Presented by
Patiporn Hongjanda 1651000208
Chingching Bun 1641002157
Your
Solution:
Time Constraints: Quick and efficient makeup
application for busy mornings and special
occasions.
Budget Worries: High-quality makeup without
breaking the bank.
Skill Limitations: Professional-level makeup
artistry, even for beginners.
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What are the most facial
skin problems found in Thai
women?
Acne
Dull skin
Dry skin
Freckles
Sensitive
Submit
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Skin Analysis
Our advanced skin analysis technology identifies your unique skin concerns
and recommend a fit product.
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Personalized Beauty Rituals
Tailored Makeup Sessions
Expert makeup artists will enhance your natural
beauty, taking into account your skin type,
preferences, occasion, and your personal color.
4 Personalized Beauty Rituals
Exclusive Workshops and Masterclasses
Learn professional makeup techniques and skincare tips from industry experts.
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Personalized Beauty Rituals
Daily Makeup: Effortless, everyday looks Full Makeup: Enhance your facial Group Makeup: Coordinated and
that enhance your natural beauty. features and create a polished look. cohesive looks for bridal parties,
290 baht 590 baht photoshoots, and other group events.
500 baht/customer
Special Occasion Makeup: Glamorous Loyalty program: Include facial spa, Exclusive Workshops and Masterclasses
and stunning makeup for weddings, massage, full makeup and hair styling. learn for 1 month and get certificate.
parties, and more.
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1000 baht 2000 baht 4600 baht/customer
Key partners Key activities Unique Value Customer Customer Segments
Collaborations with Prepare the skin Proposition relationship 1. Trend-Conscious Urban Women:
Age: 18-35
Fashion Designers and Daily Makeup Lifestyle: Fashion-forward, social media-
Experience the Future of Loyalty Programs: Implement a
Photographers Special Occasion Makeup savvy, and always seeking the latest trends.
Beauty: Personalized Skin loyalty program to reward Needs: High-quality, trendy makeup services
Partnerships with Event Loyalty program for special occasions and everyday wear.
Analysis, AI-Powered repeat customers and
Planners and Wedding Group Makeup Marketing Tactics: Use social media
Product encourage referrals. influencers, collaborate with fashion
Venues Exclusive Workshops and
Recommendations, and bloggers, and offer exclusive promotions for
Retail Partnerships Masterclasses special occasions.
Eco-Conscious Luxury.
Plastic recycle factory Services are available from 2. Career-Driven Professionals:
Indulge in a Personalized Age: 25-40
Influencer Marketing 6:00 AM to 7:00 PM and Lifestyle: Busy professionals who value
Beauty Journey: Tailored
can be provided at the efficiency and quality.
Treatments, Sustainable Needs: Quick and efficient makeup services
customer's location
Products, and a Serene for work, events, and special occasions.
Marketing Tactics: Offer early morning or
Atmosphere. lunchtime appointments, create packages for
Key Resources The first customer of the
Channels
corporate events, and partner with local
day gets a free hair styling. businesses to offer combined services.
HR (Skilled Makeup Artists: 3. LGBTQ+ Community:
Maintain a strong online Age: 18-35
makeup&hair stylist, Lifestyle: Diverse, expressive, and open to
presence through social media
accounting, R&D, marketing, experimentation.
such as TikTok, Instagram, Needs: Inclusive and understanding makeup
managers )
Youtube, and Pinterest, a artists who can cater to their unique needs
Physical Resources (Location, and preferences.
website, and online booking
Equipments, Makeup Marketing Tactics: Partner with LGBTQ+
platforms - Line official. organizations, participate in Pride events,
Products) and create inclusive marketing materials.
Technology( Appointment
Scheduling Software, POS
System, Marketing and Social
Media Tools)
Cost Structure Revenue Streams
Total Costs = Fixed cost (Human Resource Costs + Physical Resource Costs + Potential Daily Revenue:
Technology Costs + Marketing and Advertising Costs + Miscellaneous Costs) + Minimum daily revenue: 77 customers/day * 959 baht/customer = 73,813 baht
Variable cost ( Travel costs + Opportunity costs+ Setting up a website) Maximum daily revenue: 154 customers/day * 959 baht/customer = 148,636 baht
= 260,000 baht per monthly
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