Mingers Brocklesby 1997 Multimethodology Towards A Framework For Mixing Methodologies
Mingers Brocklesby 1997 Multimethodology Towards A Framework For Mixing Methodologies
489-509, 1997
~ Pergamon © 1997ElsevierScienceLtd. All rights reserved
Printed in Great Britain
PII: S0305-0483(97)00018-2 0305-0483/97 $17.00+ 0.00
JOHN BROCKLESBY
Victoria University of Wellington, Wellington, New Zealand
In recent years the predilection for Systems/OR practice to be underpinned by a single methodology
has been called into question, and reports on multimethodologyprojects are now filtering through into
the literature. This paper takes a closer look at mnltimethodology. It outlines a number of different
possibilities for combining methodologies, and considers why such a development might be desirable
for more effective practice, in particular by focusing upon how it can deal more effectively with the
richness of the real world and better assist through the various intervention stages. The paper outlines
some of the philosophical, cultural and cognitive feasibility issues that multimethodologyraises. It then
describes a framework that can attend to the relative strengths of different methodologies and provide
a basis for constructing multimethodologydesigns. Finally it presents a systematic way of decomposing
methodologies to identify detachable elements, and the paper concludes by outlining aspects of an
agenda for further research that emerges out of the discussion. © 1997 Elsevier Science Ltd
489
490 Mingers and Brocklesby--Multimethodology
paradigms. We argue for this use of multi- distinguishes a number of possible way of
methodology both on theoretical/philosophical interpreting the idea of multimethodology.
grounds, and on the practical grounds that
practioners are increasingly doing this already. 2.1. Paradigm, methodology, technique, tool
However, mixing methodologies, particularly The first set of distinctions is between
from different paradigms, does present serious paradigm, methodology, technique and tool.
problems--philosophically in terms of para- Similar categorizations have been made by
digm incommensurability, theoretically in terms Eden [3] and Rosenhead [1].
of effectively fitting methodologies together, and A paradigm is a very general set of
practically in terms of the wide range of philosophical assumptions that define the
knowledge, skills and flexibility required of nature of possible research and intervention.
practitioners. There can only be a relatively small number of
It is encouraging to note that similar attempts paradigms extant at one time although the
to move away from paradigmatic isolation and actual number, and their characterization in
conflict are occurring in other disciplines. In terms of underlying dimensions, differs. See, for
organizational studies there are strong attacks exmnple, [13, 7,17-19]. We shall distinguish
on the paradigm incommensurability advocated between paradigms in terms of three philoso-
by Burrell and Morgan [7-10]; in sociology a phical dimensions: ontology, that is, the types of
mixture of research methods--triangulation-- entities assumed to exist and the nature of that
is advocated [11-13]; and in philosophy there existence; epistemology, that is, the possibilities
is debate about theoretical and methodological of, and limitations on, our knowledge of the
pluralism [14-16]. world; and praxiology, that is, how we should
This paper is organized into four main act in an informed and reflective manner. This
sections. The next, Section 2, discusses defini- latter category is of particular importance for
tions of terms such as 'paradigm', 'method- management science which is primarily con-
ology' and 'technique', and the different cerned with intervention and action. It can be
possible interpretations of 'multimethodology' further sub-divided, drawing on Habermas [20],
are given. In Section 3 the main arguments for into three aspects: effectiveness, questions about
the desirability of multimethodology are put the extent to which desired ends are achieved;
forward, followed by Section 4 which considers ethics, questions about the value and desir-
the problems and feasibility of (particularly) ability of courses of action for individuals
multi-paradigm work. Finally, in Section 5, and communities; and morals, questions about
a more substantive contribution to multi- the effects of an individual's actions on other
methodology research is presented with two people.
frameworks that may be helpful in combining Clearly paradigms differ on some or all of
methodologies and parts of these together. these dimensions and an important question
that must be addressed in multimethodology
2. TERMINOLOGY research is the extent to which paradigms are
incommensurable, that is, mutually exclusive,
Many terms, such as 'paradigm', 'method- unable to be combined or linked. We shall
ology', 'method' and 'technique', are open to distinguish three main paradigms each of
various interpretations, as is the concept of which has been referred to by a variety of
multimethodology itself. This section will names: empirical-analytic (positivist, objec-
specify a set of terms that will be used con- tivist, functionalist, hard), interpretive (subjec-
sistently, although it must be recognized that tivist, constructivist, soft), and critical (critical
these are not claimed to be 'correct' in some systems).
sense, and that inevitably some latitude A methodology is a structured set of guidelines
will be required in applying them across a or activities to assist people in undertaking
variety of domains. Section 2.1 defines terms research or intervention. Generally, a method-
such as 'methodology', while the Section 2.2 ology will develop, either implicitly or explicitly,
within a particular paradigm and will embody
JThe question about the extent to which methodologiesare the philosophical assumptions and principles
tied to paradigms is addressed in Section 5. of the paradigm. ~ Usually there is more than
Omega, Vol. 25, No. 5 491
one methodology within a paradigm. Method- providing the grounds for the types of activity
ologies may be developed self-consciously that the methodology generates.
