2016 MERCEDES-BENZ SPRINTER

2016 MERCEDES-BENZ SPRINTER

SALESPRO COMPETITIVE COMPARISON
SALES PRO COMPETITIVE COMPARISON

Welcome to This guide is designed to reveal the advantages of the Sprinter family of
vehicles compared to its competitors. You can also use it with potential
the Sprinter customers to show them why the Sprinter offers clear advantages.

Sales Pro For all customers, it’s important to emphasize the following Sprinter values.
You’ll see icons throughout this Sales Pro when these qualities are mentioned.
2016 Sprinter Portfolio 2016 Competitor Portfolios
Cargo Vans Cab Chassis/ Passenger Vans Crew Vans Cargo Vans Cab Chassis Passenger Vans
Cutaway

FORD TRANSIT
T350HD T350HD T350HD T350HD T350HD T350HD
2500 3500 3500 SRW 3500 WORKER 3500 2500 2500 T150 T250 T350 DRW T250 T350 DRW T150 T350 DRW
(8,600 GVW) (9,000 GVW) (9,500 GVW) DRW (10,360 (9,000 GVW) (9,500 GVW) DRW (10,360 (8,550 GVW) (9,000 GVW) DRW (10,360
(8,550 GVW) (9,990 GVW) (10,140 GVW) (11,030 GVW) (8,550 GVW) (11,030 GVW) (8,550 GVW) (8,550 GVW) (9,995 GVW)
GVW)
(9,995 GVW)
GVW)
(9,250 GVW)
GVW)

2WD 4WD 2WD 2WD 2WD 4WD 2WD 2WD 2WD 4WD 2WD 4WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD 2WD

130" 130" 130"

138" 138" 138"
144" LR 144" LR 144" LR 144" LR 144" LR 144" 144" LR 144" LR 144" LR 144" LR LR LR LR
130" 130" 130"
156" 156" 156" 156"
MR MR MR

144" HR 144" HR 144" HR 144" HR 144" HR 144" HR 170" 144" HR 144" HR 144" HR 144" 148" 148" 148" 148" 148"
178" 178"
LR LR LR LR LR
148" 148" 148" 148" 148"
MR MR MR MR MR
170" 170" 170" 170" 170" 170" 170" 170" 170"
148" 148" 148" 148"
HR HR HR HR
148" 148" 148" 148" 148"
170" SH 170" SH 170" SH 170" SH EL EL EL EL EL

Cargo Vans Cab Chassis Engine Lineup

3.7L Ti-VCT V6 (std)

RAM PROMASTER
170" Ext 170" Ext 170" Ext 170" Ext 170" Ext 170" Ext
1500 2500 3500 2500 3500 3.5L EcoBoost V6 with Ti-VCT (opt)
(8,550 GVW) (8,900 GVW) (9,500 GVW) (8,900 GVW) (9,500 GVW) 3.2L Power Stroke I-5 diesel (opt)
170" ESH 170" ESH 170" ESH 170" ESH
2WD 2WD 2WD 2WD 2WD

118"
136"
LR
LR = Low Roof 136"
Engine Lineup 159"
HR = High Roof LR
4-cyl Blue TEC turbodiesel (std)
SH = Super High Roof 136" 136" 159"
6-cyl Blue TEC turbodiesel (opt)
Ext = Extended Wheelbase HR HR Ext
ESH = Ext + SH Engine Lineup
159" 159"
3.6L 24V V6 (std)
3.0L 14 ECO diesel (opt)
3
159"
Ext
 The Competition
Introduced as a 2015 model.

Look at what the Sprinter

FORD TRANSIT
Large dealer network.
Sprinter is the pioneer that led the way to Euro-style commercial large vans
New to North America.
in the United States. Ford Transit copies the basic design principles of Sprinter
OFFERS customers but does not offer all of the features that make a van a true Euro-style van. Ford, Ram, and Nissan all have competitors to
the Sprinter. Of these, Ford’s Transit is closest
Standard engine – gasoline.

Reputation of the
to Sprinter in basic design and is the segment’s outgoing E-Series.
volume leader. However, Transit cannot match
Sprinter’s superior number of configurations or Transit has fewer configurations

02
(i.e., Transit cannot be configured
its reputation for reliability and cost efficiency. as a Crew Van, a 4X4 or, in the

03
case of the Super Single,
Unitized body The callouts examine Transit and ProMaster.
01
there is not the same level
construction of payload capability).
Maximized
More interior space to
flexibility and enhance cargo One more roof height

configurations & passenger Price advantage based on than the Sprinter but doesn’t
volume standard gasoline engine. have Sprinter’s selection of
wheelbases or overall features.

Primary Competitors
Does not have the proven

10
reliability and recognition

04
Most comparable competitor
of the Sprinter. to the Sprinter in design.

Phenomenal Rear- 2016 2016 Ford 2016 Ram

Mercedes-Benz wheel drive Sprinter Transit ProMaster
dealer network
MODEL/ Sprinter 2500, Transit 150, ProMaster
3500 250, 350, 1500, 2500,
TRIM 350HD in XL or 3500 Introduced in the 2014 model year.
NAMES XLT trim
Designed from the Fiat Ducato.

