children’s Data

  10. Your Rights and Choices

  11. Security and Retention of Your Personal Information

  12. Contact Us


1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the ‘Last updated’ date and take any other steps required by applicable law.

2. When  We Collect Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us. We may collect personal information when you:

  • Visit our Site;

  • Purchase our Products;

  • Create an account with us;

  • Register through our website for our email newsletter or other communications;

  • Interact on social media such as liking, commenting, or direct messaging our profiles;

  • Provide reviews or testimonials;

  • Contact us.

3. Categories of Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Basic contact details including your name, address, phone number, email.

  • Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.

  • Account information including your username, password, security questions.

  • Shopping information including the items you view, put in your cart, add to your wishlist, return or exchange, or other product preferences.

  • Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies and other tracking technologies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, products viewed, page response times, URL clickstreams, how long you stay on our pages, what you do on those pages, and other information regarding your interaction with the Services.

We may use cookies, beacons, pixel tags, and other similar technologies to collect additional information automatically as you interact with the Site and to personalize your experience with our Site. Learn more about our cookie use below.

Information We Obtain from Third Parties

If you interact with us on a social media platform using your social media account (e.g. Facebook or X/Twitter), we may receive information about you such as your name, handle, social media ‘likes’, click-throughs to our Site, or custom interactions. Any personal information that we collect from your social media account depends on your social media account's privacy settings. Please see ‘Cookies and Tracking Technologies’ below for more information. 

4. Business Purposes For Use of Your Personal Information

We use the personal information we collect for the following business purposes:

  • Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews.

  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as:

    • To send marketing, advertising and promotional communications by email or postal mail.

    • By submitting your phone number, you consent to receive marketing text messages from DedCool at the number provided, including messages sent by autodialer. Consent is not a condition of any purchase. Message and data rates may apply. Message frequency varies. You can unsubscribe at any time by replying STOP or clicking the unsubscribe link (where available) in one of our messages.

    • To show you advertisements for products or services, including third-party advertisements and advertisements for our own Services, and to better tailor the Services and advertising on our Site and other websites. See ‘Cookies and Tracking Technologies’ below for more information.

  • Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.

  • Other Business and Legal Purposes. We use your personal information to collect amounts owing to us and to maintain business records.

  • Communicating with you. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.

  • With your consent.

5. Use of Cookies and Tracking Technologies

Like many companies, we use cookies, pixels, web beacons, and other tracking technologies to collect information about your browsing activities, your interactions with our Site(s) or emails, to serve targeted ads and for the purposes described in this Privacy Policy. We may also work with third parties who automatically collect information from our website visitors, such as IP addresses or device-specific information, in order to synchronize and provide us with email addresses or other information we use for advertising, marketing and analytics purposes. There are a number of ways to opt out of having your online activity and device data collected through these Services, which we summarize below.

  • Opting out of pixel tag and cookie use in our Cookie Preferences. You can opt out of cookies via our ‘Your Privacy Choices’ page.

  • Blocking Cookies In Your Browser. Most browsers let you remove or reject cookies, including cookies used for interest-based advertising. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit allaboutcookies.org.

  • Advertising Industry Opt-Out Tools. You can also use these opt-out options to limit use of your information for interest-based advertising online or in apps by visiting http://optout.aboutads.info

  • With Each of Our Vendors Individually. The following advertising or marketing services partners offer opt-out features that let you opt-out of use of your information for interest-based advertising or profiling:

Analytics or Messaging Cookies

Shopify Analytics

Shopify Privacy Policy

Google Analytics

Google Analytics Opt Out

Crazy Egg

Crazy Egg Privacy Policy

Yotpo

Yotpo Privacy Policy

Klaviyo

Klaviyo Privacy Policy

Advertising Cookies

Shopify Ads

Shopify Advertising Opt Out

Google

Google Advertising Opt Out

Meta (Facebook/Instagram)

Meta Advertising Preferences

Tik Tok

TikTok Advertising Preferences

StackAdapt

StackAdapt Advertising Opt Out

Aggregate Knowledge

TransUnion Advertising Opt Out

LiveIntent

LiveIntent Advertising Choices

Please note that because these opt-out mechanisms are specific to the device or browser on which they are exercised, you will need to opt out on every browser and device that you use.

6. Categories of Personal Information Disclosed and Categories of Recipients

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

  • Contact information to businesses and service providers who help us communicate with you. For example, we disclose your contact information to Klavijo, Inc. who helps us send our newsletters.

  • Automatically collected information to service providers who manage and optimize our Site, including through customer support tools.

  • Contact and order information to businesses and service providers that help us deliver your orders and manage returns.

  • Payment information to service providers that serve as our payment processors.

  • Automatically collected information to businesses, service providers, and third parties that provide marketing and advertising services (see ‘Cookies And Tracking Technologies’ for more information on your choices with these services).

  • When you direct, request us or otherwise consent to our disclosure of certain information to specified third parties.

In addition, we may disclose your personal information in order to: 

  • Protect the legal rights of our company, our employees, our agents, and our affiliates.

  • Protect the safety and security of our customers.

  • Detect and protect against fraud.

  • In certain situations, we may be required to disclose personal information in response to lawful requests by public authorities, including to meet law enforcement requirements or a court order, subpoena, or other judicial, administrative, or investigative proceedings. 