as methodologies (for example, Soft Systems Finally, a tool is an artefact, often computer
Methodology), or they may emerge as broad software, that can be used in performing a
prescriptions for good practice in using particu- particular technique (e.g. an LP optimizer,
lar techniques within a paradigm (as is the case a systems dynamics package, or COPE for
with the traditional OR methodology of model cognitive mapping [22]) or a whole method-
building). ology (e.g. STRAD for strategic choice [23]).
A technique is a specific activity that has We should also note that interventions are
a clear and well-defined purpose within the always undertaken by particular people at
context of a methodology. Examples of particular points in time. There are various
techniques are: developing a discrete-event possible terms--analyst, actor, agent, practi-
simulation model; undertaking statistical analy- tioner, problem-solver, intervenor, facilitator--
sis; producing root definitions and conceptual although each has its own particular overtones.
models in SSM; drawing a cognitive map; We shall generally use the term agent as the
identifying systems 1-5 in Beer's[21] VSM. most general to apply to someone actively
Techniques may be complementary, that is engaged in dealing with a particular problem
they combine together within a methodology, situation. We recognize that often groups of
for example statistical analysis, building a people will work on an intervention but we do
simulation, and sensitivity analysis; or they may not explore this possibility. Also, we do not use
be substitutes, for example, using queuing the term 'method' as this is most confusing,
theory instead of a simulation. Techniques can sometimes being used to mean a particular
themselves be decomposed to different levels of technique and sometimes to refer to whole
detail. methodologies.
We can see the relation between methodology
and technique as that between a what and a 2.2. Varieties of multimethodology
how. The methodology specifies what type The essence of multimethodology is to utilize
of activities should be undertaken, and the more than one methodology, or part thereof,
techniques are particular ways of performing possibly from different paradigms, within a
these activities. Generally each what has a single intervention. There are several ways in
number of possible hows. We can also see the which such combinations can occur, each
philosophical dimensions of a paradigm as having different problems and possibilities.
providing the why for the methodology, i.e. Table 1 provides some examples that can be
seen either as a set of logical possibilities, or as or partitioned into components and these are
the preferred way of operating of particular combined together to construct an ad hoc
agents. Note that the term 'intervention' covers multimethodology suitable for a particular
a variety of situations from the classic con- problematic situation. The parts may come
sultancy case of external agents entering an from methodologies in different paradigms. An
unknown situation and leaving at the com- example would be combining cognitive mapping
pletion of the project; through multiple projects with developing a systems dynamics model. This
with the same organization over time; to type of multimethodology has been least
someone using methodology in their own explored theoretically, hence it is the main focus
workplace. of discussion in this paper.
The main distinctions between the different
possibilities are (Table 1): whether more than
3. D E S I R A B I L I T Y OF
one methodology is used or not; whether the MULTIMETHODOLOGY
methodologies used come from the same or
from different paradigms; whether or not they Having clarified what is meant by multi-
are used within the same intervention; whether methodology, this section considers why such a
whole methodologies are used or parts are taken development might be desirable for more
out and combined (Midgley[38] calls this effective practice. Four arguments in favour
methodological partitioning); and, in the latter of (multi-paradigm) multimethodology are put
case, whether a single methodology is given forward. First, that real-world problem situ-
overall control or whether the parts are linked ations are inevitably highly complex and
to form a multimethodology particular to that multi-dimensional. Different paradigms each
situation. The last columns give examples and focus attention on different aspects of the
selected literature references to either theory situation and so multimethodology is necessary
or cases. to deal effectively with the full richness of the
There are three combinations of most real world. Second, an intervention is not
interest as examples of multimethodology. First, usually a single, discrete event but a process that
methodology selection is essentially the situ- typically proceeds through a number of phases.
ation assumed by Jackson and Keys' [4] System These phases pose different tasks and problems
of Systems Methodologies (SOSM). This is for the agent. However, methodologies tend to
based on the idea that methodologies from be more useful in relation to some phases than
different paradigms make particular assump- others, so the prospect of combining them has
tions about the contexts within which they immediate appeal. Even where methodologies
will be used, so that a methodology is most do perform similar functions, combining a
appropriate for a context matching its assump- range of approaches may well yield a better
tions. This implies that, generally, only one result. Third, further consideration~ of the
methodology will be used in a particular philosophical and theoretical aspects of multi-
intervention. 2 Second, methodology combi- methodology is timely since m a n y people are
nation is similar to Flood and Jackson's [6] total already combining methodologies in practice.
