Best Lead Nurturing Software

Compare the Top Lead Nurturing Software as of November 2025

What is Lead Nurturing Software?

Lead nurturing software provides marketing and sales departments with the tools to improve customer relationship in order to turn prospects into potential clients. Compare and read user reviews of the best Lead Nurturing software currently available using the table below. This list is updated regularly.

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    boberdoo

    boberdoo

    boberdoo

    boberdoo.com is a SaaS solution for the lead generation industry. Whether you're new to lead generation and looking to automate your business or a lead gen veteran looking to maximize your revenue-per-lead, boberdoo is here to help. boberdoo has been innovating and improving the lead generation industry since 2001. boberdoo serves all stakeholders in the lead generation industry, from providing innovative tracking, routing and automating solutions for traditional lead companies to A.I. models for sophisticated lead buyers. There are enough things to worry about in the lead industry. Your lead distribution software shouldn't be one of them.
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  • 2
    Pipedrive

    Pipedrive

    Pipedrive

    Pipedrive is a web-based sales CRM (customer relationship management) software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process to focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite sales tasks in one workspace. Unlock instant sales insights with Pipedrive’s visual sales pipeline and fine-tune your strategy with robust reporting features and a personalized AI Sales Assistant. Reach the right contacts at the right time with intelligent lead segmenting and activity reminders that tell you when to take action. When it’s time to seal the deal, compose instant, irresistible sales emails in just one click. With Pipedrive, winning has never been easier.
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    Starting Price: $24/month
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  • 3
    Popl

    Popl

    Popl

    Popl streamlines lead nurturing by ensuring that no high-intent lead slips through the cracks. When a rep uses Popl to share a digital profile, the platform captures the lead’s info and syncs it into your CRM—complete with context like who made the contact, where, and when. These leads can be enrolled in automated nurture flows right away, personalized by source or behavior. Popl keeps your database clean and your follow-ups fast, allowing marketing teams to close the gap between initial engagement and long-term conversion. It’s the perfect bridge from real-life conversation to sustained digital nurturing.
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    Starting Price: Free
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  • 4
    WinMan ERP

    WinMan ERP

    WinMan ERP Software

    Never miss a call again! Our task management feature keeps you organised, ensuring you follow up on leads exactly when needed.
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    Close

    Close

    Close

    Close is a sales customer relationship management platform (CRM) built to help you win more deals much faster. With built-in calling, SMS, and email—your team can reach leads wherever they are, with ease. Close is an “all-in-one” CRM which you can use standalone, no plug-ins or add-ons needed. Close is affordable and easy to learn. It's the perfect CRM for startups and small businesses looking to grow fast, who don't want to pay enterprise prices. Plans start at just $49/month. Close comes jam-packed with sales features to power your team, including an automatic inbox syncing, email/SMS messaging automation, Power Dialer, Predictive Dialer, call tracking and recording, VoIP, custom reporting and analytics, and so much more. Our templates are excellent for a number of fields, including real estate, B2B/SaaS, small business, finance, and beyond. Support is offered via email, phone, online FAQ documentation, and a self-service knowledge base.
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    Starting Price: $49.00/month
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    Driftrock

    Driftrock

    Driftrock

    Capture 3x more leads. Track and convert leads from 20+ sources. 1. Connect or create 20+ lead sources, Driftrock forms and chatbots. 2. Track every lead from source, ad or keyword through to the conversion, lead validation and campaign optimization to increase lead quality. 3. Increase list conversion rate with segmentation and automated audience nurturing. 4. Keep your CRM in sync with Facebook, Google and LinkedIn Custom Audiences. 5. Use Driftrock customer segments to create better lookalikes and automatically exclude existing customers or conversions from your ads. Browse our lead gen library to connect or create Facebook, LinkedIn, Quora, TikTok and more!
    Starting Price: $49
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    Lime Connect

    Lime Connect

    Lime Connect

    Lime Connect is the leading software solution for customer messaging and support automation in Germany. Receive messages from your website, WhatsApp or your preferred messaging channel in the Message Center. Within this central inbox, messages are enhanced using professional features such as live translations, file sharing, video calls etc. Lime Connect offers asynchronous messaging, ensuring you're always in touch with your visitors. No matter when they start a chat, they’ll receive an email notification with a link to your reply. With Lime Connect's AI Automation Hub, you can create AI chatbots, smart FAQ pages & interactive contact forms to automate your support. With our GPT-4 integration, the bot creatively combines answers from your knowledge base and provides customers with personalized answers. All AI Hub tools are connected to a central knowledge base that learns from each request. Lime Connect is developed and hosted in Germany, making it a GDPR-compliant software
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    Starting Price: $90.00 per month
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    Woorise

    Woorise

    Woorise

    Woorise is the easiest way to create viral giveaways & contests, landing pages and engaging forms such as surveys and quizzes. Woorise helps small businesses connect with an audience, collect leads, and close sales. It's an ideal tool for businesses and e-commerce brands that want to increase sales and interest in their products. Woorise integrates with popular marketing platforms such as Mailchimp, Aweber, ActiveCampaign, Hubspot, Google Analytics, Bitly, Zapier, PayPal, Stripe and many more.
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    Starting Price: $29/month
  • 9
    TigerLRM