09 05 Doesn’t have the

Minimized weight selection or overall
Better resale for efficiency, extra STARTING $36,495 $30,960 $27,040
capability of the Sprinter.
value and payload, and added
affordable cost fuel efficiency MSRP
of ownership

RAM PROMASTER
3 wheelbases, 3 wheelbases, 3 wheelbases,

CONFIGURATIONS
3 body lengths, 3 body lengths, 4 body lengths,

08
2 cargo heights 3 roof heights 2 roof heights
06 in Cargo Van,
Crew Van, Pas-
in Van, Wagon,
Chassis-Cab
in Van, Chas-
sis-Cab and
Doesn’t offer a passenger
van version and has

07
An established More fewer options and driver-
reputation as the senger Van and and Cutaway Cutaway body
payload Cab Chassis body styles styles
assistance systems.
pioneer
Diesel-only
powertrain

Lower overall capabilities.

Not considered a true competitor
because it is front-wheel drive.

5
 128.5

72.4 door clearance

71.7 door clearance
Sprinter provides superior range of CHOICE

76.4
36.2

for cargo van applications F_SH1 F_RK1

12.5
GAMMA

40.2 whell base 144.3 48.8 67.3

overall length 233.3 76.9
78.5

128.5

169.3

70.1 cargo width max. KEY TAKEAWAYS:

WHEELBASE

72.4 door clearance

71.7 door clearance

76.4

71.7 door clearance

72.4 door clearance

76.4
Sprinter Cargo Vans with
61.6 door clearance
the 144" wheelbase
36.2
surpass the Transit
Sprinter Cargo Vans are available in more
53.1
36.2
130" wheelbase vans in
configurations than Transit, with more efficient all major comparative
1KR_F 1HS_F

12.5
categories.
F_SH1 F_RK1 F_RK2

12.5
AMMAG

use of cargo space. Ford Transit does not

GAMMA

67.5
offer a Crew version of the Cargo Van for
48.8 whell base 144.3 40.2
40.2 overall
wheel baselength
170.3233.3 63.6 77.2
67.3
overall length ca. 274.2 76.9

169.3 51.2 door clearance

specialized applications where passenger- and
78.5

185.0
cargo-carrying capabilities are required.

HEADtoHEAD 70.1 cargo width max.

72.40 door clearance

71.7 door clearance

76.4

72.4 door clearance

WHEELBASE

71.7 door clearance

132.5 on the floor

76.4
61.6 door clearance
Sprinter Cargo Vans with
the 144" wheelbase
36.2
53.1

provide capabilities to
36.2

SPRINTER -vs- TRANSIT

2KR_F 1KR_F 1HS_F

compete against the

12.5
68.1
Transit with its largest
AMMAG

12.5
63.6 wheel base 170.3 40.2 67.5
148" wheelbase..
SPRINTER TRANSIT 40.2
overall length ca. 274.2
wheel base 170.3
overall length ca. 289.8
79.3
77.2
67.3
76.9
78.5
51.2 door clearance
185.0

WHEELBASE
70.1 cargo width max.
WHEELBASE 170" wheelbase

72.4 door clearance

170" Ext wheelbase Sprinter Cargo Vans

71.7 door clearance

Transit is the

76.4
Sprinter Cargo Vans are surpass the capabilities
61.6 door clearance by far the most capable of the Transit with the
vans in the marketplace 148" wheelbase and

segment volume
36.2
and surpass the next even the 148"
53.1

3RD GENERATION WITH A PROVEN DESIGN. TRANSIT TAKES OVER FOR FORD E-SERIES, competitor by at EL wheelbase.

12.5
94.2 least 21.7".

leader, but Transit

May not be the segment leader in sales numbers the prior segment leader. Both E-Series and
but is the overall leader in capability, innovation, Transit benefit from Ford’s large dealer network,
79.3 wheel base 170.3 40.2 67.5
overall length ca. 289.8 77.2

CAN be beat! proven dependability, and cost efficiency. This

guide gives you the proof of that.
reasonable efficiency, and cost benefits that
are associated with a standard gasoline engine.
51.2 door clearance

7
Sprinter vs. Transit Sprinter Cargo Vans give you significant advantages (highlighted in blue)
in four areas important to your business. Super Single advantages
Cargo Vans Beats Transit 350 SRW versus the competition
in virtually all categories:
2500 (8,550 GVWR) 2500 4X4 (8550 GVWR) cargo volume, payload
Appeals to any customer
170" Ext capacity to carry that cargo,
144" SR 144"HR 170"HR
HR
170" SH 170" Ext SH 144" SR 144" HR 170" HR 170" Ext HR who needs to haul heavy
and GVWR.
payloads and needs
SPRINTER CARGO VANS