systems intervention (TSI) in which different Finally, arguments from a postmodern perspec-
whole methodologies may be used within the tive also support pluralism in methodology.
same intervention to deal with different issues, 3
or to provide different viewpoints. 3.1. The multi-dimensional world
Third, the most complex form of multi- Adopting a particular paradigm is like
methodology is where methodologies are split viewing the world through a particular instru-
ment such as a telescope, an X-ray machine
or an electron microscope. Each reveals certain
2Therehas been some debate about the proper interpretation aspects but is completely blind to others.
of the SOSM and certainly the originators themselves
differ on the matter. See [28, 4447, 29, 48-52, 97]. Although they may be pointing at the same
3Again, there is debate about the interpretation of TSI, place, each instrument produces a totally
and it is still changing and developing, but certainly in the different, and seemingly incompatible, represen-
first book on the subject [6] no mention is made of
partitioning methodologiesand combiningparts together. tation. Thus, in adopting only one paradigm
For recent developments on TSI see [5, 53-55]. one is inevitably gaining only a limited view of
Omega, Vol. 25, No. 5 493
~ ~,~ Repr
Appreciates I Em.otioningExpresses]
the problem situation, for example, attending human beings. It existed before us and would
only to that which may be measured or exist whether or not we did. We can shape
quantified, or only to individual subjective it through our actions, but are subject to its
meanings and understandings. This argument is constraints. Our epistemological relationship
a strong one in support of multimethodology, to this world is one of observation (rather
suggesting that it is always wise to utilize a than participation as in a social activity, or
variety of paradigms. experience as of a personal feeling), but such
A framework developed from Habermas [56] observations are always theory- and subject-
and also drawing on Searle [57]4 is shown in dependent. We can characterize this world as
Fig. 1. It suggests that it is useful to distinguish objective in the sense that it is independent of the
three worlds--the material world, the social observer, although clearly our observations and
world and the personal world. The distinc- descriptions o f it are not.
tion is, of course, purely analytic. Real-world From this material world, through processes
situations of human activity will involve all of evolution, linguistically-endowed humans
three. For instance, a simple conversation has have developed, capable of communication
physical dimensions such as body posture/ and self-reflection. This has led to the social
gesture and spacing; personal dimensions such and personal worlds. The personal world is
as emotions and beliefs; and social dimensions the world of our own individual thoughts,
such as linguistic and social practices and power emotions, experiences and beliefs. We do not
relations. observe it, but experience it. This world is
Each domain has different modes of exist- subjective in that it is generated by, and only
ence, and different means of accessibility. The accessible to, the individual subject. We can aim
material world is outside of and independent of to express Our subjectivity to others and, in turn,
appreciate theirs.
4Habermas's three worlds are developedfrom, but different Finally there is the social world that we (as
from, Popper's three worlds. See [[561, pp 75 80]. members of particular social systems) share.
494 Mingers and Brocklesby--Multimethodology
the theoretical issue concerning the extent to tions. The three major systems paradigms are
which different methodologies can be linked arranged in support of these interests. Accord-
together, will be covered in the Section 5 of the ingly, Jackson maintains that hard systems
paper. methods support the technical interest, soft
methods support the practical interest, and
4.1. Philosophical feasibility-paradigm incom- critical systems methods support the emancipa-
mensurability tory interest. Appealing to a higher level of
The paradigm incommensurability thesis reasoning, or meta-theory, allows methods to
asserts that because paradigms differ in terms of be combined without destroying the integrity of
the fundamental assumptions that they bring to the paradigms from which they originate.
organizational inquiry, agents must choose Like Jackson, Midgley [39] also appeals to
the rules under which they practise from Habermas, in this case to provide the basis for
among the various alternatives on offer. They a new 'critical systems' paradigm sustaining
must then commit themselves to a single what he calls methodological pluralism. Midgley
paradigm, although sequential movement over attends to Habermas' assertion that inherent
time from one paradigm to another is per- in any utterance intended for communication
missable. The main reason why multi-paradigm there are four claims relating to intelligibility,
research is proscribed is because of the supposed truthfulness, justification and sincerity. Intelligi-
irreconcilable objectivist/subjectivist ontological bility, it is argued, is merely a prerequisite
and epistemological dichotomies that exist for effective communication. The other three
between the empirical-analytic and interpretive claims, however, refer to the three 'worlds'
paradigms respectively. But, as Burrell and discussed earlier--the objective external world,
Morgan [7] and Astley and Van der Ven [69] the normative social world and individual's
have shown, there are other related dichotomies subjective internal world. Hard methods,
such as structure versus agency, determinism Midgley claims, pursue truth statements
versus voluntarism, and causation versus mean- through modelling the external world, soft
ing. The opposing positions in each dichotomy systems methods pursue 'rightness statements',
represent alternative competing 'truths' about i.e. manage debate to identify a 'right' way
the world, and, as such, they resist reconcilia- forward, and subjective (soft OR) methods
tion or synthesis. pursue 'sincerity' statements, i.e. produce a
Clearly, the paradigm incommensurability picture of an individual's unique perspective s.