    TigerLRM

    TigerLRM

    TigerLRM is an All-in-One CRM with Sales Enablement built right in. Essential tools Include Content Management, Training & Coaching, a Sales Playbook, a Digital Asset Management system, a robust Mobile App, and more. With TigerLRM, you get: Digital Asset Management: Consolidate your marketing by including all your digital assets, such as whitepapers, brochures, content, and collateral, in one easy-to-access database. Sales Playbook: Get your sales and customer service team centered on your marketing message and counter objections with your sales playbook. Learning Management: Train new hires and upgrade the skills of your existing employees. You can create your own courses. Sales Enablement: Every company needs a sales enablement professional to apply proper sales enablement in the organization. Your SE professional can guide sales and customer service teams during the client buying journey.
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    Starting Price: Free
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    Marketo

    Marketo

    Marketo

    Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys. Natively supporting both demand and account-based marketing strategies, Marketo Engage brings together marketing and sales to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from acquisition to advocacy. Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities in concert with sales. Use predictive content, A/B testing, and personalization to deliver consistent and relevant experiences each and every time. Reach prospects and buyers across every channel including email, display, mobile, social, search, and offline to deliver timely, engaging experiences. Understand, prove, and optimize your marketing impact.
    Starting Price: $895 per month
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    emfluence Marketing Platform
    Designed with you in mind, the emfluence Marketing Platform offers an intuitive interface and powerful features to streamline your digital marketing efforts. Whether you're launching personalized campaigns, managing multiple brands, or crafting strategies, our platform empowers you to succeed with email automation, advanced personalization in email marketing, social media management, timely SMS marketing, high-converting landing pages, comprehensive automated reporting, website tracking, lead scoring, a centralized marketing calendar, and more. Experience the perfect balance of usability and functionality with the emfluence Marketing Platform, and take your marketing to the next level.
    Starting Price: $1,000/month
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    Surefire CRM

    Surefire CRM

    Top of Mind Networks

    Surefire by Top of Mind Networks is recognized as the mortgage industry's most relied upon marketing automation and creative content solution. From individuals to enterprise lenders, Surefire CRM helps thousands of mortgage professionals win new business, earn repeat business and deserve referral business. With intuitive, set-it-and-forget-it workflows and award-winning content, mortgage professionals are able to effortlessly maintain and deepen their emotional connections with clients. Services Available: - Email and SMS Marketing Automation - Lead Distribution and Management - Customizable Video Marketing - Curated Library of Award-Winning Marketing Content - Integrations with LOS, POS, PPE Software Systems
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    SalesExec

    SalesExec

    ClickPoint Software

    SalesExec helps salespeople by automating the complex sales follow-up process. SalesExec takes the guesswork out of who to call, when to call, email, or send text messages. With guided selling and automated lead prioritization, your salespeople will work their leads more efficiently and with less complexity, helping them to win more deals. SalesExec includes efficiency tools like local presence dialing to reach and identify 60% more sales opportunities, with automated text SMS and email nurture to reach customers at the right time in their buying journey. SalesExec will also help your marketing team by capturing and intelligently routing and prioritizing all web leads and phone calls. With SalesExec, your team can easily handle thousands of leads, ensuring you get maximum ROI from every prospect by enforcing customer outreach and sales follow-up.
    Starting Price: $65.00/month/user
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    Heyday AI

    Heyday AI

    Hootsuite

    Heyday’s Conversational AI platform for retailers combines the power of AI with the human touch of your team to deliver 5-star customer experiences. Capture, engage, and convert leads 24-7 with an online sales assistant that never sleeps. Heyday personalizes your website’s customer experience by connecting to your product catalog to deliver tailored search results and recommendations, and looping in your associates only when customers are ready to buy. Heyday creates the ultimate personal shopper experience, powered by AI. Flooded with repetitive customer service requests? Heyday’s powerful Conversational AI technology provides an instant and always-on first line of support that removes time-consuming, recurring FAQs and order tracking questions from your team’s plate. That means, they can now focus their efforts on higher-value customer conversations while our chatbot takes care of the rest.
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    Samdock

    Samdock

    Samdock

    Samdock is a state-of-the art CRM for small businesses. It focuses on simplicity and a intuitive User Interface. It helps you simplify and streamline your sales and customer management.
    Starting Price: €19
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    BenchmarkONE

    BenchmarkONE

    BenchmarkONE

    Make every relationship count and make the most out of every opportunity with BenchmarkONE (formerly Hatchbuck). BenchmarkONE is an all-in-one sales and marketing software for small businesses that combines CRM, email marketing, and marketing automation tools. With BenchmarkONE, growing businesses can easily keep tabs on prospects and customers, automate followup, and track success of campaigns with ease.
    Starting Price: Free
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    Loopify