Cargo Floor Length (in.) 137.4 137.4 178.2 193.9 178.2 193.9 137.4 137.4 178.2 193.9
space between the Ford does have Transit 350 SRW
Max. Payload (lbs.) 3512 3446 3116 2994 3094 2927 3215 3160 2807 2686
wheel wells. models, but they do not surpass
Cargo Volume (cu. ft.) 319.1 373.7 486.5 530.0 538.0 586.1 319.1 373.3 486.5 530.0
Transit in the important specs
Cargo Height (in.) 66.5 77.8 77.8 77.8 87.3 87.3 66.5 77.8 77.8 77.8 of payload and cargo volume,
especially the 170" wheelbase
3500 (10,140/11,030 GVWR) 3500 4X4 (10,140/11,030 GVWR)
Transit Super Single.
170" Ext
144" HR 170"HR 170" SH 170" Ext SH 144" HR 170" HR 170" Ext HR
HR
Provides great
Cargo Floor Length (in.) 137.4 178.2 193.9 178.2 193.9 137.4 178.2 193.9
dimensions for carrying
KEY TAKEAWAYS:
Max. Payload (lbs.) 5507 5133 4967 5111 4945 5199 4813 4648 pallets over the Sprinter
Cargo Volume (cu. ft.) 329.3 428.7 467.0 474.0 516.5 329.3 428.7 467.0 3500 with dual
rear wheels.
Cargo Height (in.) 77.8 77.8 77.8 87.3 87.3 77.8 77.8 77.8 Sprinter Super Single has a notable advantage
over the Transit 350 SRW. Build the story
T150 (8600 GVWR) T250 (9000 GVWR) with our customers to ensure that they fully
understand how much more can be done by
130" LR 130" MR 148" LR 148" MR 130" LR 130" MR 148" LR 148"MR 148" HR 148" EL
purchasing a Sprinter Super Single Cargo Van.
Cargo Floor Length (in.) 126 126 143.7 143.7 126 126 143.7 143.7 143.7 172.2
TRANSIT CARGO VANS

Max. Payload (lbs.) 3680 3550 3480 3440 4080 3950 3850 3800 3780 3510

Cargo Volume (cu. ft.) 246.7 315.2 277.7 357.1 246.7 315.2 277.7 357.1 404.3 487.3

Cargo Height (in.) 56.9 72.0 56.9 72.0 56.9 72.0 56.9 72.0 81.4 81.4

T350 (9,500 GVWR) T350 HD EL (9,950/10,360 GVWR)

148" LR 148" MR 148"HR 148" HR (3.2L) 148" HR (3.5L)

Cargo Floor Length (in.) 143.7 143.7 143.7 172.2 172.2 TECHNICAL TIP: PALLETS
Space usually means pallets. Dual
Max. Payload (lbs.) 4450 4300 4220 3890/4300 4150/4650
rear-wheel commercial vans don’t have
Cargo Volume (cu. ft.) 246.7 315.7 404.3 487.3 487.3
the space between the wheel wells that
Cargo Height (in.) 56.9 72.0 81.4 81.4 81.4 appeal to a buyer with “pallet needs."
9
 Sprinter and Transit both provide a wide
selection of Cab Chassis and Cutaway models.

59.2

POPULAR CONFIGURATIONS
64.1 Transit may have more configurations, including a single rear-
wheel version, but for popular configurations, Sprinter is there
to meet customer needs (e.g., Luxury RVs).

4.7
3.1

7.1
40.2 wheel base 144.3 49.2 67.8

MORE PAYLOAD
overall length ca. 233.7 79.2
79.7

59.2
59.2
Sprinter provides more payload capacity than any Transit
configuration – up to 6,200 lbs. That’s what customers in
this segment look for, load-carrying capacity.
64.1
64.1

4.7
3.1

7.1
4.7
3.1
7.1
11,030 GVWR

49.2 wheel base 144.3

40.2
40.2
wheel base 144.3 10.0
overall length ca. 233.7
49.2 67.8 Gross Vehicle Weight Rating is how Cab Chassis models and
60.9 79.2

Cutaways are measured. At 11,030 pounds GVWR, Sprinter is

overall length ca. 233.7
79.3 79.7

59.2
59.2 the obvious winner over Transit.
29.3 28.5

64.1 64.1

27.7 36.4 DIESEL POWERED

Diesel engines are synonymous with this segment. Transit comes

4.7
4.7
3.1

3.1
7.1

7.1
SPRINTER AND TRANSIT BOTH PROVIDE A WIDE SELECTION of Cab Chassis and Cutaway
Superior models. These are designed to meet the needs of vocational buyers who require cargo-hauling 44.8
8.9 20.7
with a standard gasoline engine. All Sprinter Cab Chassis and
Cutaway models are diesel powered.

capability capability as well as those who require a platform for upfits. 78.5 40.2 44.5 wheel base 170.3 53.1 10.0 67.8
49.2 wheel base 144.3 40.2 60.9
overall length ca. 263.6 79.2
overall length ca. 233.7
79.3
79.7

Sprinter is available in two wheelbsases (both 3500 with dual rear wheels). Transit offers 59.2
29.3 28.5
three wheelbases.
64.1

27.7 36.4
11

4.7
3.1
7.1
 Sprinter and Transit are major competitors in
carrying passengers.