thesis bears heavily upon the debate about Through the process of rational argumentation
multimethodology, and this has been acknowl- these 'worlds' come to be viewed as separate.
edged by a number of authors: Jackson [44], Individuals make and challenge validity claims
Flood and Jackson [6], and Midgley [39, 40], for 'one world at a time'. In practice however, they
example. In these debates, the response to the are not separate from one another. Combining
apparant tension between multimethodology methods therefore becomes possible when
and incommensurability has tended to converge carried out according to this logic.
around the social theory of Habermas. Thus, in Although Jackson and Midgley differ in terms
seeking a possible solution to the problem, of the theoretical rationale that they use to
Jackson [44] appeals to Habermas' theory of advance their case for multimethodology, they
knowledge constitutive interests. All knowledge, both accept the incommensurability thesis itself,
according to Habermas, is geared towards neither questioning its overall veracity. They
serving particular human interests--our techni- view incommensurability as an obstacle to be
cal interest in prediction and control, our overcome. Although this is an understandable
practical interest in developing inter-subjective reaction, recent debates in the social sciences
meaning, and our emancipatory interest in suggest that while the incommensurability
helping people to free themselves from the idea is institutionally entrenched, we do not
constraints imposed through power rela- necessarily have to be beholden to it.
Both Morgan [70, 71] and Hassard [72], for
example, argue that because of the ontological
5We would argue that a more consistent interpretation has
soft approaches aimed essentially at the subjective world, and epistemological uncertainties associated
with critical methods aimed at the social world. with any single paradigm, there is a need
Omega, Vol. 25, No. 5 497
for conscious pluralism in research practice. objects'--our experiences, theories and descrip-
Hassard believes that moving between para- tions that are used in the production of
digms in a single piece of research--paradigm knowledge. Like structuration, critical realism
mediation--is difficult but eminently possible, acknowledges the conjoint existence of the
that individuals can be trained into new objective and subjective dimensions.
paradigms. Elsewhere, and drawing heavily Aside from identifying possibilities for medi-
upon Wittgenstein, Hassard [73] suggests that ating between the boundaries of paradigms,
the technical language games that are character- or appealing to alternative forms of reasoning
istic of the original Kuhnian idea of paradigm that dispel the objective/subjective duality, it
are merely refinements of the language game of is further possible to question Burrell and
everyday life that everyone assimilates during Morgan's [7] claim that we should develop
his or her first years of life. Paradigmatic methods independently within the separate
knowledge, according to Hassard, cannot stand paradigms. This can be done by appealing to
beyond or outside general knowledge. Moving the postmodernist idea that the divisions
between the opposing dichotomies of competing between theory, method and data are unstable
paradigms is therefore desirable and eminently and eroded. But even within the dominant
possible. modernist tradition there is a body of literature
Gioia and Pitre [74] argue that the character- (see [19], for example) which claims that the
ization of paradigms as separate and mutually bonding between paradigm and research tech-
exclusive domains may have been overstated. niques is not inviolable, the relationship being
Although the central prototypical character- nowhere near as straightforward as is often
istics are incommensurable, paradigms are thought. Paradigms do not determine tech-
permeable at the edges in their so called niques. Techniques can be, and frequently are,
'transition zones'. It is possible, these authors detached from their original paradigms to
argue, to 'construct bridges' across paradigm sustain all sorts of different logics. Thus, "the
boundaries that are ostensibly impenetrable. empirical reality of a natural science's practice
Weaver and Gioia [75] develop an argument and the practice of natural scientists is not
that echoes an earlier discussion about para- one informed by such moral philosophy. It
digms in systems (see [76]). They claim that the admits of very much more contingent, local
whole idea of paradigm incommensurability, and situational considerations, much less
based upon the objective-subjective duality, than the paradigm totalization that we might
is fundamentally flawed. Giddens' [101] think." [79].