    Loopify

    Loopify

    With Loopify, marketing automation is so simple that even your boss could do it. Whether a rookie or a pro, Loopify's tools work on an intuitive drag-and-drop basis, making it easy for you to create campaigns that engage and delight potential and existing customers. For a smooth cross-channel experience, you can segment your audience, as well as, personalize, combine and schedule emails, SMS, coupons, landing pages, pop-ups, forms, postcards, and letters. Loopify also offers the perfect solution for companies with several branches, retailers, franchises, or locations. Share your resources (templates, campaigns, images) and reduce costs while maintaining full control of your brand. Learn from the data you get from your campaigns. Look beyond the numbers to understand what works and improve as you go along the way. Resources and tips to help you learn more about marketing automation.
    Starting Price: $99 per month
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    Magileads

    Magileads

    Magileads

    Automated prospecting solution that includes Access to a dynamic database of French and international contacts Omnichannel prospecting solution: Mail, LinkedIn, SMS, VMS Analysis of the commitment and responses of your prospects in real time (lead scoring) Socio-professional statistics reporting Management of your campaigns by a Magileads project manager Centralization and management of all your employees' e-mail and LinkedIn accounts Personalized onboarding Creation of your B2B prospecting targets Copywriting and scripting of your campaign sequences Direct conversational model with your prospects via your e-mail and LinkedIn accounts Management of all your collaborators' campaigns on a centralized solution A dedicated project manager Preparatory meeting (Go to Market strategy, stakes, objectives, framing plan) Creation of your lists by prospect segments Creation of your e-mail and LinkedIn messages (Test & Learn) Creation of your multi-channel acq
    Starting Price: $133 - B2B databases included
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    Howazit

    Howazit

    Howazit

    Collect customer feedback at relevant touchpoints, measure customer experience, including metrics like NPS, CSAT and CES, and then take smart actions based on collected feedback to improve customer experience and business performance. Collect inputs from consumers while perfectly balancing between top user experience and the need to have as much relevant data as possible. Howazit business logic engine enables advance customizations capabilities through the entire customer journey.
    Starting Price: $150/month
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    Acquigo

    Acquigo

    Xerago

    Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005.
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    Oliverlist

    Oliverlist

    Oliverlist

    Oliverlist is the all-in-one tool that allows businesses of all sizes to automate email outreach and dramatically increase their sales. Import and find professional emails via different sources on the internet, like social networks or professional directories. Plan email outreach campaigns with automatic follow-ups and automated response processing via artificial intelligence. And finally, let our algorithm help you to better choose the prospects most receptive to your offer. At Oliverlist, we’ve gone to great lengths to make sure everyone is satisfied. Import, enrich and find unlimited verified emails from LinkedIn, Google Maps and many other sources on the Internet. Automate your campaigns and quickly obtain many qualified appointments! With personalization variables, you can tailor your emails for each recipient, and give every prospects the attention they deserve. Send automated and personalized follow-ups and get more replies.
    Starting Price: $39 per month
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    LeadAngel

    LeadAngel

    LeadAngel

    LeadAngel smart-matches incoming leads with existing accounts and distributes leads among your sales team using the most powerful & flexible lead routing and lead matching algorithm available. We as a team helps your business to drive sales with the automated lead management. The application offers data standardization, fuzzy matching, lead segmentation, Contact Routing and Account Routing and lead to account matching in a user-friendly interface with smart drag or drop options. The solutions are built with API's to help you leverage everything our platform has to offer. Eliminating duplicate leads, merge with existing contacts, and removing redundant accounts with LeadAngel’s powerful data cleanup engine and track the entire procedure with LeadAngel's reporting where each and every step is visible. Further optimize your sales funnel with tools such as auto conversion of leads into contacts if a matching account is found.
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    Cloud Funnels

    Cloud Funnels

    Cloud Funnels

    Smoothest drag & drop page builder on the planet. Organize your content in blocks - rows and columns. Change your text and color design of all your pages with the global styling. Add beautiful dividers between your sections to make your design more fun. Perfectly crafted templates for whole sections that help you build a page in less than a minute. Create a new page with a few clicks and pick one of the hundreds of stunning page designs. We got the most advanced header builder with unique widgets, layouts and mobile responsiveness. Make your pages as unique as you want with custom fonts from Google or import your own. Digital, physical, services, memberships - you can sell them all with the Simvoly platform. Fully customize the checkout experience for your audience to ensure the best conversion rates. Add upsell bump offers right before the completion of an order to increase your order value.
    Starting Price: $24 per month
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    Delio Lead Management
    Delio is a Lead Management platform that will allow you to easily create your marketing and sales campaigns. Imagine being able to contact your leads immediately by phone, email or text message, while their interest is still hot! You will also be able to stay in touch with them, even if they don’t buy from you right away. Delio will follow a workflow created by you easily. In order to have more effective sales, it's necessary to have a 100% of your lead's attention. In a few minutes, it's possible that they aren't interested anymore in purchasing. Delio guarantees effective contact within 30 seconds, increasing global sales by 20%. The key to making a good sale is to know what really matters to your potential customers. Delio collects all the end-to-end tracking and shows it to your commercial agents. Therefore, their speech will be more relevant and likely to end up in a sale (by 20% according to our experience).
    Starting Price: €900 per month
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