  • We may disclose your personal information as part of a business or asset sale or other business transition. For example, we may disclose your personal information with prospective purchasers exclusively to evaluate the proposed transaction. You will be notified via email and/or a prominent notice on our Site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.

We may disclose de-identified, aggregate, or anonymous information for any purpose. This means that the information we disclose does not identify specific individuals, nor is combined with other data to protect your privacy.

7. User Generated Content

The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.

We do not control who will have access to the information that is publicly associated with your reviews, and cannot ensure that any public viewer will respect your privacy. We are not responsible for any information that you disclose in a review that could be used to reveal any identifying personal information that is outside of our control.

8. Third-Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

9. Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of 16. If you are the parent or guardian of a child under the age of 16 who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

10. Your Rights and Choices

You have the right to exercise the following choices with our use of your personal information:

  • Access or correct the personal information we maintain about you. 

  • Delete the personal information we maintain about you. Please note we may be required by law to retain certain information in compliance with accounting, tax or other legal obligations.

  • Opt out of certain uses of your personal information, notably:

  • Marketing Emails: To opt out of marketing e-mail communications, you may click the ‘unsubscribe’ link in the marketing emails.

  • Marketing Text Messages: To opt out of marketing text messages, you must reply STOP to the text message. You agree that texting ‘STOP’ in response to our text message is the only reasonable method of opting out. You also understand and agree that any other method of opting out, including, but not limited to, texting words other than ‘STOP’ or verbally requesting one of our employees to remove you from our list, is not a reasonable means of opting out.

  • Targeted advertising using cookies or emails: Refer to our ‘Cookies and Tracking Technologies’ section below for your choices. 

  • Our use of your photos/videos, reviews, social media posts on our Site or social media. 

You can exercise these rights by contacting us at [email protected]

11. U.S. State-Specific Notice

Some U.S. states have enacted comprehensive privacy laws. The California Consumer Privacy Act, as amended by the California Privacy Rights Act or “CPRA” (collectively, the “CCPA”), the Virginia Consumer Data Protection Act (“VCDPA”), the Colorado Privacy Act (“CPA”), the Connecticut Data Privacy Act (“CTDPA”), the Utah Consumer Privacy Act (“UCPA”), the Oregon Consumer Privacy Act (“OCPA”), the Texas Data Privacy and Security Act (“TDPSA”), the Florida Digital Bill of Rights (“FDBR”), the Montana Consumer Data Privacy Act (“MTCDPA”), the Iowa Consumer Data Protection Act (“IADPA”), the Delaware Personal Data Privacy Act (“DEPDPA”), the Nebraska Data Privacy Act (“NEDPA”), the New Hampshire Privacy Act (“NHPA”), the New Jersey Data Privacy Act (“NJDPA”), the Tennessee Information Protection Act (“TNIPA”), the Minnesota Consumer Data Privacy Act (“MNCDPA”), the Maryland Online Data Privacy Act (“MDODPA”), the Indiana Consumer Data Protection Act (“INCDPA”), the Kentucky Consumer Data Protection Act (“KYCDPA”), and the Rhode Island Data Transparency and Privacy Protection Act (“RIDTPPA”) create additional privacy obligations for businesses and provide their residents with additional privacy rights.

Additional Privacy Rights:

In addition to the rights granted above, if you are a resident of the above states, you may have the right to:

  • Information. For details about the categories of personal information we have collected over the last twelve months, including the categories of sources, please see the ‘Categories of Personal Information We Collect’ section above. We collect this information for the business and commercial purposes described in the ‘Business Purposes For Use of Your Personal Information’ section above. We share this information with the categories of third parties described in the ‘Categories of Personal Information Disclosed and Categories of Recipients’ section above. If you would like to receive a copy of the specific pieces of personal information we have collected about you, please contact us below. 

  • Opt out of the ‘sale’ or ‘share’ of your personal information for targeted or cross-contextual behavioral advertising purposes. We do not ‘sell’ or ‘share’ your personal information for monetary benefit. However, some third party cookies placed on our Website may be considered a ‘sale’ or ‘share’ under these privacy laws. You may opt out of such cookies as detailed in ‘Use Of Cookies and Tracking Technologies’ section (above).

You can exercise these rights by contacting us at [email protected].

Appeal

If we deny your privacy request, you may appeal that decision by emailing us at [email protected]. We will respond to your appeal within a reasonable period of time and as required by law. If, after we have processed your appeal, you are still unsatisfied with our response, you have the right to file a complaint with your state attorney general or other relevant state regulator.

Right to Non-Discrimination

We will not discriminate against you for exercising any of these rights. 

Authorized Agent

In accordance with applicable laws, You may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Business/Controller Designation

DedCool operates as a ‘Controller’ (and a ‘Business’ under the CCPA).

Security and Retention of Your Personal Information

We maintain reasonable safeguards to protect against unauthorized access, use, modification, and disclosure of personal information in our custody and control. Despite our efforts, we cannot guarantee that unauthorized access or use will never occur. It is important that you take steps to keep your information safe and secure. Choose an account password that is hard for others to guess and don’t reveal it to third parties. If you use a shared public computer, do not opt to have your login ID or password remembered and be sure to log out of your account when you finish.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide the Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies. We will retain your personal information only for as long as it is necessary for the purposes of fulfilling our Site and Services or otherwise as described in this privacy policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.


Contact Us

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at [email protected] or contact us at

DedCool - Attention Privacy

5033 Exposition Blvd.

Los Angeles, CA 900166, United States