structuration theory is used to demonstrate that Although the paradigm incommensurability
it is not possible to separate out objective and issue has to be taken seriously in debates about
subjective dimensions. Reality, according to multimethodology, the previous discussion
structuration theory, emerges out of the gives us grounds for believing that multi-para-
dialectic interplay of forces of structure and digm multimethodology is philosophically sus-
meaning--structural regularities are created out tainable. To date the primarily vehicle for
of subjective meanings, and through socializa- circumventing the incommensurability thesis,
tion processes, structures then 'act back' upon in management science, has been Habermas'
individual's meanings. Individuals, of course, theory of knowledge constitutive interests. This
may choose to emphasize one viewpoint over falls short of the mark, primarily because it does
the other. In structuration this is done by not make any new ontological statement that is
selectively 'bracketing' the alternative view, not capable of subsuming the incommensurable
by ignoring it completely. However, complete ontological assumptions of the original para-
understanding needs to consider both structures digms. The work of Giddens [101] and Bhaskar
and meanings simultaneously since the two are [78], in contrast, is more promising, because
so intimately intertwined. these authors do present an ontological
A similar philosophical stance is adopted by perspective that can subsume the objective-sub-
Bhaskar [77, 78]. Bhaskar's 'critical realism' jective dichotomy. This opens up plenty of
depicts the co-existence of 'intransitive objects philosophical space for the further development
of knowledge'--entities that exist independent of multimethodology. It also holds out the
of our experiences of them, and 'transitive promise that once an agent adopts this new
498 Mingers and Brocklesby--Multimethodology
ontological position, methods and techniques individuals' values, beliefs and basic assump-
from the original competing paradigms may be tions about the world might stand in the way of
combined without the agent having to con- moving from one paradigm to another. This is
stantly adjust their philosophical position a cultural issue for two reasons. First, because
depending upon whichever method is being used these sorts of preferences are not randomly
at any time. Providing the agent understands the distributed. Instead they are often reinforced by
implications of using any method or technique institutional, physical and geographic bound-
in the employ of this new paradigm, then this aries in which communities of like-minded
would seem to be a big advantage. people tend to congregate. Management science
contains a large number of such highly
4.2. Cultural feasibility fragmented subcultural communities, and
The question pursued in this section and many of these converge around methodologies
Section 4.3 is whether agents can learn to or techniques which embody particular sets
operate effectively in two or more paradigms, of values and beliefs [80]. To all intents and
and move easily between these. Some might purposes, such preferences are important
claim that this is a redundant question because, cultural artefacts that are intricately bound up
ostensibly, there are plenty of people who are with individuals' competencies and their self-
already doing it. Nonetheless the question is identities. While it is by no means impossible
worth raising for two reasons. First, recall that to extricate oneself from the constraints
adopting a plurality of methods and techniques imposed by a particular culture, this can present
which originate in different paradigms does not difficulties. Ultimately, it is probably fair to say
mean that an agent will employ them in the that the degree of difficulty depends upon the
service of these paradigms. Methods can be strength of one's attachment to a particular
combined without crossing paradigm bound- institutionalized 'way of doing things', com-
aries and it is possible that this is what often bined with the strength of one's desire to 'do
happens. Second, while there are plenty of things differently'.
people who routinely combine methods, anec- The second reason why this is a cultural issue,
dotal evidence suggests that many manage- is because peoples' basic assumptions about the
ment scientists largely operate within a single world, and their beliefs and values, arise out of
paradigm, often specializing in a single method- lengthy socialization and acculturation pro-
ology or technique. Many of these specialists cesses. These may also present obstacles for
are academics. In general, we believe that someone attempting to move from one para-
practitioners are more eclectic, although some digm to another. As Lincoln [81] puts
practitioners (e.g. Friend and Hickling [23] with it,"fooling around with a new paradigm is an
their Strategic Choice approach) also specialize intensely personal process, evolving from not
in a single methodology. only intellectual but also personal, social,
Broadly, the main issue concerns the extent to and possibly political transformation". This
which adopting a paradigm is a simple matter of difficulty is manifest in shifting from one
choice for the agent. Our position on this matter management science paradigm to another.
is that individuals do indeed have some freedom Take, for example, the case of someone wishing
of choice. However, this may require that to move from hard to soft systems. A key
important obstacles be overcome, especially if operational premise of hard systems is that it is
the agent has been trained and socialized in one geared towards designing new (ontologically)
paradigm, and wishes to operate within another. 'real' systems, or in making existing systems
Even if we accept that agents are able to work work 'better'. Success in this task domain is
across different paradigms, the degree of contingent upon the agent possessing high levels
comfort that they experience is likely to depend of technical expertise which he or she must
upon the compatibility between themselves-- apply according to prevailing standards of
their beliefs/values, their personality, their rigour. Soft systems embody markedly different
preferred cognitive style, etc.--and the oper- operational premises. The stock-in-trade of soft
ational premises of the paradigm. systems is the construction of notional--not
If we turn first to the question of cultural ontologically real--systems and technical rigour
feasibility, the issue is the extent to which is secondary to relevance. The primary goal
Omega, Vol. 25, No. 5 499
of agents working within this paradigm is to Karl Jung [83]. This type, it is claimed, prefers
'connect' with people--to facilitate intersubjec- quantitative, aggregate data, and has a distaste
tive understanding--and to help them reach for qualitative data [84-87]. He or she values
accommodation and a commitment to action. precision, accuracy and reliability. Consider
So in moving from hard to soft systems, the next, also from the Jungian schema, the
agent has to make a not-insignificant adjust- so-called 'particular humanist'. This personality
ment. Moving from either hard or soft systems type prefers to conduct research via personal
to the critical paradigm requires a further involvement with other humans. He or she
transformation. This has political overtones. prefers qualitative data and to report through
The critical paradigm almost obliges the agent personalized descriptive accounts. Such individ-
to have some degree of empathy for the uals tend to suggest consultative, group-process
underdog, a n d - - a t least in the traditional guise approaches to issues and zealously promote
of critical t h e o r y - - t o harbour noble dreams consensus and acceptance. They may be more
about creating a more equitable society. interested in promoting discussions about
If we accept that each paradigm does, indeed, premises than in exploring the premises in
have its own set of explicit and implicit detail [87, 88, 98].
