SIGNS, SYMBOLS AND THE
CULTURAL BASIS OF
ARCHITECTURAL DESIGN
SIGNS
An object, quality, event, or entity
whose presence or occurrence indicates
the probable presence.
Use of symbols to communicate a
message.
Architectural signage pertains to custom
built signs or sign systems that are
installed on, in, or around a building.
Architectural signage can be used on a
stand alone building or on numerous
buildings in a series, such as on a
campus.
SYMBOLS
Object that represents, stands for,
or suggests an idea, belief, action,
or material entity.
It takes the form of words, sounds,
gestures, or visual images and are
used to convey ideas and beliefs.
Uses for Architectural Signage
BrandingMonument signage
Directional/wayfinding signage
ADA-compliant signs
Engraving and braille
Visual magnetic graphics systems
Dimensional signs and graphics
Wall graphics
Regulatory signs
CULTURAL BASIS OF
ARCHITECTURAL DESIGN
It is where architects base the design
in the culture depending on the place
or location of the structure.
It is usually done in order for the
structure to fit in it’s environment or
location where it is built.