But Sprinter has major advantages:

POPULAR CONFIGURATIONS Transit may have more configurations,

including a dual rear-wheel HD version. But for popular configurations,
Sprinter is there to meet customer needs.

MORE PRESTIGE Provides a higher level of

prestige and has a proven track record in the
North American market. Both Daimler AG brands have a
strong reputation of “quality, safety, and innovation" in
the United States.

MORE PACKAGES & FEATURES Significantly

higher level of packages and features that
more closely match specific customer needs
and requirements. Examples include the Driver
Comfort Package, Driver Efficiency Package, Active
Safety Plus Package, and more.

DRIVER ASSIST FEATURES Leads the segment in

features that can enhance the driving experience for
drivers, regardless of their experience level.

4X4 EXCLUSIVE A segment-exclusive 4X4 version is available

with Sprinter.

SPRINTER AND TRANSIT ARE MAJOR COMPETITORS in carrying passengers. This is another GENEROUS CARGO ROOM Provides plenty of room for cargo

Sprinter focuses segment where Ford provides greater selection within the segment, but where Sprinter focuses
and luggage behind passenger seating – up to 100.5 cu. ft. behind the
5th row seat.

models on the models on the highest volume to meet the needs of our customers. They have proven themselves as
comfortable, inviting vehicles enjoyed by both drivers and passengers.

highest volume
13
 Sprinter stacks up exceptionally well against its
primary competitors.
MORE CHOICES Covers all aspects of the commercial
van segment, including Cargo, Cargo Crew, Passenger,
Cab Chassis, and Cutaway. Only Transit comes close to
this coverage. SPRINTER ADVANTAGES:
HISTORY MATTERS In its third generation, Sprinter
is the most established of the Euro-style vans in the
United States. Ford Transit and Ram ProMaster are Sprinter’s
primary competitors. Here are some high-level
CARGO AND PASSENGER CAPABILITIES 170-inch
wheelbase provides significant cargo- and passenger- points that you can bring up to your
carrying capabilities unequaled by the competition. cross-shopping customers.

THE METRIS ADVANTAGE Expands the Mercedes-

Benz lineup, especially when competing against
low-roof and short wheelbase designs.

NO ONE DOES DIESEL BETTER An all-diesel engine

lineup that is fuel efficient, long-lasting, and will
actually reduce overall vehicle costs when
considering costs over the life of the vehicle.

CARGO ACCESS & PAYLOAD

From a work perspective, Sprinter provides
superior cargo volumes, notable access to the
cargo, area and high payloads.

UNIQUE FEATURES Higher levels of unique

SPRINTER IS THE PIONEER WHO CONTINUES TO LEAD THE WAY IN INCREASINGLY POPULAR
Positioning
features and benefits and packaging that target true
EURO-STYLE COMMERCIAL LARGE VANS. This next section gives you key sales advantages over and specific customer needs.

Sprinter vs. the its two major competitors. MERCEDES-BENZ TECHNOLOGY Includes
standard and available technology features unique

competition in the segment.

15
 Positioning against the competition

FORD TRANSIT
ADDITIONAL SPRINTER ADVANTAGES: Transit 250 – Sprinter Sprinter
• A level of safety and driver assistance systems Base model, 2500 2500
that Ford doesn’t offer on the Transit Medium Roof Low Roof High Roof
• Crew version of the Cargo Van
WHEELBASE 148" 144" 170"
• Factory-installed 4X4 available

3.7L V6 gas 2.4L I4 2.4L I4

ENGINE
3.2L I5 diesel diesel diesel

MSRP INCLUDING $33,625

$37,490 $43,755
DELIVERY $40,150

Fit and finish and overall interior and Does not offer a Crew version
exterior appearance do not measure of the Cargo Van or 4X4.
up to Mercedes-Benz standards.

SOME CUSTOMERS
Does not offer a Passenger
MAY ALSO CONSIDER Van – this is only available
THE RAM PROMASTER. through an expensive upfit.

HERE ARE IMPORTANT

RAM PROMASTER
POINTS TO REMEMBER.

Even though Ram ProMaster

has 3 wheelbases, 4 body
lengths, and 2 roof heights, it
does not have the selection of
Sprinter, nor its capability.

POSITIONING Superior low-roof advantage. Sprinter’s low-roof

version is about 10 inches taller than Transit’s, Front-wheel drive.
Its primary engine is gasoline.

AGAINST TRANSIT
When equipped with a diesel
which is the height of a traditional van. This makes engine, the price goes up significantly.
the Transit low-roof version more of a competitor
to the Chevrolet Express and GMC Savana.
17
 Powertrain Comparison – Provide the whole
story to the customer
Commercial van buyers look to maximize
efficiency while balancing economy and
dependability. Keeping the van on the road
is essential. So just selling on price doesn’t
work. Instead, present the whole story of
what Sprinter can provide and how well your
service department will stand behind it.