operational premises of the sort just described, In comparing these two notional personality
we are forced to admit that journeying between types, the analytical scientist and the particular
paradigms is by no means a simple matter. humanist, it almost seems that we are, by
While we would not go so far as some who have default, attending to some of the key preferences
likened it to an odyssey involving severe, even that one could claim are required to operate
traumatic, philosophical and value dislo- effectively within the hard and soft management
cations [82], we do believe that moving between science paradigms. Obviously it is not as simple
paradigms can present serious difficulties, as that, and we should not read too much into
especially to agents whose normal modus these findings. The Jungian schema is only
operandi is to employ a single methodology. one of many in psychology, and real human
beings rarely fit neatly into the categories that
4.3. Cognitive feasibility psychologists invent to make sense of their
Whereas the cultural feasibility issue draws worlds. One suspects that most management
attention to obstacles that are socially con- scientists straddle two or more categories.
structed and which are often shared among a Notwithstanding these caveats, there will be
community of people, there are other difficulties some agents whose data handling and data
that may be more unique to a particular processing preferences do approximate these
individual. Cognitive processes are a case in types. For such people, it may be surmised that
point. they will experience some difficulties in moving
Because cognition is a vast area of study in from one paradigm to another, and/or experi-
its own right we cannot do justice to it here. All ence a certain internal tension or discomfort if
we can do is foreshadow some likely difficulties. they are compelled to work in a paradigm that
Cognitivism--the dominant perspective--views calls for actions and behaviours that do not 'fit'
cognition as a mentalistic data handling process, their cognitive processing preferences.
and, within this broad framework, there has While the data-processing perspective on
emerged a body of literature which examines the cognition has generally held sway, there are
relationship between personality type, data other cognitive perspectives that can also offer
processing preferences, and research prefer- insights into the issue of the feasibility of
ences. While the results of this research are by multimethodology. One such perspective,
no means conclusive, there is prima facie emerging out of the work of Maturana and
evidence that there is a correspondence between Varela [89]--and inspired by philosophers such
certain 'personality types' and the sort of work as Husserl, Merleau-Ponty and Heidegger--
that characterizes some of the key management challenges the idea that cognition is an
science paradigms. exclusively mentalistic data-processing activity,
By way of illustration, consider the 'analytical claiming that this says little about what it means
scientist' personality type, which is one of four to be human and operate effectively in everyday
major groupings in the well-known schema of lived situations. Cognition, it is argued, is not
500 Mingers and Brocklesby--Multimethodology
(a)
Appreciation Analysis Assessment Action
of or of to
social generate
distortions, ways of altering
practices,
Social power conflicts, existing empowerment and
interests structures enlightenment
:mlations
(b) i S Nc~°xa~J"~ ~
Social
Fig. 3a. A framework for mapping methodologies, b. Toblerone representation of the framework.
situation/intervention that need to be ad- box, but to look across all the boxes and note
dressed. 22It is then possible to look at particular all those that a particular methodology may
methodologies and see to what extent they help with. As shown in Fig. 3a, it appears the
address these questions and appraise their social and material dimensions are quite
relative strength in each box. The point is not to separate. This is not the intention but simply a
pigeon-hole a methodology into a particular result of displaying the framework in two-
dimensions. It should really be thought of as a
Toblerone bar as shown in Fig. 3b.
22These questions should not be interpreted objectivistically, Figure 4 shows a tentative mapping for a
that is capable of answers independent of the agents number of well-known methodologies. For
involved. Rather they will involve ongoing debate, example, SSM mainly contributes to exploring
construction and reflection amongst the agents and actors
involved. The philosophical position underlying this the personal dimension and is particularly
framework is Bhaskar's critical realism. See [77, 78]. strong (darker shading) for Analysis and
502 Mingers and Brocklesby--Multimethodology
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Omega, Vol. 25, No. 5 503
Appreciation Analysis Assessment Action
of of of to
CSH +
Social SSM
Assessment, although it does have some from VSM. Finally, a Strategic Choice type
techniques for appreciating the social dimension commitment package is used to facilitate
(analysis 1, 2 and 3). Strategic Choice also agreement and implementation. Note that we
covers the full range of intervention activities, are not advocating standardized multimethod-
and is strongest for Assessment and Action (its ologies (although some may emerge in practice),
designing and choosing modes). But, we argue, but designs specific to each intervention.
it is not aimed so much at generating and We should note two c a v e a t s . First, the
exploring a diversity of individual viewpoints mappings above are clearly debatable. Propo-
(i.e. the personal world), more at generating nents of particular methodologies or techniques
commitment to a particular viewpoint, hence its may disagree with our positioning, or it may be
location across the personal/material line. VSM argued that the framework is deficient in some
is seen as relating essentially to the material and way. We would be quite happy for such debate
social worlds, providing a model of viable to take place as we believe that it would lead to
organizational structure based on an analysis of greater clarity about what different method-
biological organisms, and thus having the power ologies can and cannot do. Second, the
to analyse weaknesses and suggest effective mappings above reflect the standard, intended,
alternatives. There is nothing within the model use of particular methodologies. We have
for surfacing an individual's beliefs and already introduced the idea of linking parts of
perceptions. Cognitive mapping and SODA methodologies, indeed this is a prime function
has strengths in Appreciating and Analysing of the framework, and this opens the possibility
individuals' patterns of belief, and in gaining that techniques may be used in ways other than
commitment to Action (through merging maps), that intended. For example, instead of using the
but is weak in Assessing possible alternatives. VSM prescriptively, it may be employed simply
We can use such mappings to design effective as part of an exploratory conversation to
multimethodologies, one example of which is explore different peoples' understandings [92].
shown in Fig. 5. Here a range of complementary When this happens the methodology or
techniques is used in the appreciation phase-- technique clearly belongs in a different section
statistical analysis, SSM rich pictures and of the framework.
analyses 1, 2 and 3, and Critical Systems
Heuristics. In the Analysis and Assessment 5.2. Linking parts of methodologies
phases cognitive mapping, and root definitions The essence of multimethodology is linking
and conceptual models are used, with some help together parts of methodologies, possibly from
504 Mingers and Brocklesby--Multimethodology
different paradigms. This requires detailed study particular purpose or output, this needs to be
of the different methodologies to see where interpreted within the context of the particular
fruitful links can be created, but is in any case methodological stage that it realizes. Thus in
dependent on the idea that techniques can be moving a technique from one methodology (and
detached from one methodology and used in possibly paradigm) to another, its context and
another. Generally, such a transfer will conserve interpretation may be changed. To take one of
the original function, for example, using the examples above, if a systems dynamics
cognitive mapping within SSM to explore model is built as part of a hard methodology its
actors' viewpoints. However, it is possible to context will lead to the results being interpreted
transfer a methodology or technique into a as a model of reality. If it is detached and used
setting that makes different paradigm assump- within a soft setting it will be interpreted as a
tions. For example, mathematical pro- model of a notional system. The model-building
gramming 33 models are usually seen as process will be essentially the same, although
empirical-analytic, being putative models of the previous stage of generating inputs to the
external reality. However, they could be used as model will be different.
models of concepts, i.e. as models of how things Figure 6 shows a decomposition of SSM and
might be from a particular viewpoint [93], as concentrates on the stages concerned with
part of an interpretivist debate within SSM. expressing the real-world situation and mod-
Equally, a systems dynamics model could be elling relevant conceptual systems. Each of these
seen as a model of reality, or as a detailed and stages has particular techniques that help
dynamic cognitive map [34]. Moving in the accomplish them, for example, rich pictures and
opposite direction, a root definition and analyses 1, 2 and 3 for expressing the situation.
conceptual model that are usually assumed to Some techniques may have tools such as
refer to notional systems, could be used as the C A T W O E or a computerized CASE tool. It is
basis for the design of an actual, real-world, these techniques (and their lower level tools)
activity system. This approach is similar to that can be disconnected from the methodology,
Flood and Romm's[55] 'oblique' use of as shown by the thick lines, and used in other
methodology to help tackle coercive situations contexts within other methodologies. The figure
although it is more general. also shows how techniques can be imported
This linking process requires that method- into the methodology, for example, cognitive
ologies be decomposed in some systematic maps (and the associated computer tool
way to identify detachable elements and their COPE) instead of, or as well as, rich pictures;
functions or purposes. It is proposed this Ulrich's [94] critical systems heuristics (CSH) as
can be done in terms of the distinctions, a complement to analysis 3; or a viable systems
outlined above in Section 2.1, between philoso- model (VSM)[21] to aid development of a
phical principles (why), methodological stages conceptual model.