FORD TRANSIT RAM PROMASTER

Standard Engine 3.7L V6 gasoline, naturally 2.1L I4 OM651 3.6L V6 gasoline, naturally
aspirated BlueTEC® 2-stage turbodiesel aspirated
(available with SULEV)
Horsepower 275 @ 6000 rpm 161 @ 3800 rpm 280 @ 6400 rpm
Torque (lb.-ft.) 260 @ 4000 rpm 265 @ 1400–2400 rpm 260 @ 4175 rpm
Fuel Economy mpg (city/hwy) 14/19 Not EPA rated 18/13
Fuel Tank Size (gallons) 25.0 24.5 24.0
Optional Engine 3.2L I5 Power Stroke 3.0L V6 OM642 3.0L I4 EcoDiesel
turbodiesel BlueTEC® turbodiesel turbodiesel
Horsepower 185 @ 5500 rpm 188 @ 3800 174 @ 3600 rpm
Torque (lb.-ft.) 350 @ 1500–2500 rpm 325 @ 1400–2400 rpm 295 @ 1400 rpm
Fuel Economy (city/hwy) Not EPA rated Not EPA rated Not EPA rated
Optional Engine 3.5L V6 EcoBoost - -
turbocharged
Direct Fuel Injection
Horsepower 310 @ 5500 rpm - -
SPRINTER FEATURES AN ALL-DIESEL ENGINE LINEUP that is superior for overall fuel economy,
Comparing
Torque (lb.-ft.) 400 @ 2500 rpm - -
dependability, performance, and long-term durability. While our competitors may appear to have a lower price, when Fuel Economy (city/hwy) 14/19 - 14/19

Engine Linups
they’re configured with diesel engines, the price becomes more comparable – a fact that needs to be pointed out to Drive Rear Rear Front
prospective customers. 4-Wheel Drive NA Available NA
Transmission 6-speed auto 7-speed auto (2.1L I4) 6-speed auto
5-speed auto (3.0L V6) 6-speed auto/manual
(available w/diesel)

19
 Selling Sprinter 4X4 versus
the Competition
Do they have a Crew version of
their Transit Cargo Van?

HIGHER GROUND
CLEARANCE

Do they lead in payload?

Do they have the cargo volume GH- AND V6

as well as the capability of a LOW-RANGE TURBODIESEL
170" wheelbase cargo van? CONTROL ENGINE

And, most important, can they

provide a van that efficiently and
effectively fights snow and ice?

NO COMBINES LOAD-ADAPTIVE ESP AND 4-ETS TO HELP

MAINTAIN STABILITY AND CONTROL BY ADJUSTING
TO ROAD AND/OR SURFACE CONDITIONS

AGAINST RAM PROMASTER…

SPRINTER 4X4: SNOW, ICE, Introduced as a late 2015
model, Sprinter is the only
All the previous points apply. In addition, with Sprinter, there’s
the efficiency provided by rear-wheel drive when 4X4 is not
MUD… NO PROBLEM! available commercial van with
factory-installed 4-wheel drive. activated. Ram ProMaster lacks in capability, fit and finish,
efficiency, and virtually any other comparative benchmark.
21
 70.1 cargo width max.

59.9 door clearance

65.0
60.6 door clearance
Standard Sprinter Standard Sprinter
61.6 door clearance

The 2016 Sprinter Cargo and Passenger Vans offer a high level of 36.2
53.1
Jump-start connector 12 V 100 Ah battery
standard features that provide customers with a solid platform that
Interior Features Exterior Features

12.5
can be optioned or upfitted to meet individual buyer needs. 14-volt 220-amp alternator
Rear-wheel drive
48.8 whell base 144.3 40.2 68.5
overall length 233.3 76.8

51.2 door
51.2" door clearance
clearance Unitized body with energy-
absorbing crumple zones

Independent front suspension

Turning circle curb-to-curb/

wall-to-wall (ft.):
144" wheelbase 44.6 / 47.6
170" wheelbase 51.5 / 54.8
68.1
68.1"

Front- and rear-suspension

Standard rear axle ratio: 3.92:1 stabilizers (stabilizer type/size
varies by configuration)

24.5 gallon fuel tank

Electronic Stability Program (ESP)
Hill Start Assist

Delivering Features to Meet Delivering Features to Meet

the Needs of Our Customers the Needs of Our Customers
• 5-way adjustable driver and front passenger seat • Aerodynamic design to optimize fuel efficiency
• Driver and front passenger armrests • Built-in front-bumper step for serviceability
• Tilt and telescoping adjustable steering wheel • Full-length protective side moldings
• Shelf above windshield (full accessible when seated) • Daytime driving lights
• Front air conditioning • Durable mechanical hinges
• Tire pressure monitoring lamp (2500 vans) • Curb-side sliding door with extended track
• Lockable glove compartment • Side-view mirrors with convex lower mirror and integrated
turn signals (optional PARKTRONIC signals)
• Power front windows
• Tinted windshield
• Central power locking system
• Front- and rear-mud flaps
• EK1 body builder connector
• 16" steel wheels
• 4 cupholders and two large in-door bottle holders
• Remote key fob
•A
 udio 15 AM/FM radio with 5.8-inch color display, auxiliary
• Rear tow hook
and USB input, plus Bluetooth® connectivity
• Hydraulic jack
• Outside temperature display
• 270° swing out rear doors

23
 CODE PASSENGER VAN – SPECIFIC FEATURES AVAILABILITY CODE CARGO VAN – SPECIFIC FEATURES AVAILABILITY
CF4 Suspension with heavy-duty front/rear stabilizers S CF2 Suspension w/ front and rear stabilizers S
C09 Rear Passenger Comfort Package A CF4 Suspension with heavy-duty front/rear stabilizer A
EL9 Audio system speakers; 5 front, 8 rear S C06 Workspace Access Package A
FF3 Passenger compartment cupholders A C07 Cargo Protection Package A
ES2 12V power outlet in rear compartment S D50 Bulkhead w/ through-loading A
H00 Warm/cool air duct to rear compartment S D51 Bulkhead w/ window, grab handle, & through-loading A
T74 Assist handle, sliding door S D53 Bulkhead w/ 1 sliding window A
UC3 Rear seats second row, 3 seats, narrow S EL8 5-speaker audio system; front S
UD6 Third row seats, 4-place S L63 LED lights in rear compartment A
U62 Rear seats, first row, 3 seats, narrow S L65 Interior lights, cargo/passenger compartment S
VA7 Storage compartment with net in rear doors S V07 Cab rear wall liner A
V21 Luxury interior trim S V25 Half-height load compartment trim A
W17-W28 Fixed windows S V35 Wheel house covering A
V36 Roof trim A
V42 Cargo lashing rails, waist height A
V43 Wood cargo floor S
VC4 Cargo lashing rails, head height A
W16-W61 Fixed windows A*
W70 Black tinting for rear windows A*
X05 Front Bench Seat Package A
X25 Rear Window Package A*
THE COMPETITION SAYS… THE RIGHT VAN FOR THE JOB.
YK3 Cargo straps, D-rings A
– Ram Trucks Consumer Website for ProMaster Cargo Van
YK4 Cargo straps, lashing rails A
Your counter: ProMaster Cargo Van is a good competitor, but when you look at
ZE6 Shelving prep A
all the possible configurations of the Sprinter, the advantage goes to Mercedes-
MAJOR SPRINTER No other Crew Van provides Sprinter’s capability to
haul a full load of gear and equipment as well as up to Benz. Note that the Sprinter uses only diesel power and rear-wheel drive – just *Standard on Passenger Van
S = Standard
to name a few specific differences. When considering all the configuration
FEATURES five occupants. For certain vocations and applications
like oil and gas, utilities and much more, Sprinter Crew possibilities as well as significantly higher levels of capability, there’s no way that
A = Available

Van is the answer to the customer’s work needs. ProMaster can equal the Sprinter, let alone have any claims as a superior vehicle.
25
 Driver Assist Features: No other manufacturer offers
this level of safety technology in the small commercial
van segment.
COLLISON PREVENTION ASSIST – The system can provide visual and audible
warnings if an imminent collision is detected. In addition, the system will assist the
driver’s braking, if necessary, when the brakes are applied.

ALL SPRINTER Blind Spot Assist – Optional feature uses radar technology to recognize vehicles in the
MODELS COME blind spot in the rear part of the vehicle. A red triangle in the exterior side view mirrors
alerts the driver to approaching vehicles. A tone sounds if the driver actuates the turn
STANDARD WITH
signal to indicate a lane change and there is a vehicle present.
6 AIR BAGS:

Driver Crosswind Assist – Standard feature functions at over 50 mph to detect strong gusts
Front passenger of crosswind and automatically apply the brakes on one side of the vehicle, helping the
vehicle stay on course.
Thorax/pelvis side
air bag for driver
Lane Keeping Assist – Optional camera-based feature helps prevent accidents from the
Thorax/pelvis side air bag
for front seat passenger vehicle unintentionally leaving its lane. Communicates with the driver through steering
wheel pulses.

Window air bag for all PARKTRONIC with Active Parking Assist – Optional feature helps the driver when
rows –Passenger Van
searching for and maneuvering into and out of both parallel and perpendicular parking
Window air bag for all spaces. Parking spots can be searched for at speeds up to 18 mph. When a parking space
rows –Cargo Van
is found, the driver confirms the parking spot. In the case of parallel parking situations, the
system can also be used to maneuver out of the parking spot.

Active Safety Plus Package (C03)

A LEADER Since its introduction Sprinter has continually evolved with safety
and driver assist technologies, often being the first vehicle in
• Multifunction steering wheel with
trip computer
• Driving Assistance Package
elements, including: Collision
• Windshield with sun filter band
• Overhead control panel with 2
IN SAFETY the segment to actually receive these technologies. Simply put,
Mercedes-Benz leads by leading, not following, the competition.
• Light and rain sensor
• Heated and electrically adjustable
Prevention Assist, Blind Spot
Assist, Lane Keeping Assist,
reading lights
• First aid kit
INNOVATION mirrors High Beam Assist • Emergency flashlight
• Pixel matrix display • Illuminated exits
27
 Sprinter Cargo Van vs. the Competition Sprinter Passenger Van vs. the Competition – In this comparison note that Ram ProMaster does not have a Passenger Van model. Ram offers
Standard Features

Standard Features
window options that allow the van to be upfitted in the aftermarket for use with passengers.

EXTERIOR FEATURES SPRINTER FORD TRANSIT

Halogen headlamps S S

EXTERIOR FEATURES SPRINTER FORD TRANSIT RAM PROMASTER Daytime driving lights S -
S
Halogen headlamps S S S 270°opening rear doors S (180° short wheelbase)
Daytime driving lights S - A (237° long wheelbase)

S Sliding door right side S S

270°opening rear doors S (180° short wheelbase) S (260°) Unitized body S S
(237° long wheelbase)
Sliding door right side S S S Rear-wheel drive S S

Unitized body S S S Windows, side and rear S S

Rear-wheel drive S S -
INTERIOR FEATURES SPRINTER FORD TRANSIT

INTERIOR FEATURES SPRINTER FORD TRANSIT RAM PROMASTER Front air conditioning S S
S 6 (XL)
Tilt and telescoping steering S S Number of speakers 13 (5 front, 8 rear)
(telescoping) 8 (XLT)
Upfitter connector/harness S S A Tilt and telescoping steering S S
8 (short wheelbase)
Wood cargo floor S - A
12 (long wheelbase)
Standard seating (driver + passengers) 12
Floor cargo lashing points S S S 15 (long wheelbase,
extended)
Audio system speakers 5 2 4
Climate control duct to rear S S
Rear air conditioning A S
SAFETY FEATURES SPRINTER FORD TRANSIT RAM PROMASTER
Upfitter connector/harness S S
Crosswind Assist S - S
Passenger-specific suspension S -
Hill Start Assist S S S
S
Driver/Passenger-Seat/Thorax air bags and window air bags S S SAFETY FEATURES SPRINTER FORD TRANSIT
(no window air bags)
Number of air bags 6 4 6 Crosswind Assist S -
Hill Start Assist S S
Driver/Passenger-Seat/Thorax air bags and window air bags S S
Number of air bags 6 6

29
Available Features
Sprinter Cargo Van vs. the Competition – Sprinter has a variety of advantages over its primary competitors. Being able to quote specific items as part of a Sprinter Passenger Van vs. the Competition

Available Features
sales discussion will aid you in properly positioning the Sprinter against its primary competitors. With an extensive
list of available features, Sprinter is highly adaptable to a variety of vocations and commercial applications. EXTERIOR FEATURES SPRINTER FORD TRANSIT
Rearview Camera A A
EXTERIOR FEATURES SPRINTER FORD TRANSIT RAM PROMASTER
180° opening rear doors A S
Rearview Camera A A A
Rear liftgate - S
Bi-Xenon headlamps A - -
Headlamp washers A - - Trailer hitch A A
PARKTRONIC (or similar system) A A A Driver-side sliding door S S
Trailer hitch A A A Electric sliding doors - -
Driver-side sliding door A A A Roof rails A A
Heated windshield A - -
Fog / cornering lamps A - A INTERIOR FEATURES SPRINTER FORD TRANSIT
Leather-trimmed steering wheel w/ controls A -
INTERIOR FEATURES SPRINTER FORD TRANSIT RAM PROMASTER
GPS Navigation System A A
Bluetooth® connectivity S A A
Uplevel steering wheel w/ controls A A A Available seating (driver + passengers) 12 -

GPS Navigation System A A A Upgrade seat options for driver & passenger A A
Upgrade seat options for driver & front passenger A A A -
Heated driver and front passenger seats A
(S in Titanium)
Heated driver and front passenger seats A - A
Automatic Climate Control A A
Front bench seat A - A
Uplevel (high performance) air conditioning system A -
Factory-installed cargo bulkhead A - A
Comfort Suspension A -
Factory cargo lashing options A - A
LED rear compartment lighting A A -
SAFETY FEATURES SPRINTER FORD TRANSIT

SAFETY FEATURES SPRINTER FORD TRANSIT RAM PROMASTER Light/Rain sensor A A

Light/Rain sensor A A - Top speed limiter A -
Top speed limiter A - - Lane Keeping Assist A -
Lane Keeping Assist A - - COLLISON PREVENTION ASSIST A -
COLLISON PREVENTION ASSIST A - -
Blind Spot Assist A -
Blind Spot Alert A - -
High Beam Assist A -
High Beam Assist A - -
Backup alarm A A
Backup alarm A A -

31
 60.6 do
59.9
36.2

Sprinter WORKER

12.5
Who is it for?
40.2 whell base 144.3 48.8 68.2
overall length 233.3 76.4
78.4

128.5

Large numbers of 70.1 cargo width max.

59.9 door clearance

plumbing, HVAC, maintenance

65.0
60.6 door clearance
Volume commercial customers and other blue-collar trades that
who see the Sprinter keep our country running. 61.6 door clearance

as unattainable because
36.2
53.1
of perceived
high price.

12.5
48.8 whell base 144.3 40.2 68.5
overall length 233.3 76.8

51.2 door clearance The Sprinter WORKER has the same

specifications as the Sprinter 2500
144" Low Roof.
Customers now
paying over Here are the WORKER differences:
$30,000 for • 4-cylinder only
• Audio 10 standard
132.5 on the floor
used cargo vans.
• No wood floor
• Partition prep standard
• Black steel wheels standard
68.1 • Sprinter, BLUETEC and model
badges deleted
• 180-degree doors (Code W54
270-degree doors not available)
• ED8, F61, EK1 and KL1 codes
not included

THE UNEQUALED QUALITY AND DEPENDABILITY OF

$
32,495 MSRP* NOW THERE’S A MERCEDES-BENZ SPRINTER THAT’S READY TO WORK FOR THEM—
MERCEDES-BENZ IS NOW COMBINED WITH ANOTHER Introducing the all-new Sprinter WORKER AND FOR YOU.
POWERFUL NEW SELLING POINT. *Based on 4-cylinder engine/7-speed transmission.
Excludes $995 Destination & Delivery.
33
 OPTIONS C14 C16
C15
CONVENIENCE UTILITY OVERTIME
Code Option Name Price
ED4 AGM battery Standard on WORKER
D62 Pre-installation partition Standard on WORKER
L65 Interior lights, cargo Standard on WORKER

1,499
$
2,999
$ $
4,499
compartment
D13 Mounting rails for roof rack $266
D50 Cargo partition $256 (gets T77)
D51 Cargo partition with window $297 (gets T77)
HZ9 Fuel-fired booster $600 F68 Heated electrically FZ9 Keys, 2 additional Y10 First aid kit
(17,000 BTU) adjustable exterior masters
mirrors Y45 Emergency flashlight
JW0 Rear backup alarm $88 L63 LED ceiling lights in
MS1 Cruise control cargo compartment EN7 Audio 15
RM1 M+S winter tires $123 LA1 High Beam Assist
E46 12V power outlet, T85 Assist handle, left rear
S62 Seat belts orange, driver $26 driver seat base door JA7 Blind Spot Assist
and front passenger
JA5 Light and rain sensor T86 Assist handle, right FR8 Rearview camera
T77 Assist handle with partition $26 (comes with D50/D51) rear door
H21 Windshield with sun
V25 Half height load $179 filter band W73 Rear door step
compartment trim
LDO Overhead control FJ1 Hinged lid for storage
V42 Cargo lashing rails, $246 panel w/ 2 lights compartment
waist height
E40 Trailer pre-wiring V43 Wood floor
VC4 Cargo lashing rails, $369
head height CL4 Multifunction steering F61 Rear mirror
wheel w/ trip com-
VA3 Side wall paneling $394 puter VA7 Storage compartment
full hardboard in rear doors w/ net
JK3 Pixel matrix display
VV2 Cargo lashing rails, floor $330 (needs C15/C16) W61 Glass in rear doors

THE SPRINTER WORKER Nineteen carefully selected

options and three stair-step
Y26 Wheel chocks $31

packages make it easy for the YK3 Cargo straps, D-rings $71
Sprinter WORKER to work hard for YK4 Cargo straps, lashing rails $92
a whole new group of customers.
35
©2016 Mercedes-Benz USA, LLC, 303 Perimeter Center North – Ste 202, Atlanta, GA 30346 1-877-762-8267
All illustrations and specifications contained in this brochure are based on the latest product information available at the time
of publication. All measurements are according to SAE J1100. Mercedes-Benz reserves the right to make changes at any
time, without notice, to colors, materials, equipment, specifications, and models. Any variations in colors shown are due to
reproduction variations of the printing process. Illustrations may include test situations. Some vehicles may be shown with
non-U.S. equipment. Some vehicles are shown with optional equipment available at extra cost. Some optional equipment may
not be available individually and/or on all models. For current information regarding the range of models, standard features,
optional equipment, and/or colors available in the U.S. and their pricing, please contact your nearest authorized Mercedes-
Benz Vans dealer. All rights reserved. Bluetooth® is a registered trademark of Bluetooth SIG, Inc. iPod® is a registered
trademark of Apple Inc. Becker® is a registered trademark of Harman Becker Automotive Systems GmbH.
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