(what), and techniques (how). The primary The main emphasis in Fig. 6 is on the
focus of a methodology is its stages-- disconnection of techniques. The second possi-
a conceptual account of what needs to be bility mentioned above, of detaching stages,
done. These are justified by the principles, is possible and occurs in both methodolog-
and actualized by a set of activities or ical enhancement (adding a stage to another
techniques. The techniques may be comple- methodology that is deficient) and multi-
mentary to each other in that several must methodology (combining various stages to
occur, or they may be substitutes, any one being construct a new, ad hoc, methodology). It is,
potentially satisfactory. Potentially, it seems however, more problematic, particularly in
possible to detach either at the level of the multi-paradigm case since the stages are
techniques or at the level of methodological strongly related to their philosophical para-
stages. The former is more straightforward digm. More consideration needs to be given to
and is particularly useful in methodological this situation.
enhancement. Whilst a technique does have a To make the framework outlined above
practically useful, decomposition diagrams
33Forexample, linear programming, goal programming and such as Fig. 6 would need to be constructed for
data envelopmentanalysis (DEA). all possible methodologies, and the various
Omega, Vol. 25, No. 5 505
~A
( o
0 o
1
506 Mingers and Brocklesby--Multimethodology
techniques and stages tabulated and cross- typically proceed. Combining these two dimen-
referenced. sions into a framework has allowed us to assess
the relative strengths of various methods and to
5.3. The pivotal role o f the agent foreshadow likely combinations that may be
The discussion above of cultural and cogni- assembled to deal with the exigencies of any
tive feasibility brings to the fore consideration particular intervention. We have also examined
of the particular agent(s) who will use multi- some of the philosophical, cultural, theoretical
methodology which is generally ignored in the and cognitive feasibility issues that multi-
methodology literature. This is somewhat ironic methodology raises. We can now outline aspects
given the importance that soft methodologies of an agenda for further research that we believe
place on the views o f actors in problem emerges out of this discussion [100].
situations. The point is that the choice of The first issue that requires further consider-
methodologies to combine must depend in part ation is whether the particular framework for
on the skills, knowledge, personal style and multimethodology presented here is under-
experience of the agent at a particular point in pinned by assumptions that are constitutive of
time. We cannot expect people to bring into a new paradigm, or whether it is, in fact,
play methodologies that they are unfamiliar meta-paradigmatic. Our position is that in
with, or that their cognitive style makes them seeking to reject the idea that multimethodology
uncomfortable with. Furthermore, if we con- must accede to the paradigm incommensur-
sider the critical use of multimethodology then, ability thesis we have turned to Giddens and
as Mingers[95] argues, we cannot expect Bhasker, both of whom dispute the claim that
abstract methodologies or frameworks to force we must choose between the competing realities
users to adopt a critical stance toward the status offered by realist or nominalist thinking. These
quo. Rather, it is the values, commitments and authors suggest that structure and meaning
emotions of the agent that predispose them to coexist in a dialectical relationship. Such a
adopt particular methodologies. position contends the very basis upon which
In practical terms, this aspect of multi- paradigms have traditionally been described,
methodology can be developed through a and obviates the need to reconcile hard and soft
framework that considers three relationships methods by appealing to higher levels of
within an intervention--that of the agent(s) reasoning. However, this does not mean that
to the theories and methodologies that are such a position is in some sense free of all
available; the agent to the problem situation; philosophical assumptions and thus extra- or
and the methodologies to the problem situ- meta- paradigmatic. Rather, our current view is
ation [95]. This is of particular relevance in that multimethodology research belongs to a
the early stages of an intervention when the new pluralist paradigm [96, 95] that accepts a
particular combination of methodologies or plurality of theories and approaches currently
parts is being designed, but continues through- but aims in the long run to integrate them
out as new aspects and events unfold. A series together. Consideration now needs to be given
of questions covering each of the three to exploring the wider practical implications of
relationships has been developed by Mingers multimethodology management science practice
[95] to assist in multimethodology design. operating according to the logic of this
paradigm.
6. CONCLUSIONS Second, the nature of the relationship
between multimethodology and critical systems
This paper began by identifying a number of thinking needs to be worked out. Multimethod-
alternative ways in which methodologies may ology has much in common with other critical
be combined. We then argued the case for systems frameworks such as TSI which delivers
multimethodology on the grounds that it has the its own set of commitments. Some of these we
potential to provide a more complete way of would wish to retain. Understanding the relative
dealing with the richness of the real world, strengths and weaknesses of different methods,
and because individual methodologies differ in for example, is very important, as is the need to
the degree to which they assist throughout the reflect upon the interests that are being pursued
various stages through which interventions in interventions. However, in moving away
Omega, Vol. 25, No. 5 507
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A D D R E S S FOR C O R R E S P O N D E N C E :
87. Nutt, P., Decision style and its impact on managers Business School, The University of Warwick, Coventry
and management. Technological Forecasting and Social CV4 7AL. Tel." 01203 523523 Extn 2475, Fax: 01203
Change, 1986, 29, 341-366. 523719. E-maiL" [